2017

3 Ways to Apply Lean Product Management Right Away

280 Group

280 Group CEO and Founder, Brian Lawley, is once again joined by the prominent author, consultant and trainer, Greg Cohen. Greg works for 280 Group and has authored best-selling books such as Agile Excellence for Product Managers, Lean Product Management, and Strategy Excellence for Product Managers. Today Greg will share three ways that Product Managers can apply Lean methodologies in their day to day work. Watch The Video Three things you can do right out of the gate are increase.[continue

Book review: “Product Roadmaps Relaunched”

bpma ProductHub

How would you assess your own roadmapping process? A new book, Product Roadmaps Relaunched, could help you re-think and re-launch your approach to Product Roadmapping. It’s a real practitioners’ book, written by four Boston-based leaders in Product Management: C. Todd Lombardo, Bruce McCarthy, Evan Ryan and Michael Connors. The 11-chapters are a master class on product roadmapping, and is supported by 65+ interviews from real practitioners. The book is packed with examples and best practices.

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The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments

Product Talk

One of the best signs of an effective product team is a regular cadence of customer interviews and product experiments. But it’s not enough to simply check the box on these activities; we need to make sure that we do them effectively. Without a strong background in research methods, it’s hard to know how you are doing. I’ve developed a simple framework to help teams evaluate the effectiveness of their methods. It’s called the Ladder of Evidence and I explain it in the video below.

People Don’t Buy Capabilities, They Buy Knowledge

The Secret PM Handbook

This guy might have too much knowledge. Knowledge is power. Most of our tools and applications deliver capabilities, but users and buyers are always hoping that what they’re buying is knowledge. Knowledge of how to do the job. How to do the job faster, or with fewer errors, or with better outcomes. If we don’t put the knowledge in, the our users have to figure it all out themselves. They have to become experts in our tools when they really just want to be experts in their job.

Embedded Analytics Product Fit Guide - A Product Manager’s Handbook

Adding embedded analytics to your software doesn’t have to be an overwhelming task. This guide is the perfect companion for SaaS product managers. It will walk you through the process of choosing the right analytics provider step by step.

Product Manager vs. Product Owner

Melissa Perri

“What is the difference between a Product Owner and a Product Manager?” It’s an interesting question and one that takes time to unpack. Let’s look at where these terms and disciplines originated from and how some common frameworks explain them. When I started my career, I was called a Business Analyst. I did very little […

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The PM’s Toolbox: Product Management Tools and the Problems they Solve

UserVoice

It’s no secret that product managers wear a lot of hats. They must simultaneously work as strategists, liaisons, analysts, and salespeople…and that’s all before lunch (working lunch , that is). The litany of tasks on a PM’s plate can seem overwhelming at a glance, but the market has responded to these challenges with a number of specialized solutions that many PMs now consider indispensable in their day-to-day.

Creative Spaces that Work by Sarah B. Nelson

Mind the Product

Spaces shape culture – it can’t be helped, the spaces we work in are a huge factor in the way we work so they are always going to define the overall working environment, both personally and physically. In this illuminating talk from Mind the Product London 2017, Sarah B. Nelson, program architect at IBM Studios, shared how important it is for us as product leaders to care about the spaces we work in – and how those spaces have an impact on our work.

Key Best Practices for Using Customer Feedback

Folding Burritos

As Product Managers, we perfectly understand the need to generate and use customer feedback. What isn’t so often clear is how to do this on a day-to-day basis, when we’re not as experienced or when we deal with “less than ideal” products and organizations. This led me to reach out to 14 leading Product Managers and talk with them about how they use customer feedback in their own companies and teams.

Confirmation Bias: Why You Make Terrible Life Choices

Nir Eyal

Nir’s Note: This post is co-authored with and illustrated by Lakshmi Mani, a product designer working in San Francisco. You walk into your first yoga class. You’re a little insecure about your weight and how your yoga clothes cling to your body revealing every flaw. You’re nervous about making a fool of yourself. Your eyes instantly […]. The post Confirmation Bias: Why You Make Terrible Life Choices appeared first on Nir and Far. Changing Your Habits Upgrading Yourself biases

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Product Management: Guide to Thriving as a Product Manager

As more organizations move from project to product thinking, Product Managers are occupying increasingly crucial roles. Download this guide to learn tips and strategies that will help you grow into a strong Product Manager and thrive in the position.

