Sat.Sep 19, 2020 - Fri.Sep 25, 2020

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How to design high impact product experiments?

The Product Coalition

Part 2 of series on experimentation When should product managers experiment? 10 guidelines to design high impact experiments. And when are experiments invalid? Running Experiments has become one of the most valuable tools for Product Managers to validate ideas, de-risk releases and measure the impact of their work. Good product teams understand that their customers’ needs and behaviours are ever changing and the way to truly predict what impact any update will have is to try it on a small set of

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7 practices to master to excel as a Product Leader

BrainMates

Up until now, Product Leaders have had to rely on the approaches and frameworks designed specifically for Product Managers or use generic leadership practices which don’t necessarily cover the unique leadership challenges Product Leaders experience. We have developed a new leadership model – the Product Adaptive Leadership Model (PALM) that offers a path for Product Leaders to examine their current practices, apply new ways of solving problems, and improve their Product Leadership performance.

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Who is more customer-centric: B2C product managers or B2B product managers?

Product Management Unpacked

A recent report by Pendo.io finds interesting differences between how B2B (business-to-business) and B2C (business-to-consumer) product managers approach product management, especially as it relates to customer research. Understanding, championing and prioritizing customer needs and wants is critical to a product manager’s role. Traditionally, B2C companies have been perceived as more adept at putting their customers first, and as a result, are often seen as more customer-centric.

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Embracing the Art of Prioritisation by Emily Tate

Mind the Product

Prioritising a backlog is a technically simple task, so why is it so hard? In this ProductTank London talk Emily Tate – Chief of Staff at MindTheProduct, helps us embrace the art of prioritisation. Watch the video to see her talk in full, or read on for an overview of her key points. Focus When working [.]. Read More. The post Embracing the Art of Prioritisation by Emily Tate appeared first on Mind the Product.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Designing Series: How we built our customer messaging orchestration tool

Intercom, Inc.

Last week we released Series , a brand new way to orchestrate customer messaging campaigns in Intercom. Series is a visual campaign builder with a very flexible and interactive design – you can easily build out sophisticated customer journeys using the intuitive drag-and-drop interface, making your customer engagement campaigns much more powerful and effective. “Series is so intuitive that it feels natural and obvious – and yet, the design was not inevitable at all” Indeed, Series is

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How To Lead a Tech Discovery With No Tech Background

The Product Coalition

Working with developers can be intimidating. But follow this five step process and you’ll be fine. Continue reading on Product Coalition ».

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How The Growing Importance of Customer Retention is Changing Product Management

Mind the Product

The SaaS industry is undergoing a quiet revolution. Competition is increasing, products are becoming less differentiated, customers are becoming less loyal, and the cost of acquiring new customers is rising year after year. It’s within this landscape that retaining existing users has become just as important as acquiring new ones. This article focuses on the [.].

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Getting conversational: HubSpot’s CEO on a new species of disruptor

Intercom, Inc.

Strong customer relationships are more important than ever for business success, but the old ways of communicating and building relationships with customers are broken. Old communication tools, like email and forms, simply don’t match the ways modern customers want to talk, connect, and receive help. Today, businesses need a modern way to deliver fast, personal, and real-time communication to their customers.

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I’ve abandoned “MVP”

Mironov Consulting

After years of struggle, I’m advising all of my clients and product leader coachees to stop using the term “MVP”. Not to stop doing validation, discovery, prototyping or experiments they may associate that that acronym, but to remove the label from all of their docs and presentations and talks. To delete the letters MVP from roadmaps and product charters.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Evaluate your own Product Mindset using these 4 elements

The Product Coalition

Start asking the courageous question: “What would I have to do differently to excel at change?” Learn how one org did it & how you can too. Continue reading on Product Coalition ».

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BLUF Your Way to Success – Adam Thomas on The Product Experience

Mind the Product

The one thing every product person needs is a new acronym that comes from the military, and Adam Thomas is here to help. Sarcasm aside, Adam’s made good use of the BLUF technique: Bottom Line Up Front, a short template, clearly laying out what the team is working on and how they plan to do [.]. Read More. The post BLUF Your Way to Success – Adam Thomas on The Product Experience appeared first on Mind the Product.

