September, 2019

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How I Overcame Imposter Syndrome as a Product Manager

ProductPlan

No matter how far into your career you might be, you’re never too old for imposter syndrome to make an appearance. Imposter syndrome is a feeling of inadequacy that persists despite evident success, according to Harvard Business Review. ‘Imposters’ suffer from chronic self-doubt and a sense of intellectual fraud that override their feelings of success or external proof of their competence.

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How to Avoid Market Feedback Traps

Mind the Product

If you were to ask me whether you, as a product manager , should you always listen to market feedback? My answer would be yes, definitely. Sometimes. Here’s why. Henry Ford is famously quoted as eschewing market feedback by saying that if he’d listened to his customers, they’d have asked for faster horses. Interestingly, I learned that Ford’s “faster horse quote” was never actually said.

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Ready, Set, Hypergrowth: How Duo's Product Design Lead Primed Her Team for Momentum

First Round Review

Sally Carson joined Duo as its first product design leader, just as the security startup was ratcheting into hypergrowth. Carson shares her roadmap for scaling the product design function, from advocating for design in an engineering-centric org, to setting up her team for success during rapid growth.

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Correlation vs Causation: Understand the Difference for Your Product

Amplitude

Correlation and causality can seem deceptively similar. But recognizing their differences can be the make or break between wasting efforts on low-value features and creating a product that your customers can’t stop raving about. In this piece we are going to focus on correlation and causation as it relates specifically to building digital products and understanding user behavior.

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Solving Open Source Complexity with a Managed Data Infrastructure Platform

With its unparalleled flexibility, rapid development and cost-saving capabilities, open source is proving time and again that it’s the leader in data management. But as the growth in open source adoption increases, so does the complexity of your data infrastructure. In this Analyst Brief developed with IDC, discover how and why the best solution to this complexity is a managed service, including: Streamlined compliance with some of the most complex regulatory guidelines Simplified operations, li

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Why Minimum Viable Products Are the Key to Realizing Your Product Vision

Emerge Insights

Vision 58

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What Product Teams Need From Customer Success

ProductCraft

If you think about it, product teams often work miracles. They’re given all manner of feedback, strategy, and stakeholder demands, and they somehow turn that into an amazing product that people want to buy. This is no easy task. Your organization’s overall product strategy or roadmap may demand that the product team focuses on one. Read more » The post What Product Teams Need From Customer Success appeared first on ProductCraft by Pendo.

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Beyond the hype: Practical advice on building a platform

Intercom, Inc.

? ?. It’s hard to find a hotter trend in Silicon Valley than the idea of turning your product into a platform. And it’s not without good reason: nearly all software products with dominant market share started as apps but grew to the point where third-party developers began building valuable integrations on top of what these companies had already created.

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The pitfalls of being data-driven

Mixpanel

In 2006, Facebook rolled out its News Feed feature–and boy, did people hate it. The uproar among the website’s (then) small user base of 12M was big enough to draw headlines. Speaking about the rollout in 2010, Facebook executive Adam Mosseri said his team stuck to their guns because their experience and intuition told them that it was a good strategy – even in the absence of supporting data, and with a backlash from users.

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When is Your Product Ready to Remove the “Beta” Tag?

ProductPlan

Until real users get their hands on your product, you can never be 100% sure it works. That’s why product managers leverage beta testing. It’s such an incredibly important and useful tool in the product development process. Internal tests can’t replicate what happens in the real world. A well-run beta program will net a slew of bug reports, suggestions, and additional requests from beta testers.

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The AI Superhero Approach to Product Management

Speaker: Conrado Morlan

In this engaging and witty talk, we’ll explore how artificial intelligence can transform the daily tasks of product managers into streamlined, efficient processes. Using the lens of a superhero narrative, we’ll uncover how AI can be the ultimate sidekick, aiding in decision-making, enhancing productivity, and boosting innovation. Attendees will leave with practical tools and actionable insights, motivated to embrace AI and leverage its potential in their work. 🦸 🏢 Key objectives:

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Fuel Your Product Management Goals with These 3 Testing Tactics

Centercode

When it comes to making decisions about your product, data is your best ammunition. Between analytics, surveys, support tickets, and customer testing, there are plenty of opportunities for your product management team to collect information about your customers’ experiences. While data is both accessible and abundant, knowing how to use it to drive continuous product recommendations isn’t necessarily intuitive.

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What are few things a Product Manager should do at a new firm?

NextBigWhat

Every business is a mathematical function. Master the variables and you are golden. Eg: A super simplified example. Rate of growth of revenue for Netflix = (rate of growth of new users – rate of churn) x pricing. It’s your standard mathematical form of f(g(x)), really. So I strongly recommend understanding the levers of growth of the company you have joined.

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What number of users is right for my usability test?

TryMyUI

How many testers is enough for your usability test? We dive into the numbers to find the baselines and reasoning behind those baselines. The post What number of users is right for my usability test? appeared first on TryMyUI Blog.

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How Well Do You Really Know Your Customers?

Revulytics

Remember the still-maligned Windows Vista operating system upgrade ? What about Google’s Lively 3-D virtual world simulator and Allo instant messaging platform ? While it’s easy to have missed those short-lived or misconceived products, it’s much harder to ignore the fiasco Snapchat encountered when it redesigned the platform in 2018, triggering a tsunami of user backlash, including a petition begging the company to reconsider and a 2% loss of its daily active user community in a single quarter.

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Provide Real Value in Your Applications with Data and Analytics

The complexity of financial data, the need for real-time insight, and the demand for user-friendly visualizations can seem daunting when it comes to analytics - but there is an easier way. With Logi Symphony, we aim to turn these challenges into opportunities. Our platform empowers you to seamlessly integrate advanced data analytics, generative AI, data visualization, and pixel-perfect reporting into your applications, transforming raw data into actionable insights.

