Userpilot

APRIL 24, 2024

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. However, as Lisa experienced, this was not the case in the B2B space.

User Testing 86

User Testing Product Research Research Software Data Visualization 86

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. However, it often requires wider changes like cultural adaptation, search engine optimization, or adjustments to the UI, date formatting, currencies, and payment systems.

Research Software 85

Research Software Analytic Tools User Testing Onboarding KPIs 85

Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? Essential elements of most resource centers include user documentation , video tutorials , FAQs, a search function, a feedback widget , product updates , and AI tools. Jira’s Resource Center effectively places common solutions at the top, enabling quick user access.

Feedback Software 93

Feedback Software Analytic Tools Research Software Data Visualization 93

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. Why Use Product Marketing Tools ? Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one. Product messaging experiments.

Research Software 96

Research Software Feedback Software Analytic Tools Customer Experience 96

Userpilot

APRIL 27, 2021

Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! Just look at Bonjoro that recently released a case study about how they increased their trial to paid conversion rate by 32.7%. Why Is SaaS Onboarding So Important? What Are SaaS Onboarding Tools?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. What is evaluative research? If so, you’re in the right place! Book the demo!

User Testing 96

User Testing Product Research Research Software Feedback Software 96

Userpilot

OCTOBER 30, 2022

In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. Leverage technology. Implement a tracking system. What is customer experience improvement in SaaS? What is customer experience improvement in SaaS? Look no further.

Feedback Software 84

Feedback Software Research Software Customer Experience User Testing 84

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? SaaS companies enhance customer acquisition and retention through personalized onboarding and in-app guidance. To see how Userpilot helps SaaS companies grow, book the demo! What are growth initiatives? What do successful companies do to drive growth ?

Feedback Software 98

Feedback Software Analytic Tools Research Software Data Visualization 98

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Userpilot

NOVEMBER 1, 2022

In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. Real-life examples of personalized customer service from fast-growing SaaS companies. Ask them for their feedback using in-app microsurveys. Customers are always shopping around for the best solution for their needs.

Data Visualization 95

Data Visualization Feedback Software Analytic Tools Research Software 95

Userpilot

DECEMBER 3, 2022

In this article, we cover the following: What UX design is and why UX is important in SaaS. To identify opportunities to improve your UX design, you should start with user research. Collect customer feedback with in-app surveys. Push the most successful new solution out to your entire customer base. What is UX design?

Feedback Software 96

Feedback Software Research Software Analytic Tools User Testing 96

Userpilot

MARCH 21, 2024

Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. We explored 10 of them, and they involve: Conducting customer research to understand customer behaviors and needs through surveys, interviews, and testing. Why is customer lifecycle management important?

User Testing 99

User Testing Analytic Tools Research Software Feedback Software 99

UX Studio

APRIL 25, 2019

How you present yourself to the world, visually and in terms of message, constitutes a real science and many companies do a good job of that. Let’s jump into branding research! When does the time come for this type of research? A snapshot of tools and techniques. How we conducted brand research on our UX studio brand.

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User Testing Product Research Research Software Data Visualization 73

The Product Coalition

MARCH 11, 2024

Duolingo , the gamified language learning app, has revolutionized accessibility in education. Pop-up messages showcase features like unlimited hearts and offline access, appearing strategically after users lose hearts or miss a lesson due to a lack of internet connectivity. This fosters a sense of community and friendly competition.

Research Software 105

Research Software Reporting Tools Artificial Inteligence Customer Experience 105

Userpilot

JANUARY 3, 2023

They are both potential customers in different buyer journey stages, and knowing how to identify and classify them can help deliver the right message to each. Marketing messages, buzz around the company, and customer stories generally set expectations. Create case studies to social proof the success of existing customers.

User Testing 96

User Testing Feedback Software Research Software Customer Experience 96

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product? There are three main phases that will ensure a solid SaaS product launch. Is it similar in any way?

Research Software 95

Research Software Feedback Software Onboarding KPIs Product launches 95

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 96

Feedback Software Research Software Reporting Tools Onboarding KPIs 96

Product Talk

FEBRUARY 12, 2020

Lisa began her career in data science and spent four years as a data scientist at Airship , a marketing and messaging automation company. We then jammed those models into our platform so that customers could access the outputs in many ways.” You also have a mobile app that sends similar messages via push notifications.

Product Research 175

Product Research Data Visualization User Testing Research Software 175

Userpilot

DECEMBER 19, 2022

Investing in a variety of content formats including articles, case studies, and video courses is the best way to cover all your bases with both users and search engines. Think about how Slack targets senior operations staff or how HubSpot advertises its CRM software to upper management. Do your market research.

B2B 101

B2B User Testing Research Software Analytic Tools 101

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? Building a funnel starts with customer research to identify their needs and pain points , using tools like product analytics, surveys, and interviews. Regularly gather customer feedback, for example, via in-app surveys , to enhance their experience and retain them.

