UX Planet

FEBRUARY 1, 2024

Picture this: You’re a stakeholder in a company specializing in enterprise SaaS solutions, and your team is embarking on developing a new product. This approach not only enhances the usability of the product but also aligns its development with the real-world requirements of its users, making it more likely to succeed in the market.

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ProductPlan

NOVEMBER 16, 2022

What is enterprise feedback management? Enterprise feedback management (EFM) describes the processes and software used to collect and manage customer feedback at an enterprise-level organization. Specifically for product management, EFM can be used to inform the product roadmap. Benefits of EFM. Specific benefits include.

Feedback Software 52

Feedback Software Customer Feedback Enterprise Data Visualization 52

Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. Let’s get started.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Research Software 93

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Paid advertising, like PPC or display ads, is another common marketing strategy used by SaaS companies.

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Feedback Software Analytic Tools Research Software User Testing 98

ProductCraft

JULY 25, 2019

Product professionals, whether they work at a startup or an enterprise, tend to ignore a goldmine of readily available quantitative data. Read more » The post Sales and Marketing Metrics That Can Help Inform Your Roadmap appeared first on ProductCraft by Pendo. Why not take your product roadmap to the next.

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Information Development Team Review Roadmap Marketing 64

Gainsight

APRIL 15, 2022

In a world where SaaS and tech are transforming businesses with recurring revenue models and subscription-based products and services, even the most established enterprise players need to adapt. Does your organization have the capabilities to gather, organize, and distill vast amounts of information on how your customers use your product?

Enterprise 97

Enterprise Customer Experience Feedback Software Data Visualization 97

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

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Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences. moment in the most direct way.

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ProductPlan

MAY 10, 2022

Large organizations respond to this need through enterprise digital transformations. Here’s a look at enterprise digital transformations and how to make them successful given the added complexity of large businesses. How Digital Transformation is Different at Enterprise Organizations. What is a Digital Transformation?

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Enterprise Analytic Tools Research Software Feedback Software 52

Alchemer Mobile

