Branding eBook Feedback Software Messaging 
Userpilot
SEPTEMBER 20, 2022
A defined word-of-mouth marketing strategy helps you encourage and accelerate conversations within your customer base that grow your brand. We’ll also consider some famous SaaS word-of-mouth marketing examples. WoM marketing improves brand visibility by getting many people to talk about your brand.
Userpilot
JANUARY 8, 2024
In-app strategies for converting free or trial users to paying customers. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. Be strategic with your SEO; leverage contextual CTAs and have highly optimized landing pages encouraging users to sign up for your tool.
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Userpilot
JULY 4, 2022
Why should you adopt a customer-led growth strategy in your SaaS? In this article, we’ll be discussing the customer-led growth strategy, why it is so effective, and how you can implement it in SaaS companies. Five steps to implementing the customer-led strategy in SaaS companies. Let’s begin! What is customer-led growth?
Userpilot
JUNE 29, 2022
Select a story medium that’s more relevant to your audience and close out your message with an appropriate call to action. Product storytelling is a system of communicating value to an audience via a chosen narrative. Product storytelling vs. brand storytelling. Ask for feedback and learn why customers buy your product.
Alchemer Mobile
FEBRUARY 20, 2020
And people are emotionally invested in brands. After one bad experience, it’s easier for most customers to leave silently rather than providing feedback when they aren’t asked for it. At the end of the day, many customers feel that providing feedback is simply too time-consuming, too annoying, and too much of a hassle.
Usersnap
NOVEMBER 17, 2022
You want to be competitive within your SaaS industry, no doubt. In order to accomplish this though, you have to level up your customer data platform like Hubspot. Using HubSpot integrations enriches the data and information you have about your customers, and can help you grow your SaaS business massively. What is HubSpot?
Userpilot
MARCH 23, 2022
There’s much more to NPS than sending users a customer feedback survey. They’re satisfied with your tool and most likely to recommend you. The 2022 NPS benchmark for SaaS is 41. NPS surveys are typically sent via emails or triggered in-app, but you could use a combination of both. NPS average by industry.
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