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A custom ChatGPT model that helps accelerate product innovation Watch on YouTube TLDR In this episode, I interview Mike Hyzy, Senior Principal Consultant at Daugherty Business Solutions. Instead of focusing solely on today’s customer problems, product teams need to look 2-5 years into the future.
At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? How do hybrid product teams stay aligned and effective across time zones and work styles? What challenges are you facing in customer engagement or hybrid work?
Featuring an engaging discussion with Inis Hormann (Marketing Director Germany, Cepheid) and Steve Kury (Leadership Development Consultant, SHK Leadership Consulting), the session provided actionable insights for PMs at every level. Navigating Pushback Resistance to experimentation is a common challenge for product managers.
Today we’ll learn how to overcome some of those challenges from a product leader with experience at Target, McDonalds, eBay, and Meta, and now as Founder and CEO of Taelor. Through market research, she discovered her ideal customers weren’t whom she initially expected.
Speaker: Lija Hogan, Customer Experience Consultant at UserTesting & Daniele Hohol, Senior Product Manager at UserTesting
Without the customer’s perspective these teams often end up wasting time and resources building features that customers don’t use. We'll provide examples as well as tangible tips for building customer empathy without delaying your design process. Save your seat today!
Guest Post by: David Parmelee, Digital Strategy Consultant. As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and userexperience (UX) is solving a problem for a specific user. Assuming that all of your users are the same. 5 pitfalls and how to fix them.
Which change in users’ behaviour do we want to drive? Hypotheses are only useful if we test them (with customers), to validate or discard them. As an example, our problem statement could be: Customers encounter a series of friction points when embarking on a shopping journey in a large supermarket. But where do we start?
Talking to users is easy. The post User Research Interviews – Robert Chokr on The Product Experience appeared first on Mind the Product. The post User Research Interviews – Robert Chokr on The Product Experience appeared first on Mind the Product. Talking to users is easy. Handling bias.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
Approximately 50% of product budgets are allocated to reworking and optimizing post-launch experiences. It’s time to take the guesswork out of product development by putting your customers at the center of your decisions!
Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Userpilot is a product growth platform that can collect customer feedback directly within your product.
Ruthless prioritization translates to product teams spending time building the right thing at the right time. The objective is to receive feedback and prioritize it internally against (1) company objectives (2)customer pains/experience (3) Quarterly Product OKRs and ship out solutions. . And per customer?
In our latest Productside webinar, Becoming an Effective Product Management Leader , Principal Consultants Roger Snyder and Kenny Kranseler delivered a no-nonsense roadmap for new leaders who want to nail their first 90 days (and beyond) and get the tools on how to become a product management leadereffectively. How do I make a difference?
Every single person that contributes to building a product, all of the makers in the room, we need to care about our customers, we need to make sure that what we’re building is going to work for them, and I want to introduce some ideas that will help you do that. What I saw was they were talking to customers periodically.
Others have tried, but we’ve yet to find anyone else with her depth of experience (spanning stints as a developer, designer, researcher and product manager), her empathy for both users and stakeholders, her experience as a teacher, and her sense of humour. Has clicking that icon met the user intent of the feature?
Are you leaving money on the table, or are you scaring away potential customers? The post Pricing Strategy for Product Dummies – Fanni Fejes on The Product Experience appeared first on Mind the Product. The post Pricing Strategy for Product Dummies – Fanni Fejes on The Product Experience appeared first on Mind the Product.
And further along the line, customer support started being treated as a cost center – a necessary, but non-profitable part of a business. Today, more and more businesses are realizing the true bottom-line impact of creating great customerexperiences. In fact, he says the customerexperience has never mattered more.
Over the course of lockdown, how we maintain relationships with our nearest and dearest has been tested. But Fabrice des Mazery, CPO at Thiga, suggests the skills we’ve honed during this time can actually be useful in building relationships with our customers. What drives our motivation? * Like our theme music?
We’ve heard it again and again – these are odd times; we’re not working remotely, we’re working during a crisis; this is not the new normal. You’re not working the same way, and your customers have different needs than they did a month ago. Customer Discovery. Remote Working. Adapting to change.
A Story to Start During my timeconsulting with a Fortune 500 financial services company, I encountered a significant challenge they faced with the rollout of a digital platform aimed at streamlining client account management. And heres the best part: its a mindset anyone can adopt, no matter their role, background, or expertise.
The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?
The day we reached 200 daily users was a critical milestone – more a psychological one for me personally than anything else. Local businesses paid us to be on our website, and people told us that it saved them time. We refined the message and added features important for our partners and users. A story of one failure.
One of the key things to do in any product lifecycle is to review if it’s meeting your user’s needs. The last time we sat down to do this for the podcast, we decided to use the Jobs To Be Done approach, which led to a key question: how might we power up our JTBD [.]. Links mentioned in this episode. Product Collective. *
One of the main examples of this are the customized software applications that companies are rushing to develop to allow them to better connect with their users. That said, the task becomes easier once you know where and how you ought to hire an engineering consultant. Let’s dive right in. However, this is not the case.
