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From frontline manager to SVP of Sales: How to stand out in your sales career

Intercom, Inc.

If you are new to sales management, it can be hard to know what concrete steps you can take to improve your skills, be recognized, and eventually, rise to a senior leadership role. As a manager, the tasks competing for your attention only multiplies – coaching , training, interviewing, forecasting , planning, and more.

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The biggest challenges facing support teams right now (and how to solve them)

Intercom, Inc.

Most support teams have seen an influx of support queries since COVID-19 hit – and those issues are more complex than ever. According to recent research, however, many teams aren’t sufficiently equipped to meet these new challenges. Challenge #1: Limited team bandwidth, resources, and budget.

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From Product Management Back to Strategy

The Product Coalition

In recent years it seems that product management is all about execution and delivery. Photo by Kea Mowat on Unsplash When I moved into product management, almost 20 years ago, it used to be a very senior role. Photo by Kea Mowat on Unsplash When I moved into product management, almost 20 years ago, it used to be a very senior role.

Strategy 137
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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. A simple way to access these is to do a LinkedIn search on the job title of the persona, say for example “marketing manager”, where connections = 1st, location = the city you reside in.

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

And so, Mark Rudden and his team had to figure it all out by themselves. Fortunately, Mark had quite a bit of experience working and scaling teams in demanding, hypergrowth environments. And I think you need to think about people management the same way. Well, at the beginning of 2020, no one had the playbook for that.

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Negative Persona in SaaS: Why You Need to Have One and How to Create It

Userpilot

Talk with your sales and customer service teams to better understand your customer profiles. These can be people in accounting or management positions who are unlikely to decide in favor of your product. To u nderstand what is a bad customer fit for your SaaS. Were they challenging or difficult to manage?

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Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. So they created a software that provides control, visibility, and payment methods for corporate finance teams.