Sat.Feb 17, 2024 - Fri.Feb 23, 2024

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3 Empowerment Levels in Product Management

Roman Pichler

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1] Figure 1: An Empowerment Model for Product People and Teams Level one represents the authority to decide how features are detailed and guide their implementation.

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TicTok Product Managers Search For Ways To Stay Relevant

The Accidental Product Manager

TicTok product managers have to deal with new rivals Image Credit: HS You Is there any app that is hotter than TicTok? I mean go just about anywhere these days and you’ll find kids and adults with their noses buried in their mobile phones watching short videos that have been made for the TicTok platform. This would be a great product manager job to have.

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Are You Bounded by Authority?

The Product Coalition

Everyone treats authority differently. Some of it is cultural, and some of it is personal, but how you treat authority impacts your ability to lead. Especially in product management, where authority is limited, you need to act beyond the limits of formality. Here is how. Photo by Blake Cheek on Unsplash I once coached a very talented senior product manager.

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Competitive Demos – How to Attack Your Competitor’s Strengths

Product Management University

Competitive demos are stressful, especially when you’re operating on very little knowledge or hearsay information about your competitor’s weaknesses. Here’s the thing about focusing on your competitor’s weaknesses. Just like you, they know their own shortcomings and there’s a good chance they’ve been schooled on how to neutralize them with some clever positioning or avoidance tactics.

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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Building diverse products: A conversation with Annie Jean-Baptiste, product leader at Google

Mind the Product

We talk to Google's Head of Product Inclusion Annie Jean-Baptiste about her experience to date and how to inspire diversity in the workplace. Read more » The post Building diverse products: A conversation with Annie Jean-Baptiste, product leader at Google appeared first on Mind the Product.

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OKR in Product Design

UX Planet

Having clear goals is vital for every organization. It allows team members to focus on the work that matters and deliver measurable results. Defining such goals is never easy. But there is a secret weapon that can help you with that, and it’s called OKR. OKR is a goal-setting technique that helps teams establish measurable goals. In this article, I will show how product designers can use this technique.

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To modernize digital products, prioritize UX

Modus Create

When people talk about UX, they usually mean the front-end design and usability of a digital product. But a proper UX is also significantly impacted by choices made on the back-end — building a secure and scalable architecture that supports the experience your customers see. Technology leaders need to think about both. Fortunately, our latest research report on Investing in Digital Transformation and Product Development found that decision-makers are already doing this: improving their infrastru

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Product management: Outdated? The inevitable rise of the product leader

Mind the Product

This article explores the transformative shift from traditional product management to the dynamic role of a product leader. Read more » The post Product management: Outdated? The inevitable rise of the product leader appeared first on Mind the Product.

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Putting Insights in the Hands of Product Managers Boosts Sales 53%

Amplitude

Read how leveraging Amplitude Analytics and Amplitude Notebooks during a health insurance discounting campaign revealed a 41% improvement in cross-sell rates and a 53% boost in sales.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Mastering Product Sense and Execution Interviews

The Product Coalition

This article is tailored for product managers eager to excel in interviews focusing on product sense and execution. In product management , it’s crucial to discern genuine expertise from merely holding a job title. The title “product manager” is often misapplied within the technology sector, leading to a disconnect between role expectations and actual responsibilities.

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477: Three-step VOC system – with Andrea Ruttenberg, PhD

Product Innovation Educators

Market research essentials for product managers Today we are talking about the knowledge area called market research. How do you know that the product you’re developing will actually create value for customers, that they’ll love it, and that they’ll buy it? Have you done the right things to have confidence of these outcomes, or are you wishfully guessing?

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How to lead data-centric product teams: Jon Mora (Chief AI Officer, Zefr)

Mind the Product

In this Product Tank Bellevue talk, John Mora, Chief AI Officer at Zefr, offered a glimpse into the world of data-centric product management. Providing insights on leading teams, the best traits for data-centric product managers, and how to use LLMs effectively. Read more » The post How to lead data-centric product teams: Jon Mora (Chief AI Officer, Zefr) appeared first on Mind the Product.

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Building a world-class sales org | Jason Lemkin (SaaStr)

Lenny Rachitsky

Brought to you by: • CommandBar —AI-powered user assistance for modern products and impatient users • Vanta —Automate compliance. Simplify security. • LinkedIn Ads —Reach professionals and drive results for your business — Jason Lemkin created and runs SaaStr, the world’s largest community for B2B/SaaS founders, and is the managing director of SaaStr Fund, a $90 million venture capital firm specializing in early-stage enterprise investments.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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JTBD: From Playtime Adventures to Life’s Grand Quests

The Product Coalition

The magic of the Jobs-to-be-Done framework. Photo by Anthony Wade on Unsplash Ever wondered why your little nephew builds towering castles out of Lego bricks, while your niece spends hours lost in a miniature dollhouse world? It’s not just about the toys themselves, aspiring product managers! Those bricks and dolls are tools for epic adventures and heartwarming stories, “hired” by kids to do specific “jobs” in their playtime universe.

