The Product Coalition

JANUARY 7, 2021

Image credit: Canva The term “Product-Market Fit” can be baffling for a lot of new Product Managers. The phrase sounds great in theory, but in reality, finding product-market fit raises more questions than it answers: What is Product-Market fit? How do I know when I have Product-Market fit? What is Product-Market Fit?

User Testing 164

User Testing Product Marketing Marketing Customer Experience 164

Product Management University

OCTOBER 6, 2020

For product marketing, it pretty much changes everything. Product led growth is a business model for taking a product-as-a-service (PaaS) or software-as-a-service (SaaS) to market and gaining market share. Product usability/usage serves as the primary driver for customer acquisition, expansion and retention.

B2B 147

B2B Customer Experience Definition Demo 147

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

Userpilot

MAY 22, 2023

Every successful product manager understands the importance of learning how to build customer loyalty. Improving your customer retention rate and boosting customer loyalty is key to the success and growth of any business – in both good times and bad. Then, fix these issues to improve the customer experience.

Customer Experience 96

Customer Experience User Testing Feedback Software Customer Feedback 96

Userpilot

JANUARY 14, 2023

Examining the right customer education examples can help you improve your customer education program and the overall customer experience. As customer expectations continue to soar, a solid customer education program helps you stand out from the competition. What is a customer education program?

Customer Experience 98

Customer Experience Feedback Software Education Customer Feedback 98

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Learn about your customer- who is your target audience? Advertising.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Userpilot

FEBRUARY 21, 2022

Whether you have a brand new product launch in the pipeline or planning to r elease a new version or feature , our article will guide you through the process step by step and help you develop an effective launch plan. The launch phase revolves around building and implementing your go-to-market (GTM) strategy. Is it similar in any way?

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

Userpilot

OCTOBER 4, 2022

We’ll start by exploring what customer activation is and why it matters, cover the difference between a customer activation strategy and brand activation, set out how to craft a customer activation strategy of your own, and discuss the best tools for the job. Why is customer activation important?

User Testing 98

User Testing Customer Experience Customer Feedback Data Visualization 98

Gainsight

APRIL 21, 2022

We compiled our best Product Experience resources from last year, from blogs, ebooks, and webinars. As the category creator of customer success and the definitive thought leader, this list is filled with the help you need to deliver the ultimate Product Experience for your customers. Finding Product-Market Fit.

Customer Experience 52

Customer Experience Data Visualization Analytic Tools User Testing 52

Userpilot

OCTOBER 30, 2022

Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. Ensure to provide great customer service.

Feedback Software 97

Feedback Software Research Software Customer Experience User Testing 97

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. That’s because a big part of the role involves collecting and analyzing market and consumer data to guide product development.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

MARCH 8, 2022

There are some well-known names as well as new faces on the list, from all over the world – together with their LinkedIn profiles and medium blogs, so you can follow their journeys and insightful posts yourself. Susan Stavitzski – Customer-Driven Product Person and Product Leader. CEO of Product Labs.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

The Product Manager Coach Blog

JANUARY 9, 2024

He stated, “Airbnb has morphed its product management function into an “Apple-style product marketing function.” I’ll explore the transformation from traditional practices to a more dynamic, customer-focused approach, ensuring that product managers remain key drivers of innovation and success.

Analytic Tools 72

Analytic Tools Artificial Inteligence Feedback Software User Testing 72

The Product HQ

MAY 10, 2024

This guide breaks down the path that prospective machine learning product managers take to break into such a complex profession. This presents challenges to managers and teams in terms of marketing and selling the products they make. Machine learning product managers play a major role in the advancement of machine learning technology.

Artificial Inteligence 52

Artificial Inteligence Reporting Tools Research Software Technical Review 52

Userpilot

SEPTEMBER 12, 2022

The focus of product management is overseeing product development at all stages of its lifecycle. The Product Owner is a Scrum role and they act as the representative of the customer on the team, while the responsibilities of the product manager are much wider. SMART goals are Specific, Measurable, Achievable, Relevant, and Time-bound.

Product Research 98

Product Research User Testing Onboarding KPIs Feedback Software 98

Userpilot

NOVEMBER 17, 2022

There’s a science to successful customer onboarding, and following the client onboarding best practices in this article will set you on the right path. Read on as we explore client onboarding and how to combine creativity, thoughtfulness, and the right onboarding software to help customers ‘get’ your product. Less churn. Less churn.

Feedback Software 98

Feedback Software Customer Experience Analytic Tools Research Software 98

Userpilot

AUGUST 2, 2023

With the amount of data companies have available, there is no excuse not to use data-driven email marketing. Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. You can use customer data to ensure emails get seen by your customer.

