Intercom, Inc.

NOVEMBER 11, 2020

Our new report reveals that conversational, messenger-based support is key. But under the weight of the pandemic and outdated tools of the past, overworked support teams are struggling to keep pace and achieve that seemingly elusive balance. Grab the report today – better team efficiency and happier, more loyal customers await.??.

Data Visualization 145

Data Visualization Reporting Tools B2C Customer Experience 145

Userpilot

APRIL 30, 2024

Cloud computing offers three main service models: SaaS for ready-to-use software, PaaS for application development frameworks, and IaaS for scalable virtualized computing resources. HubSpot and Salesforce are both CRMs that offer customer analytics, survey tools, and extensive integrations.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Reporting Tools 104

Imaginary Cloud - Design

JANUARY 30, 2020

In 2017, Gartner introduced the concept augmented analytics in his Augmented Analytics is the Future of Data and Analytics report. In broader terms, the concept can be defined as data preparation and presentation through the use of machine learning and natural language processing (spoken or written).

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103

Product Talk

FEBRUARY 28, 2024

Kelsey Terry is the former Director of Product at Going , a B2C SaaS company that helps members save between 40–90% off airfare. Kelsey oversaw three product squads and reported to the VP of Product, David Krell. And how do we visualize that thinking in that shared sandbox so that we can help eradicate our individual blind spots?”

Product Research 324

Product Research Onboarding KPIs Feedback Software User Testing 324

Userpilot

OCTOBER 26, 2021

What difference does it make if your product is B2B or B2C? Using data and customer success stories , you’ll need to identify your Aha moments, Activation points, and ways of optimizing engagement to promote retention that will lead you to identify your North Star metric in four steps. Why is a North Star Metric important?

B2C 98

B2C Onboarding KPIs Analytic Tools B2B 98

The Product Coalition

DECEMBER 10, 2023

Over the past few months, I’ve been on a deep dive into the world of customer discovery and the Jobs to Be Done (JTBD) framework. It includes insights from my interview with Tony Ulwick , one of the JTBD framework’s creators, on my podcast. ? In essence, the customer ‘hires’ the product or service to complete this job.

User Testing 148

User Testing Product Research Customer Experience Customer Feedback 148

The Product Coalition

JUNE 11, 2022

This attitude is less prevalent in the B2C world as they are hyper-aware of and interested in addressing the pain of change. Early in my career, I led the implementation of a supply chain analytics module from SAP (enterprise resource planning software). The analytics module sat on top of a software platform we already used.

Customer Experience 158

Customer Experience User Testing Data Visualization Analytic Tools 158

The Product Coalition

FEBRUARY 15, 2021

including Scrum as a framework?—?work All startups built double-sided marketplaces, serving B2C as well as B2B customers. And that process requires several steps as the following graphic visualizes: Source : What is Agile? These are my lessons learned on making ‘agile’?—?including work in a fast-growing startup.

Agile 195

Agile Startups Technical Review Software Review 195

The Product Coalition

FEBRUARY 6, 2020

A/B tests, multichannel CJMs and customized content: everyone starts doing it Source: State of Digital Marketing 2019 (by Altimeter) This report provides an update on how companies use digital marketing to drive growth, what goals they set, what practices, metrics, platforms, frameworks they use, and what challenges they face.

Data Visualization 84

Data Visualization Research Software Reporting Tools Analytic Tools 84

Userpilot

APRIL 18, 2024

Funnel and Path exploration are two main Google Analytics reports for tracking conversion path performance. In SaaS, getting users to value quickly matters a lot, so invest in onboarding and self-service support. Try a goal-setting framework like SMART. SMART goal-setting framework. Book the demo to find out more!

Data Visualization 105

Data Visualization Analytic Tools Marketing Feedback Software 105

Lenny Rachitsky

JULY 30, 2024

To answer your questions in the most comprehensive way possible, I teamed up with Palle Broe to analyze how leading tech companies are approaching AI pricing and, from that, create a framework to help you make decisions about how to price your own AI products and features. And what can we learn from that data?

Artificial Inteligence 145

Artificial Inteligence Technical Review Customer Feedback Feedback Software 145

Mixpanel

OCTOBER 20, 2020

This post is written by TWG, a product consultancy specializing in modern application development , data engineering, and product growth. Simply put, data is at the core of good product management. But making the most of the data that organizations collect is a process that’s often hindered by unnecessary complexity.

Analytic Tools 91

Analytic Tools Data Visualization Onboarding KPIs User Testing 91

Intercom, Inc.

