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Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. Let’s get started.

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How Can ISVs Benefit from Strong Analytics Offering?

Reveal

Reveal Embedded Analytics. As data is taking over the world, ISVs must make embedded analytics part of their applications’ tech stack. In this blog, we go through the top 5 ways in which ISVs can benefit from strong analytics offerings. . How Can ISVs Benefit from Strong Analytics Offering?

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Introducing Product Analytics for Dummies

Amplitude

Product analytics sits at the intersection between your customer, your product, and your business goals. Product analytics keeps your team close to customer wants and needs throughout the product development process. Adience’s research highlights the power of product analytics. What Is Product Analytics?

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Best User Behavior Tracking Tools For SaaS And How To Use The Data

Userpilot

In this article, we cover what user analytics means, the right metrics to track, and the best tools in the market right now. More importantly, you’ll know what to do with the data you get. What is user behavior analytics? And where do you start? Search no further. What is user behavior?

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How AI Transformation Impacts the Digital Marketing Industry

The Product Coalition

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. This rapidly evolving digital technology can analyze more data with greater precision than humans. The source predicted that the value would surpass $107.5 billion U.S.

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Can Product Managers Use Data To Make It Through A Pandemic?

The Accidental Product Manager

Is it possible that new sources of data will help product managers in hard times? Perhaps getting more data might be just exactly what you need to make it through this pandemic? The Power Of More Data. Just having access to the data is not enough. Image Credit: Wonderlane. Let’s face it: pandemics suck.

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Best Resources for Data Folks

Iteratively Blog

As folks who constantly deal with data, finding the right resources to refer in times of need is a challenge. Additionally, if you simply Google the phrase, ‘data analytics resources’, you will be overwhelmed. 1 The Data Science Roundup by Fishtown Analytics. It’s compiled by Tristan Handy from Fishtown Analytics.