Product Innovation Educators

FEBRUARY 1, 2021

Product managers must communicate their ideas to others in ways that are clear and solicit feedback. Visual tools can make information easy to understand and also place it in context. Today, she joins us so we can understand how simple visual tools can make us better communicators.

Data Visualization 257

Data Visualization Positioning Strategy User Testing 257

Userpilot

JULY 10, 2024

If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. We explore how to create an effective SaaS marketing strategy plan and share 14 product marketing strategies you should implement in your SaaS business. Both are vital for SaaS success.

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Userpilot

AUGUST 17, 2024

Ready to create an in-app marketing funnel that converts? Click funnel vs landing page A landing page is a standalone web page designed with a single, focused objective: to get visitors to take a specific action, such as signing up for a free trial or downloading an ebook. Build a custom dashboard to track key conversion metrics.

Research Software 105

Research Software Feedback Software Analytic Tools Data Visualization 105

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? 10 Product differentiation examples to inspire your strategy Product differentiation strategies have been used successfully by different SaaS brands. Let’s consider a few examples: 1.

Differentiation 111

Differentiation Analytic Tools Research Software Feedback Software 111

Userpilot

MAY 16, 2023

Getting paying customers for your SaaS business can be a challenging and complicated endeavor. However, the time-tested strategy of SaaS email marketing has proven to be a reliable method of driving product growth. Software companies need to use targeted emails instead of sending the same message to every user.

Feedback Software 96

Feedback Software Analytic Tools Research Software User Testing 96

Userpilot

JUNE 29, 2022

Select a story medium that’s more relevant to your audience and close out your message with an appropriate call to action. Product storytelling is a system of communicating value to an audience via a chosen narrative. Ask for feedback and learn why customers buy your product. Define your buyer persona and core message.

Feedback Software 98

Feedback Software User Friction User Testing Customer Experience 98

airfocus

JUNE 25, 2025

eBook Leveraging Product Strategy Read now Why timing and momentum matter The frequency and execution of pivots matter deeply. For senior product leaders and their teams, the message is clear: Embrace the disruption. For senior product leaders and their teams, the message is clear: Embrace the disruption.Â

Feedback Software 52

Feedback Software Research Software Data Visualization User Testing 52

Userpilot

MARCH 23, 2022

There’s much more to NPS than sending users a customer feedback survey. They’re satisfied with your tool and most likely to recommend you. The 2022 NPS benchmark for SaaS is 41. NPS surveys are typically sent via emails or triggered in-app, but you could use a combination of both. NPS average by industry.

Product Research 98

Product Research Feedback Software Analytic Tools Research Software 98

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. They’re weighing various options available in the market, including your SaaS product.

Research Software 105

Research Software Feedback Software Customer Experience Customer Feedback 105

Alchemer Mobile

MARCH 17, 2020

Between interfacing with multiple teams, coordinating release schedules, prioritizing customer happiness, driving the mobile product roadmap, messaging product announcements internally and externally, and myriad other activities, the list of “to-do’s” for mobile product managers may seem endless, and the job is ever-changing.

User Testing 147

User Testing Feedback Software Technical Review Customer Experience 147

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

JANUARY 8, 2024

In-app strategies for converting free or trial users to paying customers. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. Be strategic with your SEO; leverage contextual CTAs and have highly optimized landing pages encouraging users to sign up for your tool.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

SEPTEMBER 20, 2022

We’ll also consider some famous SaaS word-of-mouth marketing examples. Stimulate discussions about your product on social media platforms using experience marketing or targeted social media marketing. You can also intentionally create hashtags that give your audience a cohesive system of discussing your brand, event, or campaign.

Feedback Software 97

Feedback Software Branding Customer Experience User Testing 97

Intercom, Inc.

NOVEMBER 7, 2019

If people aren’t looking for your solution, you have to educate them about the problem your product solves. So they created a software that provides control, visibility, and payment methods for corporate finance teams. If people aren’t looking for your solution, you have to educate them about the problem your product solves.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. In this case study we cover: The user onboarding redesign process, Problems and their solutions, and. To find out why people had stopped using the app, we did what we always do. Scope and team. The problem.

Research Software 96

Research Software Analytic Tools Feedback Software UX 96

Revulytics

JUNE 19, 2019

How you communicate to users about your software application is equally (if not more) important as having the best channels to do so. In this way, a successful in-application messaging strategy hinges not only on delivering a message to a user, but the right one. But without her voice, Alexa couldn’t solve users’ problems.

Analytic Tools 71

Analytic Tools Messaging Feedback Software Customer Experience 71

Userpilot

JULY 8, 2024

The article explores 20 major touchpoints in a SaaS product journey. Examples of post-purchase touchpoints include thank you and welcome emails, upsell and cross-sell messages, onboarding flows , self-service resources, and new feature announcements. Like blog posts, whitepapers, eBooks, or video tutorials. Let’s dive in.

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Userpilot

MARCH 16, 2023

SaaS landing pages are an essential step in the process of trying to get people to sign up for your solution. Product growth can often hinge on how effectively you can create a killer SaaS landing page and drive targeted traffic toward it. What is a SaaS landing page? What is a SaaS landing page? Features/benefits.

Feedback Software 98

Feedback Software Reporting Tools Embedded Analytics User Friction 98

Intercom, Inc.

MARCH 24, 2020

Below, we share tips on how to proactively message customers and respond to inbound conversations in a way that’s helpful, respectful, and mindful. Sending an empathetic, genuinely helpful message will require some careful consideration. Here are some steps we recommend taking: Make sure the message really counts.

