Product Talk

APRIL 17, 2024

You have this grand vision. What’s the vision? These are the three problems: Not knowing the details and how to define problem and hypothesis, not knowing how to do proper research, and mixing up continuous discovery with just interviewing customers. How is that researcher working with your teams?

Product Research 218

Product Research User Testing Data Visualization Research Software 218

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. They believe so strongly in their vision that they assume it’s universally appealing. This belief makes you disregard market research because you feel you already know everything customers want.

Branding 93

Branding User Testing Product Research Data Visualization 93

Sequent Learning

DECEMBER 20, 2023

The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. They delve deep into market research, analyzing customer needs and market trends, translating these insights into product features and enhancements.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Userpilot

OCTOBER 13, 2022

Product parity should be avoided because such products are unlikely to disrupt the market and never command premium pricing. Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price. Risk losing competitive advantage.

Product Research 86

Product Research User Testing Feedback Software Research Software 86

Userpilot

DECEMBER 14, 2021

What if I told you that there's a platform to simplify your launching endeavor and make you "market-ready"? In this article, you'll find a step-by-step guide on how to do it. While a solid GTM can take your product's marketing to the next level, an improper one can lead you to a slew of launch challenges.

Feedback Software 92

Feedback Software Research Software User Testing Customer Feedback 92

Userpilot

SEPTEMBER 23, 2022

Maintaining the PMF requires regular reviews of your differentiation and positioning strategies, especially during expansion into new markets. Achieving product-market fit before building the product is not possible. Product development is an iterative process based on market research and customer feedback.

User Testing 59

User Testing Product Research Feedback Software Framework 59

The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). How do we win? Two major obstacles stood in my way. Where do we play?

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Weak Development Team Product Strategy Strategy Development 130

Userpilot

OCTOBER 21, 2022

Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch. Ensure alignment between the product vision and product strategy on one hand, and the business objectives on the other. develop product vision and strategy.

Feedback Software 68

Feedback Software Analytic Tools Research Software User Testing 68

Userpilot

JANUARY 16, 2024

How ChatGPT can benefit product managers Picture this: you’re a product manager juggling a gazillion tasks and your brain feels deflated. The latest “urgent” deadline looms large, but inspiration is scarce and you have no idea how to proceed. 1: Perform market research Unmask your rivals with ChatGPT market research.

ChatGPT 90

ChatGPT Data Visualization Onboarding KPIs Research Software 90

Imaginary Cloud - Design

AUGUST 19, 2021

This blog post will discuss what Design Research is, its top benefits, and how we do it at Imaginary Cloud. What is Design Research? The Benefits of Design Research. ? Market Research vs Design Research. ? Design Research steps. ? Design Research methods. User Research.

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Usersnap

NOVEMBER 10, 2023

Product roadmaps transcend mere slides or visuals; they serve as the linchpin for strategically aligning internal teams and external stakeholders with the product vision and strategy. So how to create and present roadmaps effectively? It’s where visions are shared, strategies are unveiled, and futures are shaped.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

Userpilot

MARCH 18, 2022

Successful product messages are also made up of ratings or user reviews and quotes either as a part of your content marketing efforts (for case studies) or the product marketing on your website/online stores to build credibility. So what goes into writing effective product messages and how do you write them?

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Roman Pichler

OCTOBER 6, 2020

In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board. Reviewing their products will tell you if your product is still sufficiently differentiated.

Product Research 268

Product Research Technical Review Feedback Software Research Software 268

Product Innovation Educators

JANUARY 13, 2020

12:33] What marketing roles and resources can help us in our job? Resource number one is market research. Too often, we start with an idea for a product and build it without doing real market research. It’s a practical marketing book for anyone launching or growing a new product or business.

User Testing 85

User Testing Product Research Marketing Research Software 85

ProductPlan

APRIL 25, 2023

At the most basic level, product management figures out what to do, and product operations figures out how to do it. This differentiation permeates their collaborative relationship and is key to a successful ongoing alliance. Product managers own the vision, strategy, and roadmap for the product(s) they manage.

