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Mergers & Acquisitions in Product Management: How to Navigate Growth & Integration

Productside

In this edition of Productside Stories , we dig into Brians 30-year legacy of building, integrating, and supercharging product portfolios across healthcare, software, media, and government. Sometimes you buy a rival to scoop up its customers or to leapfrog into a new market segment. Brians advice? People issues come first.

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519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?

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Run Less Software

Intercom, Inc.

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. As well as being a critical philosophy behind how we build software, it also represents how I feel about the software industry and technology in general.

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A guide to AI prototyping for product managers

Lenny Rachitsky

For more: Lennybot | Podcast | Hire your next product leader | My favorite Maven courses | Swag Subscribe now This post will transform how you build products, come up with new ideas, and operate as a PM. Colin Matthews was a longtime PM and now teaches my favorite AI prototyping course: AI Prototyping for Product Managers.

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Five star advice: Insider tips for dealing with software review sites

Intercom, Inc.

Online marketing content has long been dominated by brands creating product descriptions, how-to guides, branded articles, and blog posts to promote their business. What do we mean by the term “review sites”? Not all review sites are made equal. Peer review sites. Trustpilot, a consumer review site.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Intercom on Product: Meet your marketer

Intercom, Inc.

On this episode of Intercom on Product myself and Paul (Adams, our SVP of Product) delve into how product teams can and should partner with their marketing team peers. The democratization of software adoption doesn’t necessarily work at scale. Today’s episode is actually about marketing. What is product marketing?

Marketing 238