Inbound 31

Inbound Feedback Software Customer Experience User Testing 31

Userpilot

FEBRUARY 4, 2023

Fast support, personalized experiences, and feedback collection are all core strategies that can help you wow your customers. How to wow a customer in SaaS There are 10 tried-and-tested ways to wow your customers and increase customer satisfaction. Userpilot’s self-service knowledge base.

User Testing 97

User Testing Customer Experience Customer Feedback Feedback Software 97

The Product Coalition

FEBRUARY 5, 2021

Attempt #1: A very short email To start, I performed a Google search for the term “women’s fashion powered by Shopify”, which returned a list of fashion e-commerce brands in North America that were on the Shopify platform. I emailed them using the contact information provided on their website. I decided to be bold and target them.

Research Software 158

Research Software Feedback Software User Testing Product Research 158

Usersnap

NOVEMBER 17, 2022

You want to be competitive within your SaaS industry, no doubt. In order to accomplish this though, you have to level up your customer data platform like Hubspot. Using HubSpot integrations enriches the data and information you have about your customers, and can help you grow your SaaS business massively. What is HubSpot?

Feedback Software 52

Feedback Software Analytic Tools Data Visualization Embedded Analytics 52

Userpilot

MARCH 28, 2022

For example, if your prospects are small business owners, your content strategy should offer solutions that help them run a smoother business and some tips to increase profits. They include: Social media : social media marketing involves creating and distributing content on whatever platforms work best for your target market.

Product Marketing 98

Product Marketing Marketing Research Software Feedback Software 98

Userpilot

JULY 26, 2022

Goals vs segments: how do they matter in SaaS? SaaS businesses tend to have heterogeneous customer bases, which means you will probably have customers with different needs. Goals in SaaS are conversion points along the customer journey that you want your users to reach. Goals and segments are equally important in SaaS.

Customer Experience 98

Customer Experience Customer Feedback User Testing Feedback Software 98

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. They're weighing various options available in the market, including your SaaS product.

Research Software 59

Research Software Feedback Software Customer Experience Customer Feedback 59

Revulytics

OCTOBER 12, 2018

By thinking outside of the customer feedback collection box, and leveraging software usage data as a starting point, product roadmaps can better reflect the needs of the broader customer base. But, as our wise product manager responding to Pragmatic suggested, there is another way – augmenting this strategy with data.

Data Visualization 66

Data Visualization Customer Feedback User Testing Customer Experience 66

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. They're weighing various options available in the market, including your SaaS product.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. They're weighing various options available in the market, including your SaaS product.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Userpilot

APRIL 22, 2024

But what exactly is funnel marketing, and how can it supercharge your SaaS product growth? Provide support and relevant information during onboarding using components such as in-app guidance , tooltips , gamification , etc. Interactive tools such as quizzes or surveys. That’s where funnel marketing comes in.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Product Research 52

The Product Coalition

AUGUST 21, 2019

You can communicate to your leads via 3 most popular communication tools: : live chat; pop-ups; emails. Different types of communication tools Engage website visitors into the conversation with triggered chat messages, generate leads with pop-up windows, return them back to your website with email marketing?—?all let’s say?—?from

Onboarding KPIs 77

Onboarding KPIs User Testing Feedback Software Customer Feedback 77

The Product Coalition

SEPTEMBER 14, 2020

For example, it is impossible to create any relevant marketing materials and core messaging when you don’t fully understand where you are going?—?which These are assumptions and core beliefs that you have about your customers, their needs, the value they see in your solution, and their willingness to take action.

Startups 144

Startups User Testing Agile Product Research 144

Gainsight

OCTOBER 5, 2022

With new sales stagnant or declining, SaaS companies have to be laser-focused on customer retention, advocacy, and expansion to buck the downtrend and maintain growth. No matter how awesome your solution is, at the end of the day, every business interaction is between people. . Your business’ survival may depend on it. Let us explain.

Customer Experience 59

Customer Experience User Testing Feedback Software Customer Feedback 59

UX Studio

OCTOBER 18, 2018

Even a chatterbox can have difficulty explaining their thoughts so the listener gets the message. We managed to find the right expressions, calls-to-action and sentences after all, but it could have gone much faster and easier if we had had a system or more experience in how to design our words. What makes microcopy important?

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UX User Testing Workshop Systems Review 102

Gainsight

APRIL 5, 2022

Diluting core messages or the brand is a major concern for multi-product companies. For product leaders and managers who receive feedback from all directions, it can be especially hard to pin down a direction for product roadmaps in these multipronged companies. Gainsight PX gives you the tools to do all of the above.

Analytic Tools 52

Analytic Tools Feedback Software Embedded Analytics Product Research 52

Usersnap

NOVEMBER 15, 2019

It is not simply trying to please customers to make money, but to listen to them and offer solutions to their problems. Slack is a communication app for colleagues and teams in the workplace, born out of frustrating internal communication such as endless CC’s and email chains. They research technologies their customers find useful.

User Testing 49

User Testing Feedback Software Research Software Customer Feedback 49

UX Studio

JANUARY 14, 2019

Display error messages next to the respective field. Give your users feedback when their action succeeds. Users need clear feedback on the success of their actions. and his huge hands could be trying to use your app! Use smart search-as-you-type solutions. Has someone already taken my username? Errors happen.

User Testing 108

User Testing Customer Experience Research Software Feedback Software 108

Centercode

FEBRUARY 27, 2020

More than half of professionals are having issues securing useful feedback. It’s crucial for developing your testing culture, setting confidentiality expectations , educating your testers on how to participate in your test, directing them to the product areas where you need feedback, and much more. Sharp drop-off in feedback.

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Workshop User Testing Product Research Customer Experience 64