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Who is Marty Cagan: Background, Books, Product Management Tips, and More

Userpilot

Marty Cagan is a popular name in the product management world. In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. Marty Cagan is a well-known figure in the product management and technology industry. Who is Marty Cagan?

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Product Managers Discover Older Customers

The Accidental Product Manager

If this is the case, what you have done to make it easy for them to use your product? If the answer is “nothing”, then you are like many other product managers who have not taken the time to study their customers and customize their products for their unique needs.

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Developing Product Management Confidence

bpma ProductHub

These words couldn’t be more relevant to product management. But how do you develop the confidence required to lead a team of stakeholders to a positive outcome? Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction.

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Digital Sustainability: A Growing Frontier in Software Development

The Product Coalition

Software development with sustainability in mind is a rising trend in digital spaces. I would like to thank Tremis Skeete, Executive Editor of Product Coalition, for his valuable contributions to this article's research, development, and writing. Let’s explore how and why this matters.

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Get Better User Insights With Wasteless Validation

Speaker: Tim Herbig, Product Management Coach and Consultant

How can a product manager slow their team down and prevent them from wasting valuable resources? Join Tim Herbig, Product Management Coach and Consultant, as he introduces a new way of understanding what an MVP is about and explores how you can approach validation without wasting the resources of your development team.

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From Product Management Back to Strategy

The Product Coalition

In recent years it seems that product management is all about execution and delivery. Photo by Kea Mowat on Unsplash When I moved into product management, almost 20 years ago, it used to be a very senior role. The discussion was about whether or not someone is senior enough to move into product management.

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Product Managers Try To Decide How To Handle The Metaverse

The Accidental Product Manager

This all holds a lot of promise, but what does it mean for product managers? The Metaverse Contains Potential For Product Managers So just what is this thing that they are calling the “metaverse”? It rented this space from TerraZero Technologies, a metaverse development company.

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Use Discovery and Delivery to Experiment Our Way to a New Normal

Speaker: Johanna Rothman, Management Consultant, Rothman Consulting Group

Join Johanna Rothman, author and consultant, to consider these options for your products and organizations: How to use the idea of working to create change rather than manage change in planning. Use Product Management Today’s webinars to earn professional development hours!

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How Can We Stop Under Utilizing a Key User Experience Champion?

Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker

Customer representation has always been a key reason for success in product development. It’s a truth universally acknowledged by the best product managers. Despite this, those building the product itself are often detached from their customers, leading to a gap between vision and execution on the most practical metrics.

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Your 2-Part Metrics Audit for High-Value Products

Speaker: Sam McAfee, Product Development Consultant, Startup Patterns

As product managers we're in a golden age of being able to get all sorts of metrics and run all sorts of experiments. Do they contribute to the ultimate vision of your product? Join Sam McAfee, Product Development Consultant, as he takes you through a two-part measurement audit.

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Building Products Your Customers Love with Empathy and Human Insights

Speaker: Lija Hogan, Customer Experience Consultant at UserTesting & Daniele Hohol, Senior Product Manager at UserTesting

In this webinar, we will highlight the critical areas during the design and development process when reaching out to customers, understanding their needs, testing hypotheses, and refining your approach is imperative. We'll provide examples as well as tangible tips for building customer empathy without delaying your design process.