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Product Positioning for Product Managers

Department of Product

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning. But the mission includes a twist.

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Post-Pandemic Mobile App Improvement Strategies by Industry | Travel & Hospitality, Retail & Shopping, Food & Drink

Alchemer Mobile

Almost all apps have experienced one of three significant changes to their DAU due to COVID-19: massive drops, huge spikes, or higher frequency of app usage. Almost all of our customers’ apps have experienced a significant change in their DAU due to COVID-19. Download our five-stage framework to reducing mobile churn.

Travel 246
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AI-Washing

Mironov Consulting

  The hope is for positive press coverage but few serious end users.   8000 downloads, 2000 trial users!    Since LLMs are built statistically and will always deliver some wrong answers, are we factoring in the human effort to watch for hallucinations and review every recommendation?  

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Three million downloads and counting: Inside Intercom reaches a podcasting milestone

Intercom, Inc.

This month, we have passed the three million download mark for the show. Liam Geraghty: That’s one of our most downloaded episodes, so if you haven’t heard it, you do not want to miss that. We use a multi-touch attribution system. That just blows my mind. Let’s actually try and write it down.

Download 215
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Does ‘plagiarism’ apply to UI and UX?

freshtrax

It is often difficult to differentiate between apps at a glance due to their large, bold headlines in rounded sans serif typefaces and minimal black-and-white interfaces with lots of negative space. Users have little motivation to learn a different interface again and again each time they download a new app.

UX 52
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Gamification In UX

UX Studio

Dropbox knows how frustrated users may get when they need to put extra cognitive effort into learning a new system. The ‘Upgrade’ option in the top right implies its positivity and that it will reward the user through the simple use of the star icon. Most to-do list systems don’t show progress or give a sense of accomplishment.

UX 60
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UX Case Study: an information architectural redesign project

UX Studio

In this case study we’ll introduce the methods we used in our UX design process to make a complex system more user-friendly. In this project, we redesigned the information architecture of the cloud-based permission system for Hungary’s best-known architectural design software. Permission system of the teamwork platform.