May, 2020

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What Qualities Make a Product Great?

Mind the Product

What are the qualities that make up a great product? It pays to analyse them and consider how they all work together to make a product successful. I remember once being asked in an interview: “Could you name a product you think is great?” I put on my “thinking deep thoughts” face and stare at [.]. Read More. The post What Qualities Make a Product Great?

Naming 188
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Six Types of “Product” Owners

Roman Pichler

Overview. The term product owner is commonly used to refer to six different product roles in my experience. These are: The original Scrum product owner who owns a product in its entirety and is responsible for maximising the value it creates. A feature owner who manages a major capability with which end users interact like search and navigation on an online retailer’s website.

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The difference between product analytics and marketing analytics—and why you need both

Mixpanel

This post is written by Semetis , a data-driven marketing agency located in Brussels, Belgium. Semetis works with different types of businesses, from start- and scale-ups to blue-chip clients, to help them grow and accelerate the digital side of their business. Here’s what you’ll learn: To be successful, organizations need more data. More importantly, they need the right kind of solutions to interpret that data, and drive actionable innovation across their organization.

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Empower Product Teams with Product Outcomes, Not Business Outcomes

Product Talk

I’m excited to add Hope Gurion as an official author on Product Talk. She has guest posted here before and has worked with me for years. She coaches teams using my Continuous Discovery Habits curriculum and is helping me bring the Continuous Discovery Habits workshop to more companies. Help me in welcoming Hope as an official author. You’ll see she’s starting with a great contribution below and I’m excited to read more from her in the coming months.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Skills to Make Working With Engineers Easier

Mind the Product

I believe that product managers should take the time to discuss new product hypotheses and planned features with the engineers they work with. It helps them to be able to plan a project roadmap as precisely as possible. I’ve also found that there are a number of hard skills which product managers can learn which [.]. Read More. The post Skills to Make Working With Engineers Easier appeared first on Mind the Product.

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How to Reduce Stress as a Product Manager

ProductCraft

In 2017, I came across GlassDoor’s top 50 jobs. Like we all do, I first looked for my own role. I scrolled to “product manager” and was happy to see the job on the list next to a nice six-figure average salary. But then I saw the job satisfaction: 3.4. As I scrolled through the. Read more » The post How to Reduce Stress as a Product Manager appeared first on ProductCraft by Pendo.

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Delegation for Product Leaders

Mironov Consulting

A topic that’s come up several times recently in my product leader coaching sessions: how much to delegate to the (individual contributor) product managers on our teams – including different ways of building product skills and balancing personal empowerment against good results. Said another way, if you’re running a team of 4 or 11 or 23 product managers, you have a lot to do that’s different from their direct work so you’ll need to delegate decision-making as well as execution.

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Patience – A Leadership Principle

Lead on Purpose

During the last few weeks and months so much has changed for all of us. With the recent pandemic we’ve seen many things change that we heretofore took for granted, things we’d become so accustomed to were transformed within days.

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Why Generalists Make Better Product Managers

The Product Coalition

Research suggests that generalists are more creative, better problem solvers and lateral thinkers — aka ideal Product Managers Continue reading on ProductCoalition.com ».

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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Increase your Productivity By Testing in Production

Split

As companies start implementing more innovative practices, they are realizing the faults of using an imperfect environment like staging. Staging environments are expensive, they do not match the behavior of production, leading to faulty test results, and they don’t provide any confidence that your features are working before launch. The only way to know that your features are working in production is to test them in production.

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How to Price Your Product in a Startup

Mind the Product

I’m sure you’ve heard about strategic or value-based pricing, where price is determined according to the value it creates for the customer. It sounds great, we all want to avoid overpricing or underpricing our product and any subsequent revenue loss, but how do we do it? I’m a product coach at Founders Factory. We’ve found [.]. Read More. The post How to Price Your Product in a Startup appeared first on Mind the Product.

Startups 228
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A Decade in Product – a Retrospective

Mind the Product

This year doesn’t just mark the start of a new decade, but also the 10th anniversary of the first ever #ProductTank (and my 20th as a Product Manager). What started as a simple meetup in London has evolved into the world’s largest product community, with chapters in over 200 cities around the world and 200,000 [.]. Read More. The post A Decade in Product – a Retrospective appeared first on Mind the Product.

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Six Must-Dos for Your First Month in a New Product Role

ProductCraft

Congratulations on entering the next phase of your product management journey. Whether this is your first PM job or you’ve been in the field for a decade, it’s important to get off to a strong start in your new role. Over my own seven-plus years in the product management industry, I’ve started my fair share. Read more » The post Six Must-Dos for Your First Month in a New Product Role appeared first on ProductCraft by Pendo.

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How to Deliver a Modern Data Experience Your Customers Will Love

In embedded analytics, keeping up with the pace of innovation is challenging. Download Qrvey's guide to ensure your analytics keep pace so you can solve your user's biggest challenges, delight them, and set your product apart from the competition. The guide outlines how to use embedded analytics to: Increase user satisfaction Go to market faster Create additional opportunities to monetize your product It also shares what to look for to ensure your embedded analytics are keeping up with the lates

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Moving at the Speed of Demand

Product Management Unpacked

A look into healthcare product management in the time of Coronavirus. Ever wonder what it’s like to be a product manager for a leading healthcare provider and insurer in the middle of a world health pandemic? Meet Claire Marcus, senior product manager at UPMC Health Plan. Claire is helping to manage a product that’s playing a critical role in Western Pennsylvania’s healthcare system.

