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How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?
He shares practical insights from the Product Development and Management Association (PDMA) framework and explains how product managers can use these principles to improve their product development process. Portfolio Management During our conversation, Jack shares valuable insights from managing product portfolios at Sony Ericsson.
Featuring an engaging discussion with Inis Hormann (Marketing Director Germany, Cepheid) and Steve Kury (Leadership Development Consultant, SHK Leadership Consulting), the session provided actionable insights for PMs at every level. The Future of PM Leadership As we approach 2025, product management roles are transforming.
Our guest, Anya Cheng, founded Taelor, combining her leadership experience at B2Cs and her knowledge of tech product management, to make it easy for men to wear stylish clothes for any occasion. This approach has informed her success across different industries and roles, from retail to technology.
Speaker: Mickey Mantle, Founder and CEO at Wanderful Interactive Storybooks | Ron Lichty, Consultant: Interim VP Engineering, Author, Ron Lichty Consulting, Inc.
In order to be successful at delivering software, organizations need to become data-driven. Teams and their leadership need to leverage data to achieve better customer outcomes. How to effectively use data in performance reviews to enhance team performance to support customer experience.
At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? Customer advisory boards arent just for updates – they should be used to test ideas, validate direction, and catch misalignment early.
How product managers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into AI’s impact on product innovation and management, former PayPal Senior Director of Innovation Mike Todasco shares insights on how AI tools are revolutionizing product development.
In this post, were exploring the conversation we had in one of our Productside Stories episodes this season with Joeri Devisch , a veteran of product, technology, and transformation work at global companies. Joeri makes it clear: the future of innovation is human-centered, customer-driven, and iterative by design.
She shared insights from her experience leading product teams at various organizational scales and helping companies transform their product vision into measurable business growth. As we’ll explore in this article, effective product management requires a unique blend of skills that goes beyond traditional leadership models.
s Consumer Insights team strategically collaborated with many other departments such as marketing, online, and store operations to share data and inform decisions based on changing customer preferences and behaviors. Nicole Lanni, Consumer Insights Manager at Gap Inc. In 2020, Gap Inc.’s For example, Gap Inc. The post Gap Inc.
In our latest Productside webinar, Becoming an Effective Product Management Leader , Principal Consultants Roger Snyder and Kenny Kranseler delivered a no-nonsense roadmap for new leaders who want to nail their first 90 days (and beyond) and get the tools on how to become a product management leadereffectively. Roger : Absolutely.
Similarly, the opportunity solution tree can be an incredibly powerful tool for keeping track of your desired outcome , the opportunities you learn about during discovery, the solutions you’re considering for each opportunity, and the experiments you’ll run to assess your ideas. Tweet This.
. – Tweet This While many product teams want to talk to customers every week, they struggle to make this a reality. For today’s Tools of the Trade , we caught up with Yury Oleynik , the VP of Product Management at HiveMQ , who has managed to make continuous interviewing a reality on his team.
Below is a preview of key insights. Leadership or investors push for short-term wins that conflict with the roadmap. Customerfeedback is overwhelming , making it hard to separate signal from noise. Run structured stakeholder sessions to ensure leadership, engineering, and marketing teams remain aligned.
However, product managers often face even greater challenges when navigating high-stakes situations with senior leadership or dealing with conflicting priorities across departments. Through these insights, you’ll be better equipped to handle the pressures of managing up and leading your product toward success.
Its a technique borrowed from the world of film and designbut it might just be the most underrated tool in a product managers toolbox. PMs are often tasked with aligning stakeholders, guiding engineering teams, and championing the customer. Customers dont care about data structures. Execs dont care about architecture diagrams.
Which is why customerfeedback is a big deal to all of our teams – it’s really integral to what we do and how we build. So If you’ve ever asked yourself – how does my feedback add up to the features and updates that we build? Customerfeedback is a big deal here at Intercom.
The foundation of continuous discovery is weekly touchpoints with customers. These touchpoints will allow you to collect stories that help you identify opportunities and build out your opportunity solution tree. It sounds simple, but what happens if your product is so new that you don’t have any customers yet?
Case Study: Improving Data-Driven Decision Making for CSR Leadership Civian is a data-driven platform designed to help businesses measure, optimize, and showcase the social and economic impact of their investments in communities. We proposed 4 high-impact solutions through prototypes on Figma.
Vandegriff recognized for exceptional leadership of technology and teams, positively impacting Alchemer customers LOUISVILLE, COLORADO, March 13, 2024 – Alchemer, a global leader in experience management and enterprise feedbacktechnology, today announced that Brandi Vandegriff has won the Colorado Technology Association’s CIO of the Year Award.
Stepping into your first product leadership role is a major change. We often hear about this transition from members of the Continuous Discovery Habits community who are new to leadership roles and either write in with questions or step in to share their experiences. But that wasn’t very helpful.”
How product managers can use AI to get more actionable insights from qualitative data Today we are talking about using qualitative data to drive our work in product and consequently improve sales. Before founding Viable, he held senior leadership roles in engineering, technology, and product.
