The Product Coalition
DECEMBER 11, 2023
The business value delivered hard numbers to the finance and actuarial teams. However, despite a strong, socially motivated purpose, TOMS struggled due to a lack of focus on business value and product differentiation. A purpose that resonates with the company’s audience can drive customer loyalty and brand differentiation.
Intercom, Inc.
OCTOBER 1, 2020
On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.
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Intercom, Inc.
OCTOBER 1, 2020
On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.
Product Management University
OCTOBER 12, 2021
If clearer differentiation and greater sales success are on your A-list, dispel these three product marketing myths and you’ll be on your way. Differentiating individual products is like splitting hairs. Here’s the funny part. Here’s the thing. Myth 3: Product Marketing Doesn’t Play a Part in Strategy.
The Product Coalition
AUGUST 8, 2023
The product or services you provide should have a uniqueness that differentiates your business from others. It also serves as a roadmap to establishing and expanding your business. It might be confusing to manage the finances if you have a singular account for your personal and business finances.
Product Management Unpacked
MAY 26, 2020
Armed with this knowledge, she is better positioned to collaborate with product managers regarding where a given solution or feature may fit into the product roadmap, if at all. Also, marketers negotiate with multiple stakeholders from sales to operations, to supply chain and finance. It is a huge collaborative process.
Mironov Consulting
DECEMBER 5, 2023
And possibly helpful to Finance, responding to investors’ demands for a hypothetical 2-year cash flow forecast. ” “Once Finance tells us how many developers we can hire next year, Engineering can assign teams to possible roadmap items.”
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