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How to Cross the Chasm & Scale Your SaaS

Userpilot

Growing your product requires tackling one of the biggest challenges, which is to cross the chasm. Read on to discover how to cross the chasm and scale your technology company. TL;DR The chasm is the gap in the product adoption curve between the early adopter and the early majority. What is the chasm?

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Crossing the Chasm: How to Effectively Drive Innovation with Geoffrey Moore

Daniel Elizalde IoT Blog

My guest today is Geoffrey Moore, a speaker, advisor, and best-selling author of some of the most influential business books of the past decade — including the world-famous book Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. […].

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Unemployed Agilists: Review the Hype Cycle & Your Agility to Help You Manage Future Job Changes, Part 4

Johanna Rothman

I started this series by discussing why managers didn't perceive the value of agile coaches and Scrum Masters in Part 1, resulting in layoffs.) Then, in Part 2 , I asked those unemployed agilists to review their functional skills, the skills people need to do a product development job well. While those skills are useful, they are not enough.

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Product marketing resources include different formats, from video content to podcasts, blogs, and best tools.

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The Product Adoption Curve in SaaS: What Is It and How To Use It In Your Product Strategy

Userpilot

The five stages of the Product Adoption Curve are: innovators, early adopters, early majority, late majority, and laggards, with a chasm between the early adopters and early majority. The Product Adoption Curve is crucial in helping product management to understand how to tackle the chasm between early adopters and the early majority.

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Mental Models for Product Managers – Part 2

The Secret PM Handbook

This is the classic framework from Geoffrey Moore’s Crossing the Chasm. This is the classic framework from Geoffrey Moore’s Crossing the Chasm. And I provided a few “general purpose” examples. In this part we dive into what you really came here for – product management-specific mental models.

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Story of a portrait: how we create our Intercomics

Intercom, Inc.

When you think of Intercom, you probably think of software, our Messenger, perhaps this blog. You probably don’t think of comics, but for many Intercom staff, the “Intercomic” has become a coveted part of their job here, a very personal marker of progress and belonging. Let me explain. How did it all begin? The Intercomic process.