article thumbnail

How to fix Your Product Goals for Better Human Outcomes

Mind the Product

Hello product designers, this is for you. I want to talk to you about product goals, metrics, and how they get muddled in the product design process, leading to some less than humane outcomes. So, product goals and metrics – the tools that allow you to build design foundations and shape a strategy.

article thumbnail

How to Use Product Goals and Initiatives to Drive and Measure Success

Userpilot

Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it!

article thumbnail

Data-Driven Product Management by Matt LeMay

Mind the Product

In this deep dive, Matt LeMay, author of Agile for Everybody and Product Management in Practice, explains what data means to product management and how it should be used to ensure that we’re building products designed to achieve meaningful outcomes.

article thumbnail

Ask the "Right" Questions: Your Analytics-Guided Product Strategy

Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA

Analytics are there to answer important product questions, not just to collect data. Join Yoav Yechiam, Founder and head instructor at productMBA, as he explains best practices for a data-guided strategy that helps product managers get to the "why" of their biggest product goals.

article thumbnail

10 Product Roadmapping Mistakes to Avoid

Roman Pichler

You can avoid these drawbacks by using a different roadmap type: a goal-oriented or outcome-based product roadmap. As its name suggests, this roadmap focuses on product goals and outcomes, such as acquiring customers, increasing engagement, and future-proofing the product by removing technical debt.

Roadmap 316
article thumbnail

My Product Strategy Model

Roman Pichler

The roadmap in figure 1 describes how the product strategy will be implemented in the next six to twelve months; it communicates the specific benefits the product will achieve; and it aligns and guides the stakeholders and development teams. You can simply copy the next product goal into the backlog together with its features.