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Storyboarding for Influence: How Product Managers Can Drive Alignment Without Authority

Productside

90% of executives say they prefer visual storytelling over dense reports. In our recent webinar, Dean Peters and Tom Evans shared a smarter way forward: storyboarding. Its a technique borrowed from the world of film and designbut it might just be the most underrated tool in a product managers toolbox.

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The Future of Product Innovation: Insights from Joeri Devisch

Productside

His insights are grounded in decades of hands-on leadership across engineering, business development, and product strategyand his take on innovation is both practical and bold. There has to be a strategic reason, a clear sponsor, and a message that lands with everyonenot just the exec team. Data + context = better decisions.

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The Top Mobile In-App Feedback Tools of 2022

Alchemer Mobile

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback tools. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” Do you have the right tools to capture that voice? Mobile in-app feedback tools & solutions.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

The collaboration between AMS and MIT researchers has yielded impressive results, with AI tools not only matching human analysts in identifying customer needs but often exceeding themespecially for emotional needs that humans might overlook. But it is changing, with AI tools that are transforming how we uncover and analyze customer needs.

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Using Data and Messaging to Drive Product Activation

Speaker: Ruben Ugarte, Founder, Practico Analytics

If you're looking to optimize your onboarding to improve your activation metrics, this webinar is for you. Ruben Ugarte will be focusing on how to improve all aspects of onboarding experiences by understanding how your current onboarding process is stacking up, and giving you the tools to prioritize what to try changing.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

The “shiny penny” approach (focus all your attention on the hottest tools in the market) or “head in the sand” approach (fall victim to analysis paralysis and avoid choosing any tools) are no longer viable. But here’s the thing: a tool is not a strategy. The anatomy of a marketing tech stack [with recommended tools].

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How WellNest Rebooted Product Strategy (eBook Preview)

Productside

BuildNest is a comprehensive wellness platform that offers physical, mental, and financial wellbeing tools to employees, while giving employers and healthcare providers a HIPAA-compliant, 360-degree view of health trends across large populations. Their tool of choice? Create Now comes the shift from insight to action.

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Foundational ABM Building Blocks

Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo. They’ll share what to consider when crafting an ABM strategy, from defining your ideal customer profile to crafting compelling messaging to measuring success.