Customer Success – an important role

The Product Bistro

Digital Transformation, it’s all the rage, and doing a simple Google search yields a plethora of hits, from training to consultants, to the big market research companies, all weighing in. This wave of disruption continues to grow, and brings with it myriad opportunities to completely change the business.

Five Tips for Product Managers to Get Executive Support

280 Group

If you are in Product Management, executive support for your plans can mean the difference between your product’s success and failure. Getting executives and management to support what you are proposing can be very challenging and difficult. What can a Product Manager do to increase the chances of getting what they ask for? This video and article cover five techniques for just that. Watch Now Five ways to get executive support: Be brief and hard-hitting. Nothing will kill your chances.[continue

A Rearview Mirror for Your Product Roadmap

bpma ProductHub

How the past can provide context for your future plans. For our recent book, Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty (O’Reilly), my co-authors C. Todd Lombardo, Evan Ryan, and I interviewed over 80 practicing product people. We gathered so much insight, so many great examples, and so many pithy quotes that we simply didn’t have space to include everything we really wanted to.

How to Improve Your Experiment Design (And Build Trust in Your Product Experiments)

Product Talk

I’ve got a pet peeve to share with you. If you’ve been following along with the growth of the Lean Startup and other experimental methods, you’ve probably come across this hypothesis format: We believe [this capability]. Will result in [this outcome]. We will have confidence to proceed when [we see these measurable signals]. If you aren’t familiar with this format, you can learn more about it here.

Report by Dresner Advisory Services: Embedded Business Intelligence Market Study

According to the 2020 Dresner Embedded Business Intelligence Market Study, embedded business intelligence is crucial for application success. This report explores the current state of BI and why application teams are increasingly choosing an embedded solution.

The Secret Product Management Framework

The Secret PM Handbook

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. In this post, I share a simple model or framework to answer this question. I talk about this model with lots of people, but I’ve never explicitly written it down in a post. I’ve found the model to be very powerful in my career, and I hope it’s helpful to you. And if you read all the way to the bottom, you’ll find a nice bonus!).

Product Manager vs. Product Owner

Melissa Perri

“What is the difference between a Product Owner and a Product Manager?”. It’s an interesting question and one that takes time to unpack. Let’s look at where these terms and disciplines originated from and how some common frameworks explain them. When I started my career, I was called a Business Analyst. I did very little “business analysis” as we would look at it in traditional IT companies. Honestly, I did very little of what I teach as Product Management now either.

Product Manager vs. Product Owner

Roman Pichler

As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates. This sounds like a text-book product management responsibility to me. Nevertheless, the product owner is often regarded as a tactical role focused on managing the product backlog, detailing requirements, and interacting with the development team. How come?

Here’s Why Every Product Manager Must Learn to Love Data

UserVoice

“Big data.” It’s one of Silicon Valley’s favorite and most annoying buzzwords, yet there’s no data shortage in sight as data companies continue sprouting (and growing) like weeds. It’s clear that data is here to stay, but many product managers are still yet to embrace data-driven product management…and they’re making a big mistake. Here’s why every product manager should start paying more attention to data ASAP: It’s Not as Complicated as it Looks.

Re-Thinking Translation for Business Growth in a Digital-First World

Effective localization is critical to business expansion. But traditional translation processes can't keep pace with today's agile, omnichannel realities. Read our eBook to discover the limitless possibilities uncovered by agile translation management.

7 Ways Cohort Analysis can Optimize Company Performance and Results

Mind the Product

Businesses are constantly in search of useful tactics that improve their brand’s performance and bottom line. Cohort analysis is often overlooked, but it can yield insightful information and actionable advice to improve acquisition, retention and monetization. By definition, a cohort is a group of people who have a common characteristic during a period of time. For example, people born between 1972 and 1988 who have been struck by lightning are a cohort.

How Buyers Sell Themselves, Product Usability & Revenue, and Two Types of Demos

Proficientz

The B2B Product Manager Magazine October 2017 is now available. In this issue we discuss the value of listening as one of the most overlooked sales skills, and the value of business conversations. We also examine product usability and its impact on revenue, plus sales demo tips. Be sure to check out our brand new lineup of advanced training programs. Learn how to accelerate your growth by delivering, marketing and selling solutions that make customers measurably better at what they do.

