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The Essential Product Marketing Framework for SaaS Business Growth

Userpilot

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. However, selecting a framework or creating one from scratch can be very confusing.

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How to Create A Value Proposition: A Four Step Framework

The Product Coalition

Let’s see how we approach this topic with a simplified, four-step framework. It might generate brand new value for them or reduce the pain they currently experience. There are plenty of frameworks and approaches to defining the value proposition. Job To Be Done framework is a proper technique here. More is better.

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Ship outcomes, not just features, with the Product Impact Framework

Intercom, Inc.

To fully understand what such a change in thinking requires, we’ve realized that it’s important to understand what we call the “product impact framework” – the steps of cause and effect that culminate in positive outcomes for the business. The Product Impact Framework felt like a natural progression from features to outcome.

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A New Era and a New Framework

Dear Strategy

Now what about the new framework? In the spirit of using the blog to announce new happenings at Strategy Generation Company , I am pleased to present the latest revision of our acclaimed Strategy Generation Framework! Although these steps were covered in our classes and workshops, they were not separately indicated on the framework.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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418: Telling the product and brand story – with Sarah Panus

Product Innovation Educators

Insights on brand storytelling for product managers. This is a branding and messaging issue. We have to tell the product and brand story effectively. Sarah also speaks on topics for humanizing your brand. 2:14] What is brand storytelling? Brand storytelling educates, entertains, and inspires your audience.

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Can The ‘Jobs-to-be-Done’ (JTBD) Framework Help With User Onboarding ?

The Product Coalition

Can The ‘Jobs-to-be-Done’ (JTBD) Framework Help With User Onboarding? If You Know The JTBD Framework, You Know Onboarding Let’s combine the two, and see the magic happening! Now, the JTBD is an extremely famous framework that can be used a lot. When you onboard a user, there are two things you should answer: Who is signing up?

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