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Customer Journey Insights: What Are They and How to Collect Them?

Userpilot

Customer journey insights enable marketing, product, design, and customer success teams to make informed decisions and create better customer experiences. In this article, we explain: What customer journey insights are. How they are linked to customer journey analysis and customer journey mapping.

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The Essential Product Marketing Framework for SaaS Business Growth

Userpilot

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. However, selecting a framework or creating one from scratch can be very confusing.

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How to Create a Customer Advocacy Strategy for SaaS Companies

Userpilot

Are you trying to develop a customer advocacy strategy for your SaaS but not sure how to go about it? You will find out what customer advocacy is, how it improves retention and other key metrics, and learn about different types of customer advocacy programs and how to build them. Iterate on the insights.

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How to Build a Customer Feedback Form [+ Examples and Best Practices]

Userpilot

Any product manager should know how to quickly put together a comprehensive customer feedback form: they’re a secret weapon for unlocking deep user insights and gathering quality feedback. TL;DR A customer feedback form is a way to gather customer feedback in a structured way.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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Net Promoter Score Definition: Your Key to Customer Loyalty Insights

Userpilot

Ever wondered how likely your customers are to recommend your business? This measurement is more than a statistic—it’s a mirror reflecting your customer’s loyalty and the health of your customer relations. Leveraging customer feedback received via this method paves the way for SaaS companies to strengthen bonds with clients.

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25 Best User Experience Survey Questions For Collecting Actionable User Insights in SaaS

Userpilot

Do you know which user experience survey questions to ask? The right ones can give you data that uncover insights such as user sentiment and the like. This post lists the different questions to ask users on your survey concerning their experience with your software. What are user experience surveys?