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Product Portfolio Management & the Strategic Ripple Effect 7 of 10 – Portfolio Positioning Is What Makes Your Product Positioning More Strategic

Product Management University

This is what differentiates you more than anything. Becoming More Strategic Portfolio Management 6 of 10 – A Product Roadmap Isn’t Just a Product Thing Portfolio Management 5 of 10 – Integrating Business Processes vs.

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Dear Strategy 130: How To Differentiate Between a Product Strategy and a Go-To-Market Plan

Dear Strategy

Your product strategy should provide direction on your product’s over-arching business goals and initiatives, whereas your go-to-market plan should provide more specific details on your product’s target customers, value proposition, positioning, and marketing mix (product, price, promotion, and placement) roadmaps.

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Product Portfolio Management & the Strategic Ripple Effect 10 of 10 – How to Set Customer Success Managers Up To Play Offense

Product Management University

Sales has a differentiating story, products and solutions to back it up, and brings home one win after another, and they’re customers that fit nicely into your sweet spot (80/20 rule) where your odds of success are high.

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B2B Product Manager Magazine December 2020

Product Management University

Shift your product enhancement process from feature priorities to outcome priorities and watch everyone fall in love with your roadmaps! Shorter sales cycles and competitive differentiation. Anytime, Anywhere Training that lets your team learn in small increments over many weeks or months. 5 Ways to Partner With Proficientz!

Magazine 130
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Driven by Purpose: The Secret Behind Successful Products

The Product Coalition

So I did what every well-trained consultant knows to do — I asked a question. Conveying purpose through your product roadmap Some recent conversations highlighted for me the need to state that product roadmap is not a plan, but a vehicle for communicating purpose. More than anything, I wanted to maintain the team’s motivation.

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391: Product VP of Wyze uses community for product innovation and you can too – with Steve McIrvin

Product Innovation Educators

I wanted to learn how this company creates competitive products, differentiating on cost while offering comparative capabilities that equates to much higher value for customers. A group of passionate users in our social media and forum communities drives our roadmap and and helps us understand the problems we need to solve.

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Defining Guidelines in Product Management

The Product Guy

Now there are more and more resources, like blogs, books, online courses and even training programs for Product Management. Are reading articles, taking online courses, watching videos and participating training program enough to make one a good product manager? Also who is to define “good” in various industries and companies?