Customer Experience 52

Customer Experience Data Visualization Reporting Tools Weak Development Team 52

Userpilot

JUNE 20, 2023

Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution. How is it aligned with your organization’s vision , strategy, and business model? Look at how they price and market their product.

User Testing 85

User Testing Product Research Feedback Software Customer Feedback 85

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? These include but are not limited to: Product discovery – market and customer research to identify customer problems that the product could solve and generation of ideas on how to solve them. Product Team Roles. Spotify product team structure.

Analytic Tools 84

Analytic Tools Feedback Software Research Software Product Research 84

Userpilot

JANUARY 14, 2023

To build successful products, make sure to align the product strategy with the product vision. Continuous product discovery is necessary to keep up with the changes in user and market needs. Use in-app surveys to collect feedback on product performance and ideas on how to improve it. How can you know what problems to solve?

Feedback Software 92

Feedback Software Research Software Product Research User Testing 92

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Product Vision. Developing a Product Strategy.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Userpilot

NOVEMBER 14, 2022

Product planning improves the alignment of teams and internal stakeholders with the product vision. Its focus is on defining the key outcomes your product should deliver through customer and target market research. Aligns your team behind the product vision. Product planning aligns them with the product vision.

Product Research 95

Product Research User Testing Research Software Onboarding KPIs 95

Userpilot

JANUARY 9, 2023

Product personas help product managers keep alignment between the product and its vision. Customer and market research that goes into building product personas also drives feature development. Stay on track with product strategy and vision. Product personas help teams stay true to the product strategy and vision.

Feedback Software 90

Feedback Software Research Software Analytic Tools User Testing 90

Userpilot

AUGUST 26, 2021

Product managers of SaaS products, therefore, need to really focus on differentiating their SaaS and pushing users to constantly unlock more value in the product. And for a PM, differentiation becomes more critical. Both the customer success team and the product management team need to be aligned on the product vision.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Amplitude

DECEMBER 12, 2018

What companies need help with, and where agencies can differentiate, is product direction and strategy –crafting innovative ideas and ensuring products’ success once they’ve been built. During the discovery stage, the app development company may: Conduct market research. How to Emphasize Ongoing Improvement.

Analytic Tools 65

Analytic Tools Research Software Feedback Software Data Visualization 65

Usersnap

JULY 11, 2021

The importance of fast responses to support tickets is not only something that many large corporations use to differentiate themselves from their competitors. Also startups and SaaS companies build their organizational culture and company vision around providing amazing customer support.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

UX Studio

JUNE 30, 2023

Los Angeles, CA $50 – $99 / hr Website Design, Branding, Development, Competitive Analysis, Market Research, Brand Strategy, Graphic Design What should you know about the top web designers in California, USA? We discuss the project’s background, vision, and goals, and conduct stakeholder interviews.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

PMLesson's Ace the PM Interview

APRIL 25, 2022

Dozens of friends showed me their top songs and helped create an organic marketing moment for all of us." What's the market size for Android in India? Mock PMM Interview: Market Sizing Learn how to think about things like total ad revenue per user, per year. Be aggressive with marketing.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

APRIL 7, 2024

Step-by-step guide for the product management process Identify user needs with market research. Responsibilities of a SaaS product manager Perform market and user research. Specify product vision and create the product strategy. Collaborate with the product marketing team to devise the go-to-market strategy.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Userpilot

DECEMBER 5, 2023

Our ultimate guide explores: What exactly product design involves How to design successful products , and Tools that can help you design them. It focuses on product functionality, alignment with product vision and business goals , and user satisfaction. Data analysts play a key role in interpreting user data and market trends.

User Testing 73

User Testing Data Visualization Product Research Feedback Software 73

Userpilot

SEPTEMBER 14, 2023

A strategic product manager is responsible for developing long-term product vision and strategy. The product launch manager collaborates with the marketing team to develop launch plans and oversees their implementation. Product marketing managers develop product positioning , messaging , and differentiation strategies.

Research Software 91

Research Software Analytic Tools Feedback Software Product Research 91