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User Research: What Is It and How to Do It in SaaS

Userpilot

Looking for the best ways to conduct user research and gather actionable insights? Whether you’re building a product from scratch, updating something on your platform, or just want to listen to users and create better experiences , this article provides the guide you need. We covered: The benefits of proper user research.

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A Step-by-Step Guide to Constructing a Persona Workshop

Mind the Product

Our team is building a product for just one person. Eric loves coding and is passionate about new products. This is a brief of the persona built for one of our products. If I were a direct salesperson and now knocking at Eric’s door, I’d know how to sell the product to him. What is a Product Persona?

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Meaningful Product Processes with IMPACT

ProductPlan

After reading a blog or a book or attending a conference or talk on product management, I’m always excited to try out the new processes and frameworks I’ve learned about. Most importantly, I wanted to invest our time in something that will stick and make us all more productive and efficient product teams. Meaningful.

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385: Fast user insights for product managers and innovators – with Mike Mace

Product Innovation Educators

Is your product work based on what Sales wants, what an Executive or other HiPPO wants, what your competitor is doing, some insights gained about your customers, or something else? While we all have constraints, insights about the people using our products and the needs they have help us develop better products.

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TEI 280: Learn how product managers should set product price – with Ben Malakoff

Product Innovation Educators

Three phases of pricing for product managers. A lot of product managers are not very involved in pricing decisions. Our guest, Ben Malakoff, learned how to price products and in this interview he shares what you’ll need to know to be part of pricing decisions, increasing your influence. 6:39] Market Research.

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Essential Startup Product Manager Skills

The Product HQ

Product managers who work at startups have their work cut out for them. Nowadays, sharpening your startup product manager skills has become more of a priority than they have ever been. Further data from Embroker shows that failure is most common for startups with between two and five years in their target market.

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How to Become a Startup Product Manager without Experience

The Product HQ

Startup Product managers are in charge of setting up the foundation for product management at a new company. Since product development is such a lucrative field, this is a crucial role for the company. According to Airfocus , an optimized product manager boosts profitability and sales, by 34.2 percent for a corporation.