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Using Dopamine Design to Enrich the Digital Banking Experience

UX Planet

This is the effect of Dopamine Banking, where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. Traditional banking often struggles to capture and maintain customer engagement. Traditional banking often struggles to capture and maintain customer engagement.

Banking 80
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Why Great Ideas Fail in Finance: It’s Not the Digital Product, It’s the UX

UX Planet

Chasing the next big product win in banking or fintech? For decades, banks competed through branch locations, branding and fee structures. The smartphone app has become the front line of financial competition. Any banking app that feels generic, uninspired or offers little real value is already lagging behind.

Finance 99
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Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

After years of digital innovation, many financial apps still drown users in dataand miss what really matters: how people feel about their money. Research in consumer neuroscience by Kenning and Hubert (2008) indicates that subconscious, emotional factors strongly influence our decisions. In practice, it actually does the opposite.

Banking 59
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The application of Persuasive and Behavioral Techniques to Improve Saving Habits

UX Planet

Not to worry; this article isnt about your habits but about helping you build positive habits like saving. We can create systems that gently sway judgments and match actions with long-term objectives to combatthis. Some apps reward users with bonus interest or cashback for consistent savings contributions.

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From marketplace to SaaS business: How Udemy acquired 80% of the Fortune 100

Intercom, Inc.

In 2019 research firm IDC found them to deliver 869% ROI (??) Since then, she’s helped grow the Udemy’s B2B SaaS arm to more than 5,000 enterprise customers, which include the likes of Pinterest, Adidas, and General Mills. And it’s an advantage that traditional corporate learning platforms simply can’t replicate.

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How customer support can keep up with customer expectations

Intercom, Inc.

The first sign that the thieves were on the move came when Tristan, CEO of a startup accelerator, was contacted by his bank, Monzo , through their app. Unfortunately, Tristan still had to handle charges on cards from two other banks. Messaging is the dominant app on mobile, driving consumer interest in this channel.

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How to Develop a Fintech App: Features, Trends, and Costs

The Product Coalition

The overall technological progress enhances a lot of business areas, and financial technologies are certainly part of that dynamic. Banks, insurance companies, and trading platforms use digital solutions to facilitate their communication with clients and make operations easier to perform.