How can product trios work with user researchers? If your company is committed to user research and you have the luxury of having a user researcher embedded on each of your teams, you probably want to include them in most of your discovery decisions. They interview customers together. More often, they happen continuously.
These are situations that are fraught with the possibility for unintended consequences – something Roisi Proven covered in her great episode (and talk) about the Black Mirror Test. The Black Mirror Test. The Product Experience is hosted by Lily Smith and Randy Silver. Examples, featuring Badi, Verve and AirBnB. Talk to us.
There’s a lot of debate in the product and research communities about quantitative vs qualitative approaches to metrics, so we sat down with Tomer Sharon (MD/Head of User Research and Metrics at Goldman Sachs) to talk about how he uses Google’s HEART approach to track what matters. Lean User Research. Lean User Research.
A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong. The post Managing Change – Joe Leech on The Product Experience [Rebroadcast] appeared first on Mind the Product. Just call him Mr Joe. Related Links. *
My career started at Hewitt Associates which was a human capital and management consulting firm that operated 500 offices in 120 countries. We provided consulting, insurance brokerage, information technology and business process outsourcing services. However, on multiple occasions the transaction would error a second time.
I get asked all the time, “How much time should we spend in discovery ?”. You should be discovering and delivering all the time. If you spend two weeks building feature A and then you decide as a team to build feature B instead, you might argue that you wasted your time building feature A. Most of the time, it’s not.
He is Howard Tiersky, author of the Wall Street Journal bestselling book Winning Digital Customers: The Antidote to Irrelevance. He founded FROM, a digital transformation agency, which has won over 100 awards for userexperience design, including for their work redesigning the Avis app which is now ranked by J.D.
This is a time of great uncertainty, with everyone suddenly having to adjust to social distancing restrictions and widespread industry upheaval. Our customers are relying on Intercom more than ever, and often in a host of new and unforeseen ways. A time for the tried and tested.
I view it as an entity that creates tangible value for users and possibly customers as well as the business. Once you’ve identified and selected a specific product, you can take the next step and determine the people who are required to create or progress it and generate the desired user and business benefits.
Researchers often have concerns about what will happen when “other people” go out and do work with users. At #mtpcon San Francisco, Steve Portigal, Principal at Portigal Consulting, tells us how to quickly level up our research skills as product managers across the lifecycle of a research effort. Planning Research.
They frustrate our users, ruin the best-laid plans, and screw up our sprints. How do we test? What’s better, unit tests or user acceptance testing? The post Building Quality Products – Stacy Kirk on The Product Experience appeared first on Mind the Product. How do we test? Who has [.].
If users don’t stick around, they won’t learn and inevitably won’t share Duolingo with their friends. In her five years there, she helped take Duolingo from 3 million users to more than 200 million. In her five years there, she helped take Duolingo from 3 million users to more than 200 million.
The post Service Design and Product – Andy Budd on The Product Experience appeared first on Mind the Product. A founder of Clearleft, a member of Adobe’s Design Circle, and a prolific Twitter user, he has some definite opinions on the matter. Creating a better customerexperience. Twitter user?
You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. But in truth, there’s never been a better time. Now, more than ever, your customers want to be heard. mParticle is the customer data platform for brands leading the CX revolution.
To get over that hump, we talked with Prof Jonathan Hassell about how and when to embed and test for accessibility (or a11y!), The post Building Accessible Products – Jonathan Hassell on The Product Experience appeared first on Mind the Product. Testing for accessibility. Making products that work for everybody.
This was a team plagued by poor lead time for feature development and unrealistic expectations, set in part by the inability of the team to provide realistic delivery estimates for features. Without scope discussions, user stories could often run across multiple days making it hard to determine expected delivery. THE EXPERIMENTS.
There’s no glory in working on internal tools – no one ever gives you credit for success, it’s almost impossible to recruit for, and there’s never enough time to fix all of the things that are needed. The post Managing Internal Tools – Emily Patterson on The Product Experience appeared first on Mind the Product.
Now’s the time to iterate. But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from user feedback versus founder’s vision for the product? Arkenea is a trusted, app development firm with 13+ years of experience.
We asked consultant, trainer and author Tim Herbig to give us the crash course on Impact Mapping, including how to get people to understand the difference between an Impact and an Outcome. [.] Read more » The post An introduction to impact mapping – Tim Herbig on The Product Experience appeared first on Mind the Product.
It guides product managers through the complex landscape of what customers need, want, and how they behave. It’s important because it helps uncover what customers need and want, even if they don’t know it themselves. Introduction In the world of product management and innovation, market research is like a compass.
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