Insights on roadmaps, metrics, OKRs, and more for product managers. They use tools to help them with these responsibilities. Joining us for this episode is a CPO who shares some of the tools he uses, including roadmaps, metrics, and OKRs. Increasingly, CPOs are also thinking about the user experience strategy.
It promised to help employers and healthcare providers support employee WellNest with physical and financial tools. Customers were disengaged. It’s built around five phases: Context: Understand your business, market, and customer landscape. Investigate: Learn what your customers actually need through research.
Listen now: YouTube // Apple // Spotify Brought to you by: Enterpret —Transform customerfeedback into product growth Airtable ProductCentral —Launch to new heights with a unified system for product development Vanta —Automate compliance. Launching five products simultaneously was a transformative move.
A key ingredient to build a better product is customerfeedback. There are various ways to collect customerfeedback that include customer surveys through sales executives, feedback forms, focused interviews, etc. The same approach with a few alterations can be replicated for B2C SaaS products as well.
We perceive strategy from the management as the gospel – Usually the opposite, a good leadership team usually expects the individual contributors to provide iterative feedback. Define my interpretation of the solution with its value proposition. A word of caution here on offering a solution to your defined problem.
We’ll provide insights and practical tips for product managers and leaders who want to improve their launch strategies. Example: Bloomberg’s Approach to Client Listening Bloomberg, a financial software and media company, has an effective way of listening to clients. They make product leaders part of their service model.
With Scrum came the POs, and with the new POs, came the interest for real Product Management. -- 2013: "My ppl are not allowed to talk to customers. 2019: "Duh, of course I want my people talking to customers. We started seeing the need for product leadership, even at the largest of companies. -- 2011: "What is a user story?"
Every great solution starts with finding the real problemand often, its not what it first seems. A Story to Start During my time consulting with a Fortune 500 financial services company, I encountered a significant challenge they faced with the rollout of a digital platform aimed at streamlining client account management.
When Jane, a seasoned product manager, started her new role at a fast-growing SaaS company, she was ready to make an impact. A dashboard showing metrics like feature adoption or user engagement amplifies your credibility. Connect Decisions to Customer Needs: Show how your roadmap addresses customer pain points to build trust.
This approach focuses on understanding customer needs, generating quality ideas, and turning those ideas into real value. It’s what helps create products that customers love and keeps companies successful in the long run. Staying Close to Customers A big part of successful innovation is keeping a close connection with customers.
I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” It keeps us focused and ensures that we create value for the business while meeting customer needs. said other.
. – Tweet This And while you technically don’t need permission to get started, at some point, you will need buy-in and support from your leadership. They’ll place more trust in you to pursue the opportunities and solutions you believe will have the most impact on your desired outcome. Meet the product team at Hemnet.
Discussing product leadership and challenges, Orly shares her unconventional path into product, the lessons she learned turning around a failed product, and how she builds high-performing teams in global tech companies. Orly: Fifteen years ago, I worked in the technology division of the biggest bank in Israel. Feedback is critical.
If you say yes to every request that comes your way—whether from customers, salespeople, or executives—you can quickly get overwhelmed and lose focus. And using tools like the opportunity solution tree can help you visualize your thinking so stakeholders better understand what you’re focusing on and why. So they built the field.
The smartphone app has become the front line of financial competition. Any banking app that feels generic, uninspired or offers little real value is already lagging behind. Because todays users wont waittheres always a smarter, faster and more useful app waiting to take itsplace. Uber challenged traditional taxis.
Some of these are Fortune 10 software-enabled companies going through digital transformations. Others are SaaS companies that are scaling or have scaled recently and want to ensure they are doing it in the best way. At all of them, I start understanding the current state of Product Management. I review strategies and roadmaps.
Somewhere in the middle, customer needs get lost in translation. Clear feedback loops. The PM Role: Strategic, Not Administrative In one of the most eye-opening moments of the episode, Guy shares how an internal platform team once assumed they didnt need product management. Product managers push for roadmaps. But thats not true.
How product mangers can improve collaboration in cross-functional teams Today we are talking with Maziar Adl, the co-founder and CTO of Gocious, an organization that creates product roadmap management software. The role isn’t well defined, and processes and tools are evolving too. These tools mostly show initiatives.
Brought to you by: • Eppo —Run reliable, impactful experiments • Airtable ProductCentral —Launch to new heights with a unified system for product development • Sinch —Build messaging, email, and calling into your product — Ivan Zhao is the co-founder and CEO of Notion.
Systems thinking is a holistic approach to analysis that focuses on the way that a system’s constituent parts interrelate and how systems work over time and within the context of larger systems. It pushes us to look beyond individual features or departments and focus on the larger systems that shape these elements.
No product tool or template can save you if you’re not killing it in these three areas. That’s why we’ve listed 12 tools that the best product managers use to do their jobs better? and not the best product management tools. Product managers (PMs) are ninjas of aligning people, management, and processes.
We explored a few characteristics to look out for when selecting your pilot teams, including the relationships among the team members, their mindset and willingness to learn, and their access to customers. They’re not talking to customers regularly. So they might know, we sell software and they pay this much for it.
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