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Qualifying Your Account Executives Before a Demo

Product Management University

If you’re a solution consultant (SC), sales engineer (SE), or any other role that does sales demos, there’s nothing more uncomfortable than going into a demo and not knowing what you’re aiming for. Your account executive has been given a lead or uncovers an opportunity where someone has an interest in your products. Here it is.

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VR In UX Research: All You Need To Know About VR User Testing

UX Studio

As a consequence, they open up interesting new territories in UX research, too. VR in UX research can serve as an individual tool to explore user needs and test complex user experiences. We collected some best practices for those looking to learn more about or just getting started with VR user testing. VR in UX research.

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How to get stakeholder buy-in for user research: 31 expert tips

Userzoom

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

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3 Blind Spots in Your Product Leader Interviews (Company Side)

The Product Coalition

Hiring a product leader is never easy. In most cases, you have never been in this position yourself before, so interviewing could be a challenge. Here are a few things to consider when you seek your next product leader. That’s what the word ‘product’ meant to most of them.

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The Power of Summaries

The Product Coalition

Product leadership is such a hard role, one of the hardest. thepaintedsquare from Unsplash As a board member at ProductX  — the largest product conference in Israel — I met last week with a guest speaker to prepare his talk at the upcoming conference. In my case, the MBA greatly contributed to the shift I made into product management.

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How Product-Market Fit Really Works (Part 2)

The Product Coalition

The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. Photo by Quang Nguyen Vinh on Pexels When I first started my consulting business , I attended a sales coaching workshop.

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Insights: Using product analytics to find metrics that predict retention

Mixpanel

Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should be something you can learn to predict (and then improve). How could a product manager possibly dig into the data and pull up something that’s genuinely useful for activation and retention? With product metrics.