The Product HQ

MAY 10, 2024

Startup Product managers are in charge of setting up the foundation for product management at a new company. Since product development is such a lucrative field, this is a crucial role for the company. According to Airfocus , an optimized product manager boosts profitability and sales, by 34.2

Startups 52

Startups Customer Experience User Testing Technical Review 52

The Product Coalition

JUNE 15, 2020

One of the latest buzzwords in the Product world is ‘Product Led-Growth.’ And does focusing on a product-led growth strategy make you a Growth Product Manager? Let’s examine this “new” trend… What Does Product-Led Growth Mean? A product-led growth strategy. The secret? It’s cheaper.

Onboarding KPIs 88

Onboarding KPIs Strategy Product Management Product Manager 88

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 98

B2B User Testing Research Software Analytic Tools 98

Innovatemap

FEBRUARY 21, 2023

It starts with product marketing. A valuable role at companies of all sizes, product marketing translates features and benefits into value statements that buyers want and understand. As more products enter the market, the demand for product marketing grows. Discussed relevant industry trends.

Product Marketing 52

Product Marketing Marketing Customer Feedback User Friction 52

The Product HQ

MAY 10, 2024

Now more than ever, being a principal product manager is a job title that most product professionals aspire to attain. Product management has established itself as one of the leading fields for career development today. According to Glassdoor , the average salary for a product manager is $155,611 as of 2024.

Customer Experience 52

Customer Experience Data Visualization User Testing Reporting Tools 52

Product Management University

JULY 15, 2020

The B2B Product Manager July 2020. This month we take a closer look at the practices of product management and product marketing and the extent to which our profession is keeping pace with the demands of our markets. Enjoy the B2B Product Manager July 2020 issue. In This Issue.

Magazine 130

Magazine B2B Product Management Product Manager 130

The Product HQ

MAY 10, 2024

Do you aim to become a Group product manager or have a product management career in your dream company but have no experience playing the role? A Group Product Manager (GPM) is at the top of the hierarchy of product managers and leads a team of product managers.

Customer Experience 52

Customer Experience Product Management Product Manager Research Software 52

The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

Product Management 52

Product Management Product Manager Certifications User Testing 52

The Product HQ

APRIL 20, 2024

Becoming a director of product requires years of experience managing products and working with other product managers. That gives you the experience and expertise to get to the next level, where you start managing other product managers. Let’s get started.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. It also describes valuable skills you need to learn and career paths within product management, among other things. Well, you’re in the right place.

B2B 52

B2B User Testing Research Software Analytic Tools 52

The Accidental Product Manager

FEBRUARY 7, 2022

Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. I mean, customers try products, select the ones that they like, and that’s the end of the story, right? At stake is a share of the global cosmetics-products market, which is expected to reach US$805.61 billion in 2017.

Branding 123

Branding Product Management Product Manager Reporting Tools 123

Product Management University

SEPTEMBER 20, 2017

But eventually products commoditize, markets shift and the law of diminishing returns kicks in. The ideal time to re-route your growth strategy is before your growth starts to taper off. Use your products and features as proof points to reinforce their perceptions. 1. Go Vertical .

Strategy 113

Strategy B2B Certifications Customer Experience 113

Userpilot

MARCH 29, 2024

Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy. Ahrefs uses video marketing to reach relevant audiences.

Branding 89

Branding Analytic Tools Feedback Software User Testing 89

The Product HQ

APRIL 20, 2024

Becoming a product manager is a frustrating chicken-and-egg problem. Companies like to hire people with prior product management experience and it’s hard to get prior experience as successful product managers without first becoming a product manager. Otherwise, skip ahead.

Customer Experience 52

Customer Experience Product Management Product Manager Research Software 52

The Product Guy

MAY 7, 2020

As I strive towards becoming a product leader, I wanted to understand the best practises in product management and in the process develop my own product philosophy. . This article explores multiple aspects of product management. the Product Manager role is a rather recent phenomenon.

Technical Review 159

Technical Review Research Software Onboarding KPIs Product Management 159

Userpilot

AUGUST 23, 2023

A product analyst needs to have the following skillsets: Technical skills: data analysis , data visualization, statistical analysis, and technical tools. Workplace skills: Critical thinking, project management, and communication skills. What do product analysts do? Product analysts are now at the core of product development.

Data Visualization 80

Data Visualization Reporting Tools Analytic Tools Research Software 80

The Product HQ

FEBRUARY 1, 2023

Interested in learning how to write a data science product manager resume? Becoming a product manager with a data science background is difficult, and that’s why it’s hard to find the right advice on writing a data science product manager resume. Having such niche expertise ensures success in the job market.

Data Visualization 52

Data Visualization Feedback Software Analytic Tools Research Software 52

bpma ProductHub

APRIL 30, 2017

These words couldn’t be more relevant to product management. Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. She summarized her frameworks through her first book, “Software Product Management Essentials”, first out in 2003.

Development 150

Development Product Management Product Manager Management 150

Userpilot

JULY 8, 2021

Product manager courses are everywhere. Product management is one of the most diverse disciplines and requires an extremely broad set of skills. Additionally, the product manager role drastically changes with your seniority. Beginner product manager. Mid-career product manager.

User Testing 60

User Testing Research Software Analytic Tools Feedback Software 60

Product Innovation Educators

NOVEMBER 2, 2020

Discover the smorgasbord of tools for product managers and innovators. We were there to prepare for the New Product Development Professional certification from PDMA, the Product Development and Management Association. Studying for the NPDP certification was my way to accomplish this.

