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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.  OK, What’s A Company Strategy?   Product management malpractice.  

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Selecting a Software Development Company in 2024

TechEmpower - Product Management

Given this diversity, it's important to be selective in the development services company with whom you choose to partner. In the 25 years that TechEmpower has been in business, we’ve seen thousands of companies come and go. This article will primarily focus on locating and evaluating development companies, rather than design firms.

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Rebroadcast: Leading and surviving company transformations — Esther Weinberg (Founder, CEO)

Mind the Product

Tune into our conversation with Esther Weinberg to hear about how product people can deal with company transformation during times of turbulence. Read more » The post Rebroadcast: Leading and surviving company transformations — Esther Weinberg (Founder, CEO) appeared first on Mind the Product.

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Freemium to Premium: How Companies Nudge You To Upgrade

The Product Coalition

Here are some other companies that masterfully nudge users toward premium subscriptions: Spotify: The free tier bombards users with ads after every few songs, disrupting the listening experience. Companies can leverage gamification alongside nudges to further incentivize premium upgrades.

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The Big Payoff of Application Analytics

That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Improve Collaboration at Your Company

Product Management Today Submitted Articles

Everyone on your team has personal responsibilities beyond their jobs. If they’re parents, they’ve likely become full-time caretakers to their children. They might also be navigating a spouse’s unemployment or a family member’s illness.

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14 Company Activity Metrics SaaS Businesses Should Track

Userpilot

Tracking the right company activity metrics can help you measure and optimize your company’s performance, driving product growth. TL;DR Company activity metrics are data points that track a company’s progress level toward certain goals and objectives. Book a demo to learn more.

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The Definitive Guide to Embedded Analytics

But many companies fail to achieve this goal because they struggle to provide the reporting and analytics users have come to expect. It will show you what embedded analytics are and how they can help your company. Every application provider has the same goals: to help their users work more efficiently, and to drive user adoption.

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Blueprint to Modernize Analytics

As the value of modern in-app analytics becomes clearer, more companies are making analytics a priority before it becomes a problem. The longer you wait to modernize your application’s analytics, the harder you’ll eventually feel the pain of lost customers and missed revenue. If it sounds like a daunting task, that's because it is.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

Gain inspiration from real-world success examples from top digital companies, offering invaluable insights into their winning strategies. Takeaways: Uncover and navigate through common pitfalls that are plaguing product teams today. Explore proven solutions, laying the groundwork for triumphant product launches.

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Understand how your work contributes to your company's strategy and learn to apply frameworks to ensure your features solve user problems that drive business impact. You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.

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The Subscription Economy: Unlocking the Power of User Research to Drive Growth and Retention in SaaS

To better understand the value of UX research in subscription-based services, this whitepaper will dive into various facets of subscription-based services within the context of Software-as-a-Service (SaaS) companies.

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11 Email Deliverability Strategies to Reach the Inbox

Marketers highly value email as an effective, reliable channel to engage with your audience and drive revenue for your company. Real-world examples from 9 companies applying deliverability best practices. Yet, to reap the benefits, you must ensure your campaigns reach their intended recipients.

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Going to Market Smarter in the New Economy

The fight to find new customers and retain existing ones is the biggest business challenge for many companies. In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses.

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9 Developer Enablement Practices to Achieve DevOps at Enterprise Scale

In this eBook, Christian Oestreich, a senior software engineering leader with experience at multiple Fortune 500 companies, shares how a metrics-driven mindset can dramatically improve software quality and enable DevOps at enterprise scale.