Mon.Sep 25, 2023

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Product Managers Start To Get Direct With Their Advertising

The Accidental Product Manager

Advertising only works if your customers see it Image Credit: Nick Amoscato Every product manager wants to be responsible for a successful product. In order to make your product be a success, you are going to have to get people to buy it. In order for that to happen, first people are going to have to know about your product. That is where advertising comes in.

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Friction, setbacks, and underperformance: the path to product leadership

Mind the Product

Product leader Adam Thomas delves into the path to product leadership, highlighting dealing with friction, setbacks, and product underperformance. Read more » The post Friction, setbacks, and underperformance: the path to product leadership appeared first on Mind the Product.

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The 2023 UX Research Software Report

UserInterviews

When tech meets technique, research thrives. Discover today’s most popular UX research tools, according to a survey of 900+ researchers.

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Leading product teams: #mtpcon highlights

Mind the Product

As we eagerly count down the final three weeks to our flagship event, #mtpcon London, it's worth reflecting on the plethora of discussions surrounding product leadership that have graced the #mtpcon stage! Check out our top picks from the archives. Read more » The post Leading product teams: #mtpcon highlights appeared first on Mind the Product.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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456: The product journey of a disruptive innovation – with Eli Packouz

Product Innovation Educators

How one serial inventor brought a revolutionary approach to flossing from idea to launch Today we are talking about the journey from initial insight to launched product. The featured product is Instafloss, a revolutionary approach to flossing your teeth. With us is the creator of Instafloss, serial inventor, and two-time founder, Eli Packouz. Summary of some concepts discussed for product managers [2:03] Tell us about Instafloss.

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This Meeting Could have Been an Email: From Time Suck to Unstuck

Nir Eyal

We’ve all been in a dumb meeting—one that makes you think, “This doesn’t even apply to me,” “I’m learning nothing from this,” or, worst of all, “This meeting could have been an email.” I’m sure you’ve commiserated with colleagues over what a time suck dumb meetings can be. Still, you might have resigned yourself to dumb meetings, accepting them as an inevitable facet of the workplace.

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SaaS Reporting Guide: Tools & Metrics

Userpilot

With companies relying entirely on data, it’s common sense to carry out SaaS reporting. The different reports can offer a variety of insights that help manage your product in the right direction. You just need to ensure you can get started correctly and the metrics you should report on to get the critical metrics. TL;DR SaaS reporting helps to track key metrics and inform the right decisions backed up with data.

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Product Leader’s Journey: Onboarding – Carpe Diem, Seize the Day!

Rahul Abhyankar

“We have decided as a company that we are not going to send emails introducing new people”, my manager said to me. It was my first day on the job in dot-com era Silicon Valley. I had just moved from St. Louis, MO to the Bay Area. Here I was, day 1 at the startup, … Continue reading Product Leader’s Journey: Onboarding – Carpe Diem, Seize the Day!

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How to Use the PLG Motion to Drive Growth

Userpilot

What is a PLG motion? And how can your SaaS business use them to facilitate product growth ? These are the main questions that the article tackles, so if you’re looking for the answers, we’ve got them! Let’s dive in! TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. In contrast, a sales-led motion relies on sales teams to nurture leads and make deals.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Customer Experience (CX) Vs User Experience (UX): 6 Key Comparisons

TryMyUI

Customer Experience (CX) Vs User Experience (UX): 6 Key Comparisons Customer Experience (CX) and User. The post Customer Experience (CX) Vs User Experience (UX): 6 Key Comparisons appeared first on The Trymata blog.

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How to Use Concept Testing UX to Build Successful Products?

Userpilot

Concept testing is an integral part of designing UX that not only satisfies user needs but delights them. This article introduces various concept tests, shows you how to conduct them, and discusses ways to collect user feedback to gain actionable insights. Let’s dive in! TL;DR In SaaS, concept testing is a research method used to test concepts during product discovery and before their launch.

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Introducing Product Benchmarks

Amplitude

Find out why and how we built our free product benchmarks tool, and about how you can use product benchmarks in your strategy.

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Problem Statements Solve for SomeWhen

Tyner Blain

There is more to identifying who’s problem you’re trying to solve – you need to also have a sense for the context in which they experience the problem. Problem statements solve for someone, and good problem statements also solve for some when. The Situation The situation your customer finds themselves in changes your customer’s goals and their definition of success at achieving those goals.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Technical Screening: Is it Transforming the Hiring Process?

TurnKey Labs

Recently, technical screening has emerged as a critical component of the hiring process. The intersection of evolving technology and shifting workforce demographics has sparked a profound transformation in how organizations identify and onboard talent. This article delves into the pivotal role of technical screening, showcasing its significance in modern tech recruitment strategies.

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PhonePe’s App Store: 3+1 questions

NextBigWhat

PhonePe has announced the launch of its upcoming app store (Indus), which is the result of its earlier acquisition of IndusOS. While this is an important milestone in Indian startup ecosystem journey – i.e. a company challenging the likes of Apple and Google, here are a few questions that I believe are really needed: The […] The post PhonePe’s App Store: 3+1 questions appeared first on nextbigwhat.

