Sat.Mar 30, 2019 - Fri.Apr 05, 2019

A product manager walks into a bar…

Inside Intercom

Many of us have seen improv comedy before, a form of theatre where the dialogue, action and characters are created on stage, on the fly, collaboratively by the players. We remember the laughs and the slapstick humor, but in fact improv is about more than just being funny.

10 Scaling Tips for Product People

Roman Pichler

1 Involve the Right People. A small group of qualified individuals who have the right skills and motivation can be more productive than many individuals who lack the necessary expertise and act out of obligation. This is true for product people and development team members alike in my experience.

Developing a Test Strategy for the Agile World


Test strategy is critical to the success of any testing effort – but where do you start? How does your strategy conform to different development methodologies? What should you tackle in-house, and what should you outsource? How you involve real users in beta testing?

A Comprehensive Guide to Hiring Product Managers

Spice Catalyst

Why Do You Need a Product Manager? There are various different inflection points in a business lifetime that drive the need to hire product management (PDM) resources.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

Women in Product Management: Liz Buderus, VP of Product Management at Epsilon

280 Group

For our next installment of the Women in Product Management Series I interviewed Liz Buderus, Vice President of Product Management at Epsilon. To read the entire series on Women in Product Management make sure to? sign up for our newsletter. How did you get into product management? I became a product manager early in my career at Epsilon as it was a brand new role for the company. After a couple of years, I moved into sales for 15 years, but never gave up trying to improve our products.

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Peace in the Valley: Tips for Growing Product Managers by Rob Crook

Mind the Product

In this #mtpengage Manchester talk, Rob Crook of Moonpig talks about product management mastery, and how to overcome imposter syndrome. He says that Robert Green calls it mastery, Tim Ferris calls it becoming superhuman, and Cal Newport says you need to practise it for 10,000 hours.

Are you cut out for Product Management?


We know Product Management is a tough gig. So many articles have been written about this multifaceted, multidimensional role encouraging us to continue to fight the good Product fight. But what about quitting Product Management? What about if your personality and attitude aren’t suited to the role?

Product Managers Try To Find Stores To Fill Malls

The Accidental Product Manager

Malls need stores, but what kind of stores? Image Credit: Rene Schwietzke. When was the last time that you went out to a mall? For most of us, it’s probably been a while. We used to always go to the mall – that’s where you could get stuff, especially during the holidays.

Product Roles, Part 1: Product Managers, Product Owners, Business Analysts

Johanna Rothman

We have many words for people who shepherd the business value of a product. The many words aren't a problem, as long as we can all agree on what these various people are and they take responsibility for.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

The Lizard Loop – How to Back up Rigour With Intuition by Roisi Proven

Mind the Product

In this #mtpengage Manchester talk, Roisi Proven of Gower Street Analytics talks about the lizard loop, which she describes as “backing rigour with intuition, after you’ve already backed up your intuition with rigour”.

PRIME Your Competencies

Pragmatic Marketing

Distinctive competency is a great tool to help identify what makes your organization unique in your industry.

How to Troubleshoot Java Application Slowness Using Java Transaction Tracing

eG Innovations

Why is the Java Application Slow? The performance of any application is measured by its availability and responsiveness. When an application is slow, IT operations staff must troubleshoot the cause of slowness, identify it and resolve it.

PM Interview Videos: iPhone Favorite Product

PMLesson's Ace the PM Interview

In this live mock product management interview, Stephen asks Muhammad why his favorite product is the iPhone, and what he would do to improve it.

4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

AI at an Early Stage Startup by Zara Tam

Mind the Product

Zara Tam loves building things that make an impact. Now at Verve, she was formerly a product manager at Founders Factory, where she led a revolutionary AI recruitment product called Chosen.

Close the Feedback Loop: Why Negative Customer Feedback is Most Important.


Customer Feedback Loop is the process of enhancement for your products and services based on the feedback customers give you. It allows you to implement change according to what your customers have to say. This is one of the best ways to improve your company in an efficient and meaningful way. .

Recruiting Tech Specialists for Research: Why it’s Hard and How to Make it Work.

Generation Focus

If you have ever needed to recruit technical profiles for research, then you probably know that this is a challenging group to reach. We’ve spent time investigating the underlying causes of this issue and fool-proofing the outreach strategies that can give you the best chances of success in finding and engaging the people you need. Why technology professionals are hard to recruit: People who work in tech are difficult to engage for many reasons, but mainly because they are busy.

Is consolidation of B2B, B2C, and B2E apps a good idea?

The Product Coalition

When it comes to a business mobile app implementation based on one among B2C, B2E, and B2B or all three of them, which is the best strategy between treating them separately and together? Usually, you will see separate mobile apps for these domains, but it is not the best way.

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Nine Companies Share 30+ Best Practices for Creating Embedded Analytics Products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

Why you Should Start With Customer Insight

Mind the Product

Creating a successful product requires a clear vision. Equally important, it requires confidence that the vision is aligned with the needs of the customers the company exists to serve. Without this, product leaders tend to either hedge their bets with small, safe, incremental adjustments or make no progress at all because they lack confidence in the right solution. Organizations must develop a deep understanding of their customers to gain this level of confidence.

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Can You Solve These Pulse Emoji Puzzles?


Match the emoji clues with the right Pulse 2019 Track! If you can answer #5, you’re an emoji MASTER. Want to learn more about Pulse 2019 tracks, sessions, and speakers? Visit the official Pulse 2019 event page. The post Can You Solve These Pulse Emoji Puzzles?

The Path to Product Management


“How did you get into product management?” ” I’ve gotten this question a lot, and I’m sure many other PMs have as well.

Reasons Why Golang is Better Than Other Programming Languages

The Product Coalition

In the world of programming languages, there is no respite for breakthroughs and innovations. The developers are always in search of an easier, more sophisticated and more project-friendly language that meet their needs.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

Managing Change – Joe Leech on The Product Experience

Mind the Product

Just call him Mr Joe. A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong.

How to Manage 6 Challenging Personality Types in Meetings – Part 2: The Swoop-and-Pooper

Modus Create

Welcome back to our series about how to facilitate meetings with people who have challenging personalities. In the last article , we discussed how to work with “silent geniuses” — people who have great input, but don’t voice that input.

Founder Exposed: Opening Up About Startup Failures and Vulnerability

First Round Review

Jeff Wald knows firsthand that behind every startup success story is a stack of seldom discussed defeats. The investor and three-time founder opens up about why leaders should embrace vulnerability, and offers tools for extracting lessons from failure and getting back in the game.

Top UX Design Agencies in San Francisco: How to Choose?

UX Studio

The fact that so many UX design agencies have set up shop in San Francisco makes it seem easy to hire one. But take care – you can easily get burned. This article will guide you on how to spot the best user experience team to hire.

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Plan for Product Launch Success with Data and Analytics

Speaker: Piyanka Jain, President and CEO, Aryng

When you launch new feature (or an entirely new product), there are many questions that you'll need to answer. Is the feature being adopted? Do your customers like it, or does it need to be improved? Was the launch successful? Well, that all depends on how you define success. Join Piyanka Jain, President and CEO of Aryng, as she explains why - and how - you should use data and analytics to define and track a successful launch.