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Funnel Analysis Examples and Case Studies in 5 Industries

Amplitude

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. To get that insight, many product managers and marketers rely on funnel analysis to chart the different paths users take. However, conversion funnels are not a one-size-fits-all framework.

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Accessible design and the quest for “objectively good” colors in charting

Mixpanel

A few weeks ago we introduced 12 new charting colors in Mixpanel, with some additional considerations for vision accessibility. In this post, I walk through our process for choosing these colors, and why it matters to your experience as a Mixpanel user. Let’s go! The colors we had in Mixpanel…existed, but that doesn’t necessarily make them good.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Introducing the Counter-Fundamentals of Product Management

The Product Coalition

What Henry Ford, Steve Jobs and Elon Musk can teach us about the counter-fundamentals of product management Continue reading on Product Coalition ».

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Transforming Toxic Teams

Mind the Product

At some point in our careers, we’ve likely all experienced a toxic team or two. You know the team we mean, the one where everything is a battle, conversations are tense and people are constantly frustrated and anxious. These issues that arise can be a result of the behaviour of the whole team, a few [.]. Read More. The post Transforming Toxic Teams appeared first on Mind the Product.

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The Perfect Tango Between Product Marketing and Product Management

ProductCraft

If you go by the definition of “tango” in the Merriam-Webster dictionary, the title of this article suggests an interaction characterized by a lack of straightforwardness! Contrary to that, the intention behind this framing is to highlight the need for product marketing and product management to always be in lock-step with each other. This should.

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Screen Time for Kids: Give Them What They Need

Nir Eyal

The post Screen Time for Kids: Give Them What They Need appeared first on Nir and Far.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Why Voice Tweets Lasted for 24 Hours

The Product Coalition

While the whole pandemic locked us all down in our basements and everyone was annoyingly glued to social media all day long. The awesome… Continue reading on Product Coalition ».

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Common Product Development Mistakes and How To Avoid Them All: A Case Study

Mind the Product

In this case study, CPO Ashley Fidler lays bare a catalogue of common errors made by her and her team when launching a cybersecurity software product. Read on for her honest analysis of the experience and to discover what happens when you combine ideas that are too early for the market, poor customer understanding, a [.]. Read More. The post Common Product Development Mistakes and How To Avoid Them All: A Case Study appeared first on Mind the Product.

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The Best NPS Tools & Software + How to Use Them to Cut Churn by Up To 30%

Userpilot

[Editor’s note: If you’re looking for a more introductory resource on NPS and how to use it – check out our earlier Guide to NPS here.]. If you’re looking for the best NPS tools, you’ve come to the right place. In this blog, we’ll not only discuss the features you need to look for in NPS tools, but also how to use them to make most out of your survey.

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The five levels of Product Excellence maturity

ProductBoard

As the pace of the market accelerates and customer expectations evolve, it has never been more important for companies to build excellent products and get them to market faster. But what exactly is an excellent product? Excellent products are products that people use and love. They solve real problems by catering to users’ needs. We’ve learned that the product teams behind excellent products tend.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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How Product Women Find Success

The Product Coalition

Key Takeaways & Career Advice from Women in Product From left to right: Modupe Akinnawonu, Sophia Somin Yoo, Soumya Shukla, Erin Essex, and Randi Eichenbaum. Product careers can have varying roadmaps. Some have engineering or science backgrounds like myself, while others may be experienced in marketing, journalism, and even history. It's unlikely for anyone to become an expert in all the knowledge required to be a successful product person.

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Build What Matters by Rajesh Nerlikar and Ben Foster: Get Chapters 1-2 Free

Mind the Product

In their new book, Build What Matters (£26.99), Rajesh Nerlikar and Ben Foster introduce you to their methodology for becoming a product-driven company. Through their tested strategies, stories of personal success, and case studies from their product advisory clients at Prodify, you’ll learn how Vision-Led Product Management helps you achieve company objectives by meeting both current and [.].

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How We (Re)Define “Having It All”

dscout People Nerds

What it means to “have it all” has changed. Etienne Fang, Principal Researcher at Amazon, wants to explore how people around the world redefine it.

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Getting Hired as Product

The Product Guy

If you want to get hired as a product manager, there are 4 areas to really focus on. Watch and learn more from product management expert, Don Ross.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.