Sat.Mar 27, 2021 - Fri.Apr 02, 2021

How to find early adopters for your product


Run ads? Go out and start making noise in all possible traction channels? Not really.

B2C 68

9 Things we learned from the digital workspace survey

eG Innovations

Without a doubt, the pandemic made the biggest impact on IT since the rollout of the World Wide Web.


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The importance of metrics maturity for evidence-driven teams

Mind the Product

Everyone wants to be in an evidence-driven team, using research and data to drive their product decisions. We all know it’s the best way to work, but what does it mean in practice? How can you tell if your team is truly evidence-driven? And if it’s not, how do you change things for the better? [.]

How to “Listen Like you Mean It”

Nir Eyal

The post How to “Listen Like you Mean It” appeared first on Nir and Far. Indistractable Relationships


Embedded Analytics Product Fit Guide - A Product Manager’s Handbook

Adding embedded analytics to your software doesn’t have to be an overwhelming task. This guide is the perfect companion for SaaS product managers. It will walk you through the process of choosing the right analytics provider step by step.

Stop Playing the Telephone Game

The Product Coalition

Time to hang up when you hear “Product can’t talk to customers” Continue reading on Product Coalition ». organizational-change product-development organizational-culture product-management

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Top product metrics talks from Mind the Product

Mind the Product

As product managers, it is our job to define the right metrics and KPIs for our products and our businesses, which is critical if we want to measure our progress and know if we’re successfully driving the right outcomes. But how do you do that? In no particular order, here are eight of our best [.]

TEI 328: Getting started with Jobs-to-be-Done – with INDUSTRY and Mike Belsito

Product Innovation Educators

A framework for product managers to dig deep into their customers’ needs. I am changing the name of the podcast to Product Mastery Now. The new name is coming soon.

Product Backlog Defense

The Product Coalition

TL; DR: Product Backlog Defense Make no mistake: Your Product Backlog is the last line of defense preventing your Scrum Team from becoming a feature factory; hence Product Backlog defense is vital: Figure out a process that creates value for your customers. Moreover, have the courage?—?and

Leadership Tip #4: Admit When You Don’t Know

Johanna Rothman

Someone asks you for information and you don't know the answer. Maybe a senior manager asks, “When can the customers expect this particular feature?” ” Or your manager asks, “How does this specific architecture work for our product?”

Product Management: Guide to Thriving as a Product Manager

As more organizations move from project to product thinking, Product Managers are occupying increasingly crucial roles. Download this guide to learn tips and strategies that will help you grow into a strong Product Manager and thrive in the position.

The dos and don’ts of product analytics

Mind the Product

Analytics help product people to realise their product goals through being evidence and outcome driven — today they are a vital part of any product person’s toolkit.

How do I build a global sales team for my SAAS startup? Raviteja of MoEngage shares his playbook


How do I build a global sales team for my SAAS startup? Raviteja, cofounder and CEO of MoEngage shares his playbook. After all, each geography is a new market – goes through zero to one, one to 10 and 10 to N phase.

3 Principles To Better Prioritize Features for Your Next Product

The Product Coalition

Hint: it’s about getting your strategic context right. Continue reading on Product Coalition ». prioritization business-strategy productmanagment leadership

The Focus of Every Agile Coach: Support How the Business Creates Value

Johanna Rothman

How should agile coaches work? I've heard several questions and problems around what agile coaches should and should not do. Should agile coaches focus on: How well the teams use their pre-determined agile framework. For example, how good is their Scrum?).

Agile 70

Report by Dresner Advisory Services: Embedded Business Intelligence Market Study

According to the 2020 Dresner Embedded Business Intelligence Market Study, embedded business intelligence is crucial for application success. This report explores the current state of BI and why application teams are increasingly choosing an embedded solution.

Metrics of Success – Rik Higham on The Product Experience

Mind the Product

We all know that we need to measure what matters; that if it’s not measured, then it’s not managed. We know that we need to have a North Star; that we need to run A/B tests; and that A/B tests are awful. We also know there’s a massive difference between what we read in the [.]

Clubhouse: Have celebrities done more harm than good?


Clubhouse feels like Google+ — ashish sinha (@cnha) March 30, 2021. A visit to Clubhouse these days feels like a visit to ghost town. Very few interesting conversations and importantly, none of the celebrities are to be seen there.

Beneath The TikTok Phenomenon

The Product Coalition

The TikTok Phenomenon A lot has happened since the time I have wanted to write on TikTok. Mother Nature’s mysterious coronavirus brought the world to a near standstill. The Human Mind, the finest creation of Nature, worked precipitously to counteract the virus with a vaccine.

Taking the Leap: Why Product Managers Make Better Entrepreneurs


I’ve spoken with so many product managers who have a dream of becoming an entrepreneur or launching their own product one day. Every one of those conversations is exciting because that was my dream too.

Re-Thinking Translation for Business Growth in a Digital-First World

Effective localization is critical to business expansion. But traditional translation processes can't keep pace with today's agile, omnichannel realities. Read our eBook to discover the limitless possibilities uncovered by agile translation management.

Bets, Boards, Missions and North Stars by John Cutler

Mind the Product

In this ProductTank Barcelona talk, John Cutler, Product Evangelist at Amplitude, showcases some simple hacks he’s used time and time again as an advisor to help nudge organizations forward and get them thinking in new ways.

Healthcare Apps: 2021 Engagement Benchmarks


It was quite a year for healthcare. While we watched brave, brilliant healthcare workers combat the pandemic on the front lines, the mobile technology used to support their efforts from home underwent massive change.

Five Communication Tips for Product Managers When Making Changes

The Product Coalition

How to effectively inform the team about the changes Continue reading on Product Coalition ». product-manager product-management-skills product-management startup-lessons startup

Taking the Leap: Why Product Managers Make Better Entrepreneurs


I’ve spoken with so many product managers who have a dream of becoming an entrepreneur or launching their own product one day. Every one of those conversations is exciting because that was my dream too.

Rightpoint Launches Cadillac's Reimagined In-Vehicle Experience

Every company is either an experience company today or will need to reinvent themselves to become one. Learn how Cadillac is using research, experience design and organization change to deliver a next-generation user experience.

5 Tips for Product Managers: Members Content Sneak Peek (March)

Mind the Product

Every month we’re able to pack our Prioritised and MTP Leader content with new product management ideas and unique insights from our amazing experts. This month was no exception.

Product Update: March 2021


Happy April to our valued Indicators! As the world prepares for what will be a summer for the ages, Indicative’s awesome team of builders continues to grind.

28 Collaborative Prioritization Activities for Your Next Workshop

The Product Coalition

Find a new idea — guaranteed. Most importantly, get inspiration for your next product planning session. Here’s a dump of group exercises… Continue reading on Product Coalition ». product-management prioritization startup planning collaboration

What Is User Behavior Analytics? You May Be Eager To Know It’s Not UX Analytics

UXCam Bluespace

Are you positive you know the difference between user behavior analytics and user experience analytics? App Analytics Insights

Making Software Pirates Pay: An E-Commerce Playbook

Vendors large and small have been using software intelligence to understand who is using unlicensed versions of their software so they can develop data-driven strategies to identify and convert unpaid users, generating new license revenue.