Who to Satisfy? Differentiate Buyers, Users, and Customers for Effective Product Decisions
Johanna Rothman
JUNE 21, 2023
Enterprise product developers often have “preferred” or ideal Buyers. As you consider these ideas, you can decide how to test your product decisions and when. Differentiate Buyers, Users, and Customers for Effective Product Decisions appeared first on Johanna Rothman, Management Consultant. The post Who to Satisfy?
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