MARCH 8, 2018

In a time where buyer behavior has rendered cold calling nearly obsolete, successful sales prospecting begins with using tools like live chat and social media to build relationships. The only exception is some B2C work with financial services and insurance companies. People didn’t think of LinkedIn as a sales tool.

Research Software 186

Research Software Feedback Software Reporting Tools User Testing 186

Intercom, Inc.

NOVEMBER 11, 2021

We’re here to find out more about his new product design framework — they call it Value Paths — for healthy, sustainable growth. Value Paths: a framework for sustainable growth. I’d love to hear about the framework the title is named after. And trying to improve our success rate over time.

Customer Experience 254

Customer Experience Onboarding KPIs User Testing Feedback Software 254

Userzoom

DECEMBER 20, 2017

At the start of 2017 I made several predictions about UX design and research. Below is a recap of how my 2017 predictions (from Jan of this year) turned out. I had predicted that we would see some increase in qualitative, fast, iterative usability studies in 2017. I had predicted a growing need for Competitive UX Benchmarks.

Data Visualization 50

Data Visualization User Testing Research Software Customer Experience 50

The Product Coalition

APRIL 15, 2019

Tooling for your product team is a necessity. It often gets overlooked or tools are quickly chosen because we are so focused on the challenges in our own products. But, getting tooling right helps get better results faster. Integrates with your project management tool A word about integration. Roadmunk , ProdPad.

Data Visualization 64

Data Visualization Analytic Tools Research Software Feedback Software 64

Mixpanel

FEBRUARY 23, 2021

Every business is unique, and metrics frameworks apply differently 5. And beyond the anecdotal, an often-cited 2019 study CB Insights found that “no market need” was the leading reason most startups don’t succeed. Nothing matters more than retention 2. There are other indicators along the way 3. It makes sense intuitively.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

The Product Coalition

JUNE 17, 2019

At some point, I discovered a few frameworks out there, but none of them felt like they thoroughly answered the need to account for the key skills of Product Management, particularly those working in the digital arena. An internal tools Product Manager likely skews to the bottom-right.

B2C 99

B2C Framework Data Visualization Analytic Tools 99

Centercode

OCTOBER 28, 2020

For nearly two decades, Centercode has provided leading platform and managed service customer testing solutions that help companies turn good technology into great products. Centercode’s platform and comprehensive testing services increased time efficiency by 40%. A single, centralized tool for managing all testing data.

User Testing 69

User Testing Reporting Tools Feedback Software Research Software 69

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. We know that often, innovation in the B2C world tends to translate a few years after into the B2B world. Short on time? But what does it mean?

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Indicative

MARCH 12, 2021

A Framework for Driving Product Adoption. Growing adoption rates for your product requires you to follow a clear, effective framework. It requires using data to form a hypothesis about how you can boost product adoption, implementing those changes, then testing to validate their effect. Then rinse and repeat.

Onboarding KPIs 101

Onboarding KPIs Analytic Tools Product Research Customer Experience 101

Userpilot

MARCH 15, 2022

You can measure product growth using the pirate metrics framework , North Star Metric , and/or HEART framework. Customer churn rate depicts the percentage of customers you lost in a given period and can provide an indication of a flaw in your product or service. There are multiple frameworks for measuring product growth.

Onboarding KPIs 98

Onboarding KPIs Customer Experience Data Visualization Customer Feedback 98

Userpilot

JULY 26, 2021

One of the best product growth tools is Userpilot because it lets you implement contextual onboarding with its granular user segmentation features and no-code UI element styling engine. Another great product growth tool is Appcues with its wide range of onboarding elements but has become pricey and bloated as a product over the years.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

FEBRUARY 18, 2021

I’ve recently noticed several big B2C and B2B brands have jumped on the personalization bandwagon. A lot of SaaS companies focus on superficial demographic data while creating their ‘user persona avatars’ – think ‘Marketing Mary’ or ‘Manager Tom’. Just look at the user analytics screenshot from Heap below: Source: Heap.

Analytic Tools 98

Analytic Tools Software Review Customer Experience Data Visualization 98

Userpilot

JULY 5, 2022

Incremental innovation is a process of gradually modifying a company’s existing products or services through small improvements. Incremental innovation is about constantly making small improvements to your products or services. If the user data and feedback show you’re heading in the right direction, you keep going.

