Userzoom

APRIL 21, 2020

UX at William Hill is all about understanding the psychology behind customer decisions and designing products that enhance their experience. As they state: “We’re on a mission to stamp out cognitive bias and make our products the best they can be.” I think UX should be at the core of every digital business and product.

User Testing 93

User Testing Research Software Data Visualization Product Research 93

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing targets businesses and organizations rather than individual consumers.

B2B 93

B2B User Testing Research Software Analytic Tools 93

Intercom, Inc.

AUGUST 26, 2020

New research from Intercom reveals how support leaders are striking a balance. To find out how support leaders are navigating the current landscape, we surveyed a random sample of 593 support managers across both B2B and B2C and industries like education, retail, healthcare, and tech. Today support teams have a full plate.

Customer Experience 233

Customer Experience User Testing Research Software Reporting Tools 233

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Also who is to define “good” in various industries and companies?

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. It also describes valuable skills you need to learn and career paths within product management, among other things. There is no shortcut to becoming a B2B product manager.

B2B 52

B2B User Testing Research Software Analytic Tools 52

The Product Coalition

JANUARY 25, 2021

Managing a product with no development budget can be a product manager’s worst nightmare, but it doesn’t have to be a death sentence for the product. If you manage a product in a company with few product lines?—?it Continue to promote your product as if it’s the hottest dish on the CEO’s plate.

Product Research 94

Product Research User Testing Customer Experience Reporting Tools 94

Centercode

OCTOBER 28, 2020

For nearly two decades, Centercode has provided leading platform and managed service customer testing solutions that help companies turn good technology into great products. A new study revealed that organizations leveraging Centercode saw a 646% return on investment (ROI) from customer testing over three years.

User Testing 69

User Testing Reporting Tools Feedback Software Research Software 69

Imaginary Cloud - Design

MARCH 31, 2022

Developing digital products with a good user experience (UX) is becoming a must, both in B2C and B2B business models. As part of product design, digital teams need to understand exactly which problems a product is supposed to solve. What is Product Design? ? The importance of Product Design in business.

User Testing 81

User Testing Research Software Feedback Software Product Research 81

The Product Bistro

MAY 26, 2016

It is also crucial in new product development. Often the temptation to be everything to everyone is great within the organization, yet, the wise marketer and product manager knows that targeting key segments makes for a much greater chance of success.

Marketing 170

Marketing B2C Data Visualization B2B 170

The Product Coalition

JANUARY 24, 2022

Few years back, I had an interview opportunity with Mckinsey for the role of a Product Management consultant. Case Category: Market sizing & Estimation, Goals & Measures Case Type: Investor pitch by a startup planning to launch smartwatches in India ?? I will get the market size across all 3 sizing metrics.

Data Visualization 180

Data Visualization User Testing Research Software Marketing 180

Mixpanel

JUNE 23, 2020

Simply put, one of the most important jobs of an experience researcher is to ask questions. It’s questions that help product leaders broaden their frame of reference, providing context to an original hypothesis, or an inkling about users. Begin with research grounded in empathy and accountability.

B2B 52

B2B User Testing Research Software Product Research 52

Mixpanel

JUNE 23, 2020

Simply put, one of the most important jobs of an experience researcher is to ask questions. It’s questions that help product leaders broaden their frame of reference, providing context to an original hypothesis, or an inkling about users. Begin with research grounded in empathy and accountability.

B2B 52

B2B User Testing Research Software Product Research 52

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Without this knowledge, you could end up sinking hundreds, thousands — or even millions of dollars into a product or service that no one actually wants (looking at you, Google Glass ). Let’s get started!

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

The Product HQ

FEBRUARY 6, 2023

Need help preparing for your next senior product manager interview? Senior product managers are executive-level professionals who fulfill an important role in large companies developing products and bringing them to market. Then you’ve come to the right place. Every question has a purpose.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

Ronke PM

APRIL 5, 2023

Table of Contents Product and design partnership What does design-driven leadership mean? Design-driven leadership is product management Final thoughts The very essence of leadership is creating a space that enables our teams to dream big, imagine, and bring what was once unthinkable to life - therefore, changing humanity.

Leadership 52

Leadership User Testing Product Management Product Manager 52

PMLesson's Ace the PM Interview

MAY 19, 2020

Product Marketing is a very new role in the industry - it sits at the intersection of product and marketing but the function influences several areas of the organization including design, sales, support, and engineering. Some starter activities to develop them: Think about a made-up product that you would love.

Product Marketing 52

Product Marketing User Testing Marketing Technical Review 52

Mixpanel

FEBRUARY 2, 2021

A roughly 60% decrease in pricing for online plans to make product analytics more accessible to everyone. But our old plans were too limited for startups to try out the product, and grow sustainably. . Also, many product development teams want to “try before they buy” (and have the technical skills to do so).

Data Visualization 94

Data Visualization Analytic Tools User Testing Research Software 94

ProductPlan

JANUARY 17, 2023

Successful products solve customer problems. The key to product success, then, is simply to understand those problems, and the obvious way to do that is to talk to customers, right? You may also be thinking, “But Steve Jobs said he didn’t talk to customers, and Apple created some of the coolest products out there under his leadership.”

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

The Product Coalition

JUNE 4, 2016

Spectacular & Dangerous Road on Earth- Tianmen Mountain Road, Zhangjiajie, China ( [link] ) When we talk about product management in tech, usually we don’t explicitly distinguish between B2C and B2B. For type of product, B2C and B2B is just the first layer. Inside B2C / B2B, it can still be very different.

B2B 60

B2B User Testing Technical Review Customer Feedback 60

Userpilot

MARCH 6, 2020

As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in Product. Women in SaaS.

Research Software 132

Research Software Analytic Tools Feedback Software Reporting Tools 132

Intercom, Inc.

NOVEMBER 18, 2019

Chatbots are on the verge of living up to their hype, with new research commissioned by Intercom indicating where they can have the most impact. We worked with an independent market research firm to survey a random sample of 500 consumers and 500 business leaders. A chatbot that helps your team be more productive.

User Testing 42

User Testing Product Research Banking B2C 42

Innovatemap

MARCH 18, 2021

People brought different needs (primarily D2C and B2C vs B2B SassS) than we saw in the Midwest, and that provided the opportunity to show our expertise in those markets and seek talent in those geographies as well. I like team members to have teammates and a place to go in addition to home to be able to be productive and learn.

B2C 52

B2C B2B Market Research Strategy 52

B2B Product Management

DECEMBER 6, 2016

Currently in engineering or related area) thinking of moving to Product Management. Not all Product Managers need to be business savvy. There is opportunity to be fully technical in a Product Management role. Finance), you can also contribute to high-tech Product Management, although the focus will be much different.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

BrainMates

JUNE 25, 2020

User and buyer scenarios are useful Product Management tools for both communication and design. They are used to share and communicate customer situations with your Product team so that they can design ‘market driven’ Products. Both of these help you build better, more successful Products. Updated June, 2020.

User Testing 85

User Testing Customer Experience Customer Feedback Research Software 85

The Product Coalition

MARCH 9, 2020

Multihoming costs on Dating Platforms According to a study from 2012, 26% of online dating users visit more than one dating platform in a given month , this is called multihoming factor (people using multiple competitors products at the same time). Complementary products and services could be an unexploited opportunity for dating sites.

Startups 78

Startups Marketing Reporting Tools Research Software 78