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A case study: How our own product discovery made us pivot Reveall towards product discovery

Mind the Product

In this post, startup CEO Ferdinand Goetzen relates how product discovery led him and his team to adjust their thinking, pivot and change their product Overview We started Reveall in 2021 as a platform to empower UX teams to do more with their customer research insights.

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UX Research: A Practical Guide to Insights, Budgeting, and Stakeholder Engagement

UX Planet

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

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How UX Researchers Can 4X Their Usability Test Response Rates With Userpilot

Userpilot

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. However, as Lisa experienced, this was not the case in the B2B space.

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How Uniregistry Used Smoke Testing in Product Validation: A Case Study

Mind the Product

It’s said that more than two-thirds of software projects fail to deliver expected results. This case study describes a part of a larger product discovery project that I led as a product manager at Uniregistry , a platform that enables easy buying and management of domains and complementary products (online presence, business apps).

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Your Ultimate Guide to B2B Loyalty Programs [With Examples]

Userpilot

They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. Customer loyalty programs boost customer retention, repeat purchases, business relationships, and upselling /cross-selling opportunities, enhancing revenue and partnerships.

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Case Study: Basecamp’s Shape Up From a Product Manager’s Perspective

The Product Coalition

One day you’re meeting with customers, gathering insights about their problems. Growing challenges But as the company grew from a startup up to scaleup, it became increasingly more difficult to get to the same pace of shipping new features as before. She should be the voice of the customer towards product teams.

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Startups need dual theories on distribution and product/market fit. One is not enough

Andrew Chen

It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. 99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. There are over 9 million mobile apps. It’s almost done.