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Hyperbolic Discounting: Why You Make Terrible Life Choices

Nir Eyal

Nir’s Note: This guest post is written and illustrated by Lakshmi Mani, a product designer working in San Francisco. Have you ever had a mounting pile of work you know you need to do but for some reason didn’t? There’s an important deadline looming, your boss is breathing down your neck, the pressure is on — […]. The post Hyperbolic Discounting: Why You Make Terrible Life Choices appeared first on Nir and Far. Changing Your Habits Upgrading Yourself biases

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Data Acquisition: A Primer for IoT Product Managers

Daniel Elizalde IoT Blog

One of the key attributes of the Internet of Things is its ability to measure physical signals to better understand the world around us. It is a very important topic and one that Product Managers should have a good grasp on. In this post I provide an introduction to the world of data acquisition and […] The post Data Acquisition: A Primer for IoT Product Managers appeared first on TechProductManagement. IoT Technology

Rightpoint Launches Cadillac's Reimagined In-Vehicle Experience

Every company is either an experience company today or will need to reinvent themselves to become one. Learn how Cadillac is using research, experience design and organizational change to deliver a next-generation user experience.

Why an MVP Needs to Be a Product and Not Just a Test

280 Group

Language is dynamic, and terms in product management are subject to the same forces. Meanings evolve, and this can lead to ambiguity. The MVP or minimum viable product is one such term. It has been popularized by Lean Startup for nearly a decade. Although Eric Ries, the founder of Lean Startup, did not invent the term MVP, I credit him for its adoption into the standard lexicon of product teams. Interestingly, during the early days of Lean Startup, the whole.[continue continue reading].

The Best Product Managers are Great Communicators

bpma ProductHub

Interviewed by Oksana Reznichenko. Dinneen Grably graduated from Bridgewater State University with B.S. in Business Marketing and started her career as a press attaché and assistant director in communication for the Massachusetts Secretary of State at State House in Boston. She has a unique combination of business expertise and coaching proficiency, allowing her to relate coaching to real life situations.

The Evolution of Modern Product Discovery

Product Talk

Product management is evolving quickly. The days of gathering requirements from business stakeholders and documenting them in long product requirements documents are vanishing. We no longer take months or years to release value to our customers. Instead, product teams are experimenting their way to viable solutions. We are putting our customers first, taking the time to discover unmet needs, and developing solutions that address those needs.

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How To Say “No” To A Feature Request

The Secret PM Handbook

No (picture credit at the bottom). Sometimes No Is The Right Answer. Can you talk to me about a time when you had to say no to a customer? Why did you have to say no? How did you handle it? Customers often make feature requests that seem obvious on the surface, but which in fact are misguided or a bad idea. My goal is to be able to tell them that we won’t implement that feature, and have them thank me for that answer. I do that by leading them to make the decision themselves.

Making Software Pirates Pay: An E-Commerce Playbook

Vendors large and small have been using software intelligence to understand who is using unlicensed versions of their software so they can develop data-driven strategies to identify and convert unpaid users, generating new license revenue.

What Everyone Gets Wrong About Stakeholders

Melissa Perri

When I first started in Product Management, I was told that my job was to keep my stakeholders happy. My stakeholders were members of the sales team. I understand that many Product Managers are taught better today that stakeholders include customers and users, but I was taught the term was reserved for internal folks who had a say in our product. Customers and users were considered separately, and handled differently.

Make Your Product Stand Out with the Strategy Canvas

Roman Pichler

The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory. It was originally intended as a business strategy tool to discover new markets. Luckily, the canvas can also be applied to individual products, as the following example illustrates. [1]. The Strategy Canvas above ranks the first iPhone against its rivals, including the Nokia N95 and the BlackBerry Curve.

Focus on the Metrics that Matter: Identifying Your Product’s Key Metrics and KPIs

UserVoice

We live and work today in a world that is increasingly data-driven, but we cannot successfully adopt a data-driven approach to decision making without first identifying the metrics that matter most. In business, when faced with decisions, there’s far less “Because I think or feel like…” and far more “Because I crunched the numbers and they told me to.”