Analytic Tools 87

Analytic Tools Data Visualization Research Software Onboarding KPIs 87

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy is based on building an intimate relationship with the customers, so only you can offer a solution for their unique needs. Customer focus is about researching and satisfying customer needs.

User Testing 97

User Testing Feedback Software Research Software Analytic Tools 97

Intercom, Inc.

JUNE 7, 2022

Live chat – especially when it’s part of a modern customer communications platform that helps you make the most of every engagement – is a powerful addition to your sales tech stack. This can involve calls, emails, targeted messages, and other highly personalized one-to-one outreach.

Inbound 245

Inbound Customer Communications Research Software Data Visualization 245

Userpilot

JUNE 3, 2022

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Best product marketing tools. User onboarding tools: Userpilot.

Research Software 92

Research Software Analytic Tools Feedback Software Data Visualization 92

Userpilot

OCTOBER 19, 2022

To succeed, product marketers and customer service teams in SaaS must recognize that customer service isn't a one-size-fits-all affair. So, what are the different customer types you can expect to meet in SaaS? Ensure your website is designed to leave a good impression on these ones and that your message is easy to understand.

Customer Experience 96

Customer Experience Feedback Software Analytic Tools Research Software 96

Department of Product

SEPTEMBER 14, 2023

Height is a new project management tool for product teams and they’ve just launched 2.0 For SaaS product teams, one of the more complex parts of building zero to one applications is implementing permissions. Other practical tools worth knowing about this week include a new update from development platform Retool.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

The Product Coalition

JULY 8, 2022

The benefits of using JTBD Focus on customer needs When we focus on JTBD, we focus on customer needs and build solution-orientated products to help solve those needs. People don’t search for the process, they search for solutions, and they discover the tools that help them get to their solution.

User Testing 127

User Testing Framework Research Software Customer Experience 127

UX Studio: Product Management

JANUARY 11, 2022

If you are looking for a web design agency in Vienna —Webdesign Wien Agentur in German — chances are you need help with product design, usability research, training, or consulting. UX studio Vienna Pixel Kodlogy Technologies GmbH Myna Nanoware Media. We believe that every design solution impacts people’s lives.

Research Software 81

Research Software User Testing Customer Experience Data Visualization 81

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Lack of research skills: Conducting effective research requires specific skills and tools.

Branding 95

Branding User Testing Product Research Data Visualization 95

Department of Product

NOVEMBER 16, 2023

Another product unveiling a similar use case this week, albeit in a distinctly different category is Celonis. If you’ve not heard of Celonis before, it’s a SaaS company that focuses on one thing product teams tend to either love or hate: process map diagramming. ML is a subset of AI. That’s the first big difference to note.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Artificial Inteligence 52

Intercom, Inc.

DECEMBER 16, 2019

In this guide, we explain how you can turn ABM into a win for your business – by putting the right team, tools, and processes in place. They need to understand the nuances of their prospects’ businesses and sell the value of the solution, not just negotiate on price. We use Intercom as our messaging platform (no surprise there ??)

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189

Department of Product

NOVEMBER 9, 2023

Other helpful products on our radar this week include a new API integration management tool which promises to help companies onboard and manage third party APIs more efficiently. Other product highlights include a new Klarna Shopping Lens app which allows customers to discover new products and the launch of a financial assistant.

Data Visualization 52

Data Visualization Research Software Analytic Tools Reporting Tools 52

Intercom, Inc.

JULY 31, 2019

53% of buyers are more likely to buy from a business they can message, so if you’re looking for ways to make your marketing more effective in 2019, live chat is the way to go. Simply put, chatbot marketing is the practice of using bots to engage your prospects and customers, either on your website or in your app.

Marketing 177

Marketing User Testing Research Software Embedded Analytics 177

Userpilot

MARCH 11, 2022

Must have product management tools : Userpilot for product adoption, Hotjar for heatmaps and recordings on how users engage with your product, Airfocus for prioritization and road mapping, Cord for collaboration, and UXPressia for story mapping. Best product management tools to add to your toolkit. User survey tool – Hotjar.

Analytic Tools 94

Analytic Tools Data Visualization Research Software Feedback Software 94

UX Planet

FEBRUARY 22, 2024

Sometimes, reading a heartfelt “This app helps me stay connected to my family!” Designers can cleverly orchestrate entire journeys through websites or apps, leading us through paths designed to optimize metrics, not empower our free choices. Share case studies, highlight research findings, and always put the user first.

Data Visualization 82

Data Visualization UX User Testing Research Software 82

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Apply for this position. Responsibilities.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Userpilot

AUGUST 6, 2023

Building an omnichannel experience requires a combination of data collection, channel selection, journey mapping , data centralization, and obtaining the right tools for the job. Use the right tools for an omnichannel approach When building an omnichannel customer experience, software is always necessary but never sufficient.

Customer Experience 80

Customer Experience User Testing Customer Feedback Feedback Software 80