Feedback Software 98

Feedback Software Analytic Tools Research Software Product Research 98

The Product Coalition

JULY 3, 2018

In my post today, I won’t attempt to show you exactly how to make the perfect Product Roadmap (mainly because I don’t believe such a thing exists), but rather the thought framework that I typically use when I’m creating a Product Roadmap. Let’s say the candidate did well at B2B companies, but maybe not so well in B2C companies’ interviews.

Roadmap 60

Roadmap Feedback Software Data Visualization B2C 60

The Product Coalition

JULY 21, 2020

Highlight: Ship outcomes, not just features, with the Product Impact Framework 3. ProductPlan Reading ProductPlan’s blog is an absolute must for any new and aspiring Product Manager, and even seasoned professionals will gain from their insights and fresh perspectives. Naturally, Courtside is also beautiful to look at!

Blog 78

Blog Product Manager Product Management Data Visualization 78

Roadmunk

APRIL 3, 2018

We teach practical tools throughout the whole thing, but what I want people to do is really walk away being better decision makers; being able to take the information we give them and apply it in real life, to think through why are they doing things. They know how to use a tool, but they don’t know how to use it within the system.

Research Software 89

Research Software Feedback Software User Testing Product Manager 89

Amplitude

FEBRUARY 4, 2019

We don’t need to tell you that understanding how and why customers behave a certain way is hard, even with a behavioral analytics solution in place. Product teams can build conviction for their experiments more easily if they have data to back their hypotheses. Behavior is complex and causality is notoriously difficult to prove.

Data Visualization 61

Data Visualization Customer Experience Analytic Tools Reporting Tools 61

Userpilot

NOVEMBER 9, 2021

A North Star metric predicts long-term company performance and allows a product manager to gauge the success of a product team. B2B and B2C brands have different focal points when it comes to selecting North Star metrics. In this article, we’ll go over how these two metrics are different, why you need both, and how to choose them.

Onboarding KPIs 52

Onboarding KPIs Data Visualization Analytic Tools Customer Experience 52

Business of Software Conference

NOVEMBER 26, 2018

We’ve used NPS to gather evaluation data for the conference for a seven years. Rahul shared an incredibly simple framework Superhuman uses for understanding their customers. Reporters are constantly calling you. Sean found a leading indicator, one that is benchmarked and one that is predictive. It’s not easy.

User Testing 103

User Testing Product Marketing Engineering Marketing 103

Andrew Chen

DECEMBER 20, 2016

Note: This is a big topic that’s best addressed with live examples and interactive frameworks. B2C companies supported by ad models are a little different. Below is the same data but changing the calculation to account for this 2 month period. Mistake #3: Not Including Money Spent On Tools.

Customer Experience 111

Customer Experience User Testing B2C Onboarding KPIs 111

Usersnap

MARCH 16, 2023

In this article we’ll be covering: What is a B2B2C business model Who is POM and what they do The challenges POM was facing The value of customer feedback & the appropriate tools to solve issues What Is a B2B2C Business Model? B2B companies that need help marketing their products or services can partner with B2C online shops.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

Userpilot

JANUARY 25, 2021

These questions have a lot to do with Tony Ulwick’s Jobs-To-Be-Done-Framework. Finally, some tips for segmenting and collecting the data you need + t he free user persona template! How to Collect the Data in Record Time for Your User Persona Free User Persona Template for SaaS Wrapping Things Up. What is their primary goal?

Analytic Tools 75

Analytic Tools Research Software User Testing Customer Experience 75

Arpit Rai

OCTOBER 29, 2019

What’s the difference between product management in B2B/SaaS and B2C? To be honest, I haven’t worked in the B2C sector. Following are some of the differences I can think of: Customer Research: B2B PMs tend to speak with customers a LOT more than B2C customers. That’s just because you have so much data in B2C compared to B2B.

Analytic Tools 52

Analytic Tools Research Software Feedback Software B2C 52

Gainsight

JULY 6, 2023

B2C technologies have trained users to expect a cohesive omnichannel experience, almost automatically. In a similar way, Digital CS provides a framework for SaaS companies to consistently meet customers where they are—including in the product. This data provides deep insight into how customers adopt and value your product.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience Customer Feedback 52

The Product Manager Coach Blog

MAY 7, 2024

They are recognized for their strategic insight and ability to handle critical challenges that affect the product’s long-term success. Mentorship and Leadership: Guiding and developing the next generation of product leaders, providing mentorship, sharing insights, and fostering professional growth among junior product managers.

Product Manager 52

Product Manager Product Management Data Visualization B2C 52