Thu.Jun 23, 2022

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Why Product Managers Need to Run Story Mapping Sessions with Teams

The Product Coalition

Let’s discuss why story mapping is needed to create a shared understanding of how your team can focus on the right user stories. If I told you I was going to trek off into the Texas Hill country in search of an undiscovered cold spring (a rarity, these days!), in the middle of the summer heat, with no digital or paper map, you would rightfully tell me that I was a mad man with a death wish.

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Great product managers harness human-to-human dynamics for product success

Mind the Product

In this adapted excerpt from his recent book Sweet Stakeholder Love: Powerful Insights and Tactics to Deal with Stakeholder Issues Better and Achieve More Success at Work Sigi Osagie discusses the formula for great managers using human dynamics to harness product success. [.] Read more » The post Great product managers harness human-to-human dynamics for product success appeared first on Mind the Product.

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G2’s CMO Amanda Malko on the latest trends in software buying

Intercom, Inc.

Software buying is undergoing a transformation, as is the case with many industries in the post-pandemic market. The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. Instead of reaching out directly to a sales team, customers are taking matters into their own hands and looking to trusted peer reviews for guidance.

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What we learned at MTP Engage Hamburg 2022

Mind the Product

After a two-year hiatus, this year’s MTP Engage Hamburg brought together product people from Germany and further afield—this year it was packed into an exciting three days of product management expertise. Here’s what we learned from the amazing talks given by our line-up of renowned product experts. [.] Read more » The post What we learned at MTP Engage Hamburg 2022 appeared first on Mind the Product.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Don’t miss out on your competitors’ and partners’ product launches

Roy Madden

Market Intelligence. Easily track the latest product launches in your industry with Feedly’s AI engine. Keeping up with your competitor’s latest product announcements in real-time is close to impossible. We’ve added Product Launches to the list of strategic moves Feedly’s AI Engine understands. This new machine learning model will help you: Analyze how to differentiate yourself from your competitors Spot new partnership opportunities Monitor the latest releases of portfolio companies.

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5 Truths Every Product Leader Should Know

Split

Digital experiences are deeply ingrained into our everyday lives. When we shop online, bank with mobile apps, or collaborate virtually, the digital interaction is becoming as second nature as breathing. Expectations for intuitive, engaging experiences are greater than ever, and product development teams are feeling the pressure to deliver. Now more than ever, there’s a need to innovate faster while maintaining data-driven certainty and value with every release.

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From PM to VP of Product: Jiaona Zhang’s career advice from Webflow, Airbnb & Dropbox

The Review by First Round

For our 60th episode, we’re doing things a little bit differently — with a new guest host! Welcome to Todd Jackson , who’s filling in for Brett Berson this week. Todd is also a Partner at First Round, and the episodes he hosts will mostly focus on product, given his previous product roles, from the VP of Product & Design at Dropbox and Director of Product Management at Twitter, to being a PM at Facebook and Google, leading Newsfeed and Gmail.

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Don’t miss out on your competitors and partners’ product launches

Roy Madden

Market Intelligence Easily track the latest product launches in your industry with Feedly AI Keeping up with your competitor’s latest product announcements in real-time is close to impossible. We’ve added Product Launches to the list of strategic moves Feedly AI understands. This new machine learning model will help you: Analyze how to differentiate yourself from your competitors Spot new partnership opportunities Monitor the latest releases of portfolio companies Start 30-day free trial Curious

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Cohort Analysis vs. Segmentation: What’s the Difference and How To Combine Them To Drive Retention?

Userpilot

Cohort analysis vs. segmentation — which method to apply when identifying product growth opportunities and retention strategies ? The answer is both. To analyze different aspects of a business or product, product managers use cohort analysis and customer segmentation. The methods are not interchangeable, but rather complementary. Here, we’ll talk about the applications of each method and show you how to implement them.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Working Better Together: How to Collaborate in a Remote World

ProductPlan

The pandemic shifted how organizations conduct business. A remote/hybrid work environment is here to stay. Yet, what hasn’t changed is the need to communicate and align with your team effectively. . So, what’s the key to making it all work—without product professionals spending hours on Zoom calls, updating slides, or sending Slack messages?

Webinar 52
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Best Customer Engagement Model For Driving Customer Success in SaaS

Userpilot

The best customer engagement model for your SaaS offers the right balance between personal and automated interactions with customers. But this isn’t as easy as it sounds, as every SaaS product requires different types of experiences and support. So, your only shortcut is to learn: The type of customer engagement model that fits your business. How to create in-app experiences that engage customers.

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What the SaaS Collapse Means for Every Leader

Gainsight

This article was originally published on Inc. . It’s a challenging time in the world—and in the world of SaaS. Right now, 2022, the Bessemer Venture Partners (BVP) Nasdaq Emerging Cloud Index is down nearly 40 percent from its peak. Since SaaS companies grew a lot during that time frame, this means multiples are down even more. While the initial impact has been on public valuations, the ripple effects are moving at warp speed.

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Bridging the Talent Gap Between Silicon Valley and East Africa Through UX

dscout People Nerds

Shipra Kayan’s company Siriforce is bringing QA careers to college-educated refugees. She wants to see more companies like it.

UX 52
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How To Make Your Product Special

Tyner Blain

When evaluating a product, a customer may see the product as special, adequate, inadequate, or awful. What is uncomfortable for product teams is they have no control over how the customer sees the product. They only have influence. What teams need to learn is how to approach creating the product a customer will see as special. You Need Something to Position.

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Top AWS Interview Questions

PMLesson's Ace the PM Interview

💡 Hey there! This article covers the most common AWS and Amazon interview questions. Review our full Amazon Interview Course to see video answers to all the most common interview questions. Sneak Peek: Tell me about a time when. - You solved a customer pain point. Watch Amazon PM's answer. - You solved a complex problem. Watch Amazon TPM's answer. - You raised the bar.