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Why Innovation Needs Legitimacy and Power to Flourish

Strategyzer

One of the key attributes of an invincible company is the ability to manage the Explore and Exploit portfolio with an equal amount of strategic focus and energy. But Explore and Exploit are very different. The same practices you use to exploit existing businesses cannot be used to explore new ideas. You can read more about the differences between Explore and Exploit here.

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AI on Pause?

Piyanka Jain

Pretty much all AI/ML customer and transactional models have been on pause for the last few months. As we speak, history is being written… Continue reading on Becoming Human: Artificial Intelligence Magazine ».

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“On the Box Thinking” to Build a Better MVP

280 Group

If you can’t clearly identify what will ultimately make your product sell BEFORE you build it, you won’t build what will sell. Before the Product MVP (Minimally Viable Product) is specified, Product Managers need to establish another kind of “MVP”. Here the acronym stands for: M essaging, V alue proposition, and P ositioning. Think of it as the “Marketing MVP”.

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The Key to Agile Team Motivation

Speaker: Robert Webber, Author and Innovation Leader

Agile was a grassroots engineering movement that caught most software leaders unprepared. The Agile community was confident that management would recognize the benefits of Agile and adopt its servant-leadership style. Unfortunately, management in larger organizations maintained the directing and controlling management style that had been reinforced throughout their careers, violating the Agile tenet of trusted, self-motivated Agile teams.

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Reading list: Analyzing great product teams

Intercom, Inc.

As a product-led company, we have put great thought, time, and energy into how we organize our product teams. . After all, excellent design and engineering can only come from product teams that are empowered to solve hard problems and build great software. In our model, product teams effectively own a piece of the product, and consist of a Product Manager, Designer, and a few Product Engineers. “We have written a lot about the alchemy of great product teams, the ingredients that make them

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Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Mobile apps in the Media category have experienced an uptick in traffic these past few weeks and months as people scramble to get their hands on the latest news regarding coronavirus. So, what can these brands do to capture, analyze, and act on these changing customer behaviors? One of the most critical pieces to this puzzle is first understanding how your app compares to others in this industry and then tracking the changes you’re seeing against these benchmarks.

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Making Decisions That Scale ? Julia Whitney on The Product Experience

Mind the Product

In previous roles, Julia Whitney led teams at WGBH and the BBC, so she’s familiar with rooms full of people in meetings where decisions not only don’t get made, they’re sometimes actively avoided. Now an executive and leadership coach, she’s devoted a lot of time over the last few years to working with teams on [.]. Read More.

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The Key to Becoming a Great Business Problem Solver

Product Management University

This is going to sound elementary, but hang with me for a minute. The key to becoming a great business problem solver is the ability to distinguish customer problems from customer outcomes or goals. Here’s what I mean. Customers say things like, “ One of our biggest problems is that we don’t get enough repeat business from existing customers.” It’s easy to take statements like that at face value (the problem) and quickly turn our attention to the product solution.

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The Product Symphony: Orchestrating Success with Storymapping

Speaker: Jamie Bernard - Senior Product Director at Launch by NTT Data

In today’s dynamic business landscape, successful product management hinges on a keen understanding of customer needs and market dynamics. Storymapping emerges as an invaluable pre-investment tool, enabling smarter decision-making, more accurate resource allocation, and enhanced scope control. It serves as a catalyst to better align your entire organization, setting the stage for impactful, customer-centric product management.

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Customer Segmentation for Growth Hacking

Piyanka Jain

Marketers often equate growth hacking with driving user acquisition. Continue reading on The Startup ».

Startups 221
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Are You Iterating Your Product Into Success or Into the Ground?

280 Group

A Common Product Challenge. The class had not yet started, but I was already getting questions about specific challenges the Product Managers at this company were facing. A question from one Product Manager still stands out in my mind. “I just launched a new mobile application and I haven’t gotten the adoption I expected. Should I start iterating on my product?”.

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H.O.M.E: Market – when this little piggy stayed home

Intercom, Inc.

“Home where the heart is,” as the saying goes. And for now, it’s where you’ll find the office and school and the shops and concerts, too. H.O.M.E. is a special four-part series on Inside Intercom that explores how people across many industries and countries are managing to persevere with the help of technology. When it’s all said and done, we’ll have covered the following themes: H ealth and wellness – how are people staying healthy in mind and body?

Marketing 210
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The “51331 memo” and the origins of product management

Product Management Unpacked

Today is no ordinary Wednesday. It’s May 13th. It was on this day in 1931 that the field of product management was born – its birth marked by an internal memorandum written by Neil H. McElroy, manager of Proctor and Gamble’s Promotion department. In his memo, Mr. McElroy proposed how P&G brands could be managed more effectively by creating a new management role for people who would be accountable for particular products, rather than business functions.

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The Definitive Entity Resolution Buyer’s Guide

Are you thinking of adding enhanced data matching and relationship detection to your product or service? Do you need to know more about what to look for when assessing your options? The Senzing Entity Resolution Buyer’s Guide gives you step-by-step details about everything you should consider when evaluating entity resolution technologies. You’ll learn about use cases, technology and deployment options, top ten evaluation criteria and more.