Certifications 72

Certifications Research Software Feedback Software Product Management 72

Product Management University

SEPTEMBER 20, 2017

Here’s what makes solutions-driven product management such a challenge. The vast majority of product companies are a mishmash of products brought together through mergers and/or acquisitions. Each one throws another silo into the fire that further fragments strategies, product plans, R&D, marketing and sales.

Data Visualization 100

Data Visualization Product Management Product Manager Certifications 100

Product Management University

OCTOBER 17, 2017

There’s a significant difference between learning product management skills and going through a product management training course. That same philosophy applies when it comes to learning and developing skills for product management, marketing and sales. Here’s the thing.

Product Management 100

Product Management Product Manager Certifications B2B 100

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. What does product management include?

Analytic Tools 91

Analytic Tools Data Visualization Research Software Feedback Software 91

The Product Cafe

JANUARY 18, 2024

Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, AI, and more. ☕ Thanks for reading Product Café Newsletter ☕️! Don’t miss it!

Artificial Inteligence 52

Artificial Inteligence Technical Advisors Customer Experience Certifications 52

Bain Public

OCTOBER 19, 2021

I know you’re probably wondering: what does this have to do with your product roadmap strategies ? When it comes to your product, a MOAT is about building defences to break away from the competition. It’s about setting broad goals for your product and defending your company against current or future competitors.

Feedback Software 52

Feedback Software Roadmap Data Visualization Strategy 52

Product Management University

MAY 11, 2020

Treat Product Management as a Team Game Instead of an Individual Sport. When products are managed as individual entities (individual sport), it’s highly conducive to identifying only the small tactical user problems addressed by each product.

Certifications 130

Certifications Product Marketing Marketing Product Management 130

Product Management University

MAY 21, 2020

The simplest way to quantify the value of your product portfolio, your solutions and your products is to do it from the customer’s viewpoint. Here’s a great exercise for product management, product marketing and sales. Create one phrase for each department that uses your products.

Certifications 130

Certifications Workshop Reference Naming 130

Userpilot

JULY 13, 2022

Do you follow any product manager blogs? Would you like to discover new ones that will give you valuable insights into product management ? In our article, we introduce 20 of our favorite product manager blogs that every product pro should follow, regardless of their experience.

Blog 93

Blog Analytic Tools Research Software Feedback Software 93

NextBigWhat

AUGUST 2, 2019

We launched the first cohort of the product management course last year, did a bunch of experiments on the content, format and the process – ranging from offline-only course, online-only, recorded to live sessions and we are now happy to have found the high impacting format + content + process. . Get Brochure. Marshall, Zeta.

User Testing 94

User Testing Branding Feedback Software Customer Experience 94

Userpilot

APRIL 17, 2024

Mixpanel provides insights into customer journeys to help businesses refine product-market fit and drive growth through data-driven strategies. Hotjar enhances user experience and product development with features like heatmaps and custom integrations, delving deep into user behavior.

Data Visualization 80

Data Visualization Analytic Tools Feedback Software Reporting Tools 80

Product Management University

AUGUST 9, 2017

If you’re in a product management, product marketing or sales enablement role, consider replacing the phrase market problems with customer goals. It will open your eyes to a whole new narrative, and it will help you deliver, market and sell solutions with more strategic customer value. Just to name a few.

Marketing 100

Marketing Certifications Differentiation B2B 100

The Product Coalition

JUNE 1, 2020

As product people, it’s our bread and butter. We’ve previously discussed Product Data Management , and taken a look at some of the best data visualization platforms for PMs. You don’t need to be a data scientist to be a product manager. How do you get to know your customers? Don’t believe us?

Data Visualization 78

Data Visualization User Testing Product Management Product Manager 78

The Product Coalition

JULY 10, 2020

While some may say that a Product Manager is ‘the CEO of the product’, that’s not entirely true. As a Product Manager, you have very little authority. While the buck stops with you when it comes to product decision making, the overall health of the company doesn’t rest on your shoulders.

Product Management 99

Product Management Product Manager Management Management 99

The Product Coalition

JULY 10, 2019

© Knowledge Officer Product management is one of the most leading professions nowadays. If you are a junior product manager or someone who is inquiring about the role, you might find the role duties a bit confusing as the role won’t seem to have any precise or consistent definition. © Knowledge Officer 1- UpGrad Duke.

Research Software 60

Research Software Feedback Software User Testing Customer Experience 60

The Product Coalition

MAY 5, 2020

Before you spend precious time and resources building something, it’s absolutely key to find your product-market fit. Even if you’re absolutely convinced that your product fills a need, before you build your MVP, Product Discovery will help you to build it the right way. Are you interested in Product Management?

Product Research 78

Product Research User Testing Onboarding KPIs Research Software 78

Userpilot

JANUARY 19, 2021

So in this post, we will debunk some myths around it, show you how to measure it, and most importantly – how to improve it with an omnichannel customer engagement strategy. How to create an Omnichannel customer engagement strategy for your SaaS Wrapping things up. Table of Contents. What is Customer Engagement?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

BrainStation Product Management

AUGUST 7, 2019

Lifelong education is a reality for Product Managers – in fact, BrainStation’s 2019 Digital Skills Survey found that more than 66 percent of product professionals participate in workshops, online courses, and in-person courses to stay on top of a profession that keeps changing. This is Product Management.

User Testing 63

User Testing Research Software Product Research Product Management 63