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Later’s Farhan Virji on adapting B2C support strategies for B2B teams

Intercom, Inc.

As Farhan puts it: “Customers who trust their brands will spend more money, even if it’s more expensive than competitors. The service you get from the brand you interact with is more highly correlated to what your impression of that brand is than what the marketing and the product actually are.”.

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How to drive and increase traffic to your startup website

Nulab

That’s why it’s of the utmost importance that your startup understands the fundamentals of digital marketing and traffic management. In this article, we’ll look at how you can drive traffic to your startup website within your rigid budget constraints. Exactly due to this lack of certainty, it’s better to invest in both SEO and SEM.

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Increase engagement and conversions through social media – 3 key takeaways

Intercom, Inc.

Engaging with customers on social media has become part of every customer experience strategy to drive sales and retain customers. If you are an early-stage startup looking into getting started with Intercom, apply to the early-stage program and get 95% discount on your first year with Intercom. What did we learn?

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Webinar: What to Do Before and After a Mobile App Launch to Improve Customer Experience

Alchemer Mobile

In this webinar, Robi Ganguly, CEO and Co-Founder, Apptentive and Ben Johnson, VP Mobile Strategy, Rightpoint will cover the essentials to have in place both pre- and post-launch in order to provide the best customer experience possible. Welcome to today’s webinar. What comes next is equally as important.

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Navigating the future financial landscape

UX Planet

Source: Radhakrishna Aekbote Competitors SWOT Analysis Mint Intuit Strengths: Established brand with trust. Weaknesses: Relatively lower brand recognition compared to traditional financial institutions. Threats: Competition from both FinTech startups and traditional financial institutions. Automated, real-time expense tracking.

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The Top Mobile In-app Feedback Tools of 2020

Alchemer Mobile

Apptimize, An Airship Company, helps brands rapidly iterate to make amazing user experiences across all their digital channels through A/B Testing and Feature Release Management with a mobile-first lens. mParticle is the customer data platform for brands leading the CX revolution. Core mobile in-app feedback tools & solutions.

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All Product Managers to Become AI Product Managers?

The Product Cafe

💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, and more. Long story short, you'd need to be a strategy maestro! 📚 Dive deep into AI concepts, attend enlightening AI webinars, participate in AI hackathons, or take up advanced courses online.