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Use This Framework to Unblock Your Product Roadmap

Gainsight

We recently had the opportunity to join Gainsight for a webinar about Finding Friction in Your User Journey and How to Fix It. One of the key aspects of fixing user friction is understanding how to prioritize that work along with things like new feature development. At FullStory, we’ve landed on a successful process for prioritizing our product efforts called the 9-Blocker and we shared a little bit about this process in the webinar.

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The Path to Product Qualified Leads

ProductCraft

Traditionally, businesses looked at growth as “build the product, market it, and drive sales.” Of course, along the way, teams listened to their customers and used their suggestions to improve the product. Then they marketed those improvements to drive more sales. This traditional approach, which has long proven reliable, emphasizes growth metrics that focused on.

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4 Phases of a Successful One-on-One with Your Product Team

ProductPlan

We are excited to welcome guest writer Carlos González de Villaumbrosia to the ProductPlan blog. Carlos González de Villaumbrosia is the Founder of Product School, originally based in San Francisco. Product School was founded in 2014 and now maintains 20 campuses around the world where they offer certifications in Product Management. They organize events discussing innovations in the software and technology space.

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Creating, cultivating, and maintaining a collaborative culture across global teams

Nulab

Chat apps, project management tools, and other collaborative software are all common ways that global teams interface across offices. In 2019, it’s great to have so many options, however, these means of communication are not the only keys to creating and maintaining culture — international or not. Fostering a positive work environment, giving and receiving constructive feedback, and consistently setting expectations/following through with them are just a few of the many other important fac

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Your Guide To Transitioning Into Product Management: Essentials For New PMs

Speaker: Leslie Grandy, Product Executive & Drew Weaver, Senior Program Manager

Are you considering a shift to product management or just starting your journey as a Product Manager? Join Leslie Grandy and Drew Weaver for an insightful webinar designed to help you seamlessly transition into this dynamic role. Whether you're looking to pivot your career or enhance your existing skills, this session will equip you with the knowledge and tools to succeed!

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Product Questions to Ask Customers Across the Product Life Cycle

Centercode

In product development, timing is everything. The type of customer-driven product questions you ask, when you ask them, and the kind of customer feedback you use to answer them all influence the insights you pull in and how they’ll ultimately serve you. The objectives of each individual phase of the product life cycle require specific types of customer feedback to validate and drive decision-making.

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Empowering Development Teams

Roman Pichler

Show People that You Care. Empowering development teams starts with taking a sincere interest in the individuals, attentively listening to their ideas and concerns, and empathising with them. This shows that you care and value people’s perspective; it builds trust; and it gives the team members the confidence to step up and take ownership. If people don’t feel safe, they may shy away from accepting additional authority and only do what their job description requires.

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The Three Changes in iOS 13 that Product, Marketing, and Technology Teams Need to Know

Alchemer Mobile

Today, Apple releases the latest version of its most popular operating system, iOS (as well as the re-branded iPadOS), to hundreds of millions of customers worldwide. The 13th generation of iPhone and iPad software may seem incremental at first, but if you dig deeper there are some notable changes that may impact your app and business. Our work at Rightpoint spans industries and it’s important for our clients to stay abreast of these changes.

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Get your team up and over the line with data-driven sales coaching

Intercom, Inc.

Sales has an unavoidable reality: sometimes, your team won’t hit their numbers. If your team isn’t reaching their goals, what are you doing as a leader to help them get up and over the line? Every manager should know how to effectively coach their reps. This coaching helps them drive their team and their company to greater productivity and higher sales.

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How AI Can Help You Build Better Products: 10 Tools To Save You Time

AI is everywhere: from self-driving cars to text generation, to creating images and music. So, how can product managers use AI to save time and build better products? AI can help with research, feedback management, user engagement, and roadmapping. With AI, product managers can work faster and smarter. In this guide, we’ll show how product managers can use AI to build better products.

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Great User Research (for Non-Researchers) by Steve Portigal

Mind the Product

Researchers often have concerns about what will happen when “other people” go out and do work with users. But the demand for research far outweighs the supply of researchers, and everyone wins when more people are enabled to do research themselves. At #mtpcon San Francisco, Steve Portigal, Principal at Portigal Consulting, tells us how to quickly level up our research skills as product managers across the lifecycle of a research effort.

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Product Positioning Tip 1 of 7: Use Results to Communicate Differentiation

Product Management University

Your products do some great things that competitors can’t touch. Awesome! You want that differentiation to play a starring role in your product positioning. Here’s the tough part. Our default m.o. is to explain “how” it’s different. In our own minds, the technical explanation is crystal clear, especially if we’re the ones writing it. “Who wouldn’t understand that?

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Key Product Management Skill — Reducing the Friction

The Product Guy

Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. > What new skill should I be honing right now to get ready for the future? Always invest in communication. Nothing is more important. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management.

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What is the Product of the VP Product?

Ask Benny

When your product is your team. Your Team is Your Product One of the hardest things for a VP Product to do, as the team of product managers under his lead grows, is to release control. As a VP Product, you need to trust your product managers to make the right decisions. You need to empower them. One of the best ways to do it is to understand that your product is no longer “the product”.

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Don’t Get Left Behind: Leveraging Modern Product Management Across the Organization

Speaker: Kat Conner

The challenge of delivering the right product at the right time while aligning with strategic objectives is more pressing than ever. Product management is evolving and gaining greater recognition as the means to creating this connection. Join our upcoming webinar and learn how to streamline your product development processes, infuse product thinking across the organization, and bridge the gap between vision and delivery.