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Mastering Quality Assurance: Building a Testing Center of Excellence

TurnKey Labs

While working on software pieces, every development team needs to ensure top-notch quality assurance. This is where the concept of a Testing Center of Excellence (TCoE) emerges as a game-changer. A TCoE represents a centralized hub dedicated to elevating the quality of software products.

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What is User Experience (UX) Research? Definition, Methods, Process and Examples

TryMyUI

What is User Experience (UX) Research? User experience (UX) research is defined as the systematic. The post What is User Experience (UX) Research? Definition, Methods, Process and Examples appeared first on The Trymata blog.

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Prepare Now: 2025's Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Managing Conflict in Engineering Teams: A Guide for Effective Resolution

TurnKey Labs

Collaboration is the cornerstone of success in the tech sector. Engineering teams harness collective expertise to craft cutting-edge solutions. Yet, where diverse minds converge, conflicts inevitably arise. These conflicts, if left unmanaged, can stifle innovation and disrupt project flow. This article delves into the art of handling conflict in engineering teams.

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What is User Experience (UX) Optimization? Definition, Benefits and Best Practices

TryMyUI

What is User Experience (UX) Optimization? User Experience (UX) optimization is defined as the process. The post What is User Experience (UX) Optimization? Definition, Benefits and Best Practices appeared first on The Trymata blog.

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CTO Mentoring – Unlocking Success for CTOs and Companies

TurnKey Labs

Chief Technology Officers (CTOs) play a critical role in steering technology-driven businesses and tech startups towards success. However, this role comes with its unique set of challenges and complexities. From keeping pace with ever-evolving technologies to leading development teams effectively, the responsibilities of a CTO are multifaceted.

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Top 20 User Experience (UX) Design Principles for 2023

TryMyUI

What are User Experience (UX) Design Principles? User Experience (UX) Design Principles are defined as. The post Top 20 User Experience (UX) Design Principles for 2023 appeared first on The Trymata blog.

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How To Select the Right Software for Innovation Management

Finding the right innovation management software is like picking a racing bike—it's essential to consider your unique needs rather than just flashy features. This oversight can stall your innovation efforts. Download now to explore key considerations for success!

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What Are The Different Types of Customer Feedback?

Centercode

Explore the four types of customer feedback and using them to enhance your product and build brand loyalty.

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What is Customer Experience (CX) Research? Definition, Methods and Best Practices

TryMyUI

What is Customer Experience (CX) Research? Customer Experience (CX) research is a systematic process of. The post What is Customer Experience (CX) Research? Definition, Methods and Best Practices appeared first on The Trymata blog.

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Top Three Takeaways From the 2023 Gartner Market Guide to Customer Success Management Platforms

Gainsight

Customer Success Management has matured over the last decade to become a mission-critical practice that efficiently and effectively protects Net Revenue Retention (NRR) and fuels expansion pipeline. As such, Customer Success (CS) has grown to rely on mission-critical platforms that serve as a single source of truth for customer data. The Gartner® Market Guide to Customer Success Platforms provides valuable insights into the evolving trends and themes shaping this dynamic landscape.

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What is User Acceptance Testing (UAT)? Definition, Process, Examples and Best Practices

TryMyUI

What is User Acceptance Testing (UAT)? User Acceptance Testing (UAT) is defined as a key. The post What is User Acceptance Testing (UAT)? Definition, Process, Examples and Best Practices appeared first on The Trymata blog.

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How To Set Up Innovation So That It Aligns With And Enables Corporate Strategy

Speaker: Paul Heller

Most innovation work proceeds independently from company strategy. As a result, the products that arrive in the market are not well aligned with the company’s goals. This challenge is particularly significant in organizations with transformation-oriented strategies, where innovation must directly support growth, scalability, and strategic pivots. In this session, we will discuss why innovation in large companies is so often not aligned with the company’s strategy and what innovation leaders, pro

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PhonePe’s App Store: 3+1 questions

NextBigWhat

PhonePe has announced the launch of its upcoming app store (Indus), which is the result of its earlier acquisition of IndusOS. While this is an important milestone in Indian startup… The post PhonePe’s App Store: 3+1 questions appeared first on nextbigwhat archives.

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What is User Testing? Definition, Types, Methods and Best Practices

TryMyUI

What is User Testing? User testing is defined as a process in product development and. The post What is User Testing? Definition, Types, Methods and Best Practices appeared first on The Trymata blog.

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Human-Centered Design Examples In SaaS

Userpilot

Looking for human-centered design examples to inspire you? In this article, we’ll go over some of the underlying principles driving SaaS design, and how these effectively address user pain points and elevate the overall customer experience. Additionally, we’ll guide you through the steps to seamlessly integrate human-centered design into your development process, and how Userpilot can help you get started.