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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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4 ways to personalize your marketing messaging and boost engagement

Intercom, Inc.

This is a huge wasted opportunity, as research shows that 80% of consumers are more likely to make a purchase when brands offer personalized experiences. Use first-party customer data to enrich your messaging. What is first-party data? Learn how to harness the power of customer data.

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How to use in-app messaging to retain your best customers

Intercom, Inc.

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. Here, we take a deep dive on in-app messaging – defining exactly what it is and how to make it work best for your customers. What is in-app messaging?

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How Can CRM Marketing Help Predict A Customer’s Needs?

The Product Coalition

In the ever-evolving world of marketing, understanding your customers isn’t just about knowing their names and numbers, it’s about predicting their next move. Enter customer behavior prediction, a revolutionary approach that utilizes data and technology to forecast what your customers will do, buy, or feel in the future.

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53 Questions Developers Should Ask Innovators

TechEmpower - Product Management

What special data, content, APIs, etc., What’s the state of the relationships that brings you that data? Where do you stand on your brand? Do you have a name, a logo, and have you thought about brand positioning? What are some examples of similar brands? Member Profiles What data is included?

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10 Best Mixpanel Integrations for 2024

Userpilot

TL;DR Mixpanel integrations enable you to connect it to other tools for seamless data sync. Segment integration allows syncing data from multiple sources into Mixpanel. It also enables you to import the test data into Mixpanel for granular analysis. Mixpanel offers a few out-of-box integrations.

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Closed-Loop Analytics for SaaS: How to Bridge the Data Gap

Userpilot

Today, we’ll be focusing on closed-loop analytics and how they can help you better manage and benefit from data! TL;DR Marketing and sales teams have different goals, which is why they often have different data sources or metrics. The key is to share data between the teams anyway. What are closed-loop analytics?