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Starting A Growth Team: Ten Key Lessons Learned

The Product Coalition

It was about 12 months ago when I was challenged by our CEO to dismantle our squad and create a growth team. Not being too sure what a growth team was, we started anyway. We got access to work completed by Andrew Chen & Brian Balfour , took a few courses from the Reforge series and started developing our growth loops.

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10 Reasons Your Product is Hurting Your Sales Team

The Product Coalition

I try to help product and sales teams succeed under the mantra “Easy to Sell, Easy to Renew.” It’s a principle that aligns the interests of product, sales and customers around value, simplicity, and competitive advantage. Your teams will realign and strengthen their partnership as they see the product through each other’s eyes.

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Why You Aren’t Learning As Much As You Could From Your Experiments

Product Talk

Most teams make one of the following two mistakes: They either gate releases with an A/B test trying to understand whether or not the feature had the intended impact or they test variables blindly hoping to stumble upon a better variation. We start by taking our favorite idea and we run experiments to prove that the idea will work.

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A Tale of Two Products: BigVision vs. HyperNarrowFocus

The Product Coalition

For the purposes of our thought experiment here, both businesses are starting at the same time, have the same capital available, the same quality of people and the same resources (e.g. We just need to start with First Opportunity first as due to our market analysis and business modelling, this is the best one to tackle”.

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Voice of Customer: Why VoC should lead your product development process

Usersnap

Do you consider customer feedback? Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle.

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The ultimate guide to negotiating your comp

Lenny Rachitsky

A bunch of my trusted friends have been raving about Jacob Warwick , a full-time negotiation coach for executives. The difference isn’t skill, experience, or even negotiation tactics. annual package—nearly four times the upper limit. Timing is everything. This approach is targeted at leaders (e.g.,

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Treat Your Career Like you Treat Your Products by Adam Warburton

Mind the Product

We all treat our products with care, respect, and diligence. We agonise over decisions and strategic direction, we think deeply about product direction, we care about the experience our customers get and the impact we have on our businesses. It’s our job to make good decisions. Find a Mentor.