Data Visualization 98

Data Visualization Analytic Tools Customer Experience User Testing 98

Userpilot

JUNE 20, 2023

Onboarding Matters by Donna Weber links successful customer onboarding to retention by offering a comprehensive six-stage process. The Effortless Experience by Matthew Dixon, Nick Toman, and Rick Delisi debunks customer experience myths and offers practical guidance. Author: Emilia Korczynska is the Head of Marketing at Userpilot.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Research Software Books 98

Userpilot

MAY 5, 2022

Product managers lead interdisciplinary product teams to deliver products that bring value to customers. Product managers monitor and control the product lifecycle while ensuring there is the right corporate environment for its development. 7: MVP release and customer feedback collection and iterations. 2: Idea management. #3:

Product Research 98

Product Research User Testing Research Software Feedback Software 98

Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. In this simple guide, we’re going to start by exploring the most common customer onboarding challenges faced throughout the industry… And break down the tactics you can use to tackle them.

Feedback Software 98

Feedback Software Onboarding KPIs Analytic Tools User Testing 98

Userpilot

MARCH 11, 2022

The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. Blogs will give you insight into all aspects of product management in easy-to-digest bites. We recommend the blogs from Userpilot , ProductLed Growth , Product Manager HQ, and The Product Folks.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The main benefits of creating a customer education program.

Education 98

Education User Testing Customer Feedback Customer Experience 98

Userpilot

MARCH 16, 2023

This article serves as a UserGuiding pricing guide and discusses better alternatives that might be worth investing in. However, the Basic package has strict limitations like only 1 user seat and no custom branding. You can fully customize all creations to reflect your company’s branding.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

Customer Experience 98

Customer Experience Analytic Tools User Testing Customer Feedback 98

Userpilot

DECEMBER 6, 2022

In this blog, we’ll explore what a product trial is, describe the onboarding process, and give you the tools you need to apply it in your own SaaS. A product trial is an aspect of a product-led growth strategy: using the product itself to attract and convert new customers. helps customers experience value faster).

Feedback Software 98

Feedback Software Analytic Tools Customer Feedback Customer Experience 98

Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing.

Feedback Software 105

Feedback Software Research Software Product Marketing Marketing 105

The Product Guy

AUGUST 13, 2020

A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities. Now there are more and more resources, like blogs, books, online courses and even training programs for Product Management. Better Decisions.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

Userpilot

JULY 18, 2023

Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products! Customer feedback tools facilitate the collection and analysis of user feedback for customer-centric decision-making.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Reporting Tools 98

Userpilot

APRIL 28, 2023

Implementing a product adoption framework can help you slash your churn rate and prevent people from leaving your product, transform your customers into your best marketing tool, and boost expansion revenue. An adoption framework sets out a strategy to move customers smoothly through the process.

Analytic Tools 98

Analytic Tools Feedback Software Framework Onboarding KPIs 98

Userpilot

JUNE 26, 2023

Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. The right metrics should align with the customer journey stages and goals, offer actionable insights, and track progress toward goals over time. You can also use a product metrics framework, ie.

Onboarding KPIs 96

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 96

Userpilot

MARCH 9, 2022

This guide will help you get a basic understanding of different types of usage data and how you can use them to improve your product and user experience. You can leverage product usage data to help the product and customer-facing teams improve UX. Product usage data gives you objective insights into customer behavior.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 98

Amplitude

DECEMBER 18, 2020

Product analytics sits at the intersection between your customer, your product, and your business goals. It’s a crucial part of how you provide continual value to customers, as well as how you grow your business. Product analytics keeps your team close to customer wants and needs throughout the product development process.

Data Visualization 116

Data Visualization Analytic Tools User Testing Product Research 116

Userpilot

JUNE 12, 2023

TL;DR User onboarding is the process of educating customers about how to experience value from your product as quickly as possible. Put simply, user onboarding is defined as the process of educating customers about how to derive value from your product as quickly as possible. Book a demo to see it in action. Checklists.

Analytic Tools 97

Analytic Tools Feedback Software Onboarding KPIs User Testing 97

Userpilot

JULY 27, 2023

Customer Success Manager: This person is responsible for customer relationships and experience as well as acting as the voice of the customer. In large companies, the CSM also oversees other customer success roles. Account Managers: They serve as the lead point of contact for all customer account management matters.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

OCTOBER 31, 2022

Want to analyze customer needs in a way that will benefit your business? In this article, we feature the nitty-gritty of customer needs — from the fundamental meaning and types of customer needs to the most efficient method for conducting a customer needs analysis and acting on customer data for business growth.

Data Visualization 98

Data Visualization Analytic Tools User Testing Feedback Software 98

Amplitude

FEBRUARY 1, 2021

There are bugs to iron out and blog posts to write. There are marketing emails to assemble. In the Mad Men world of marketing, a huge launch day could be vital in building hype. It’s about adapting your marketing, product and go-to-market strategy to give your product the best chance at wide market penetration and adoption.

Product launches 111

Product launches Strategy User Testing Product Research 111