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Dependency Management

ProductPlan

A dependency is a relationship between two initiatives that must be executed in a particular order. Dependency management is the process of tracking and minimizing disruptions between dependencies. Effective dependency management can reduce risks and increase the likelihood that your product launch will go according to plan. When preparing for a product launch, product managers should know who collaborators and key stakeholders are and understand that workflows and synchronized collaboration are

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Navigating the cybersecurity maze: Unraveling the challenges faced by product managers

Mind the Product

In the second of a three-part series on cybersecurity, Jinali Goradia delves into the intricate challenges faced by product managers in the cybersecurity domain, examining how these hurdles shape product development and influence team dynamics. Read more » The post Navigating the cybersecurity maze: Unraveling the challenges faced by product managers appeared first on Mind the Product.

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Impact Analysis: What Is It and How to Conduct One?

Userpilot

You may have heard a horror story about a business not using impact analysis. It could be launching features that are half-finished and causing customer problems with THEIR customer. It could be push changes that bring your entire product down. Whatever it is, it’s not good. This could be avoided with the use of impact analysis. TL;DR Impact analysis evaluates the potential consequences of changes in a project, system, or process to inform decision-making and preparation.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Write Better Product Requirement Documents (PRD): Four Tips

The Product Coalition

Product Requirement Documents (PRDs) are important, but there are certain tips and tricks to ensure they reach maximum value!

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Jobs To Be Done in Product Design

UX Planet

5-step process The Jobs to Be Done (JTBD) is a powerful tool in product design that helps teams focus on understanding the needs and objectives of their customers rather than just the product itself. Jobs to be done template. Image by Tony Ulwick This approach can drive innovation and ensure that the design of a product or service closely aligns with what customers are actually trying to accomplish.

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SUNDAY REWIND: Creativity by Scott Berkun

Mind the Product

This week’s Sunday Rewind is a 2017 #mtpcon talk from author and UX leader Scott Berkun on creativity. Read more » The post SUNDAY REWIND: Creativity by Scott Berkun appeared first on Mind the Product.

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Drop-Off Rate: What Is It and How to Reduce It?

Userpilot

The drop-off rate is one of the key product metrics to track to improve the customer experience. This article explains: What drop-off rate is. Why it’s important to measure it. How to calculate it. How to reduce it. Let’s dive right in! TL;DR The drop-off rate is the percentage of users who start an action or process but don’t complete it.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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How Netflix builds a culture of excellence | Elizabeth Stone (CTO)

Lenny Rachitsky

Brought to you by: • Vanta —Automate compliance. Simplify security. • Sendbird —The (all-in-one) communications API platform for mobile apps • Explo —Embed customer-facing analytics in your product — Elizabeth Stone is the chief technology officer of Netflix. She previously served as vice president of product data science and engineering, and as vice president of data and insights, at Netflix.

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Small Business, Product Management, and Product Marketing Empowerment: Maximizing Success Through Web-Based Advancements

Spice Catalyst

In the article for small business, author Gwen Payne includes product management and product marketing. In today’s fast-paced digital landscape, small businesses need to leverage web-based updates to thrive amid fierce competition. These updates encompass a range of strategies that can significantly benefit small enterprises in their online endeavors.

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How to launch AI-powered products with Todd Olson (CEO of Pendo)

Mind the Product

Join us on this week's podcast episode with Todd Olson, CEO and Co-Founder of Pendo. We discuss the key fundamentals of launching AI-powered products and how doing so can generate real outcomes for businesses and customers. Read more » The post How to launch AI-powered products with Todd Olson (CEO of Pendo) appeared first on Mind the Product.

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Targeted Email Marketing: Benefits, Methods, and Examples

Userpilot

Targeted email marketing is the secret ingredient that every SaaS needs in order to make email an effective channel But how can you implement it in a way that improves product engagement and drives business growth? In this article, we’ll explore the benefits of targeted email marketing in SaaS, how to segment your audience for more impactful campaigns and go through practical steps to set up and optimize your targeted email marketing efforts.

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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9 Direct-to-consumer Marketing Tactics to Accelerate Ecommerce Growth

Amplitude

Learn direct-to-consumer (DTC) marketing approaches that will take your ecommerce brand to the next level. Grow your business with nine DTC tactics.

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50 UX UI portfolio intros you can “borrow” from Google, Apple, Facebook & Uber hires

UX Planet

This article is for aspiring designers who are still creating a strong introduction to their UX or UI portfolio. You may be struggling with how to summarize who you are and what your skills are on your resume, LinkedIn profile, personal portfolio website or even your social media page. In this article I am going to share with you 50 examples of proven design portfolio introductions from designer hires from Google, Apple, Facebook, Uber, Apple, Spotify, Airbnb, and Amazon.

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Black History Month: A spotlight on black product leaders

Mind the Product

This Black History Month, we celebrate the brilliance and leadership of individuals who have made significant strides in product and have become effective voices for diversity and inclusion. Read more » The post Black History Month: A spotlight on black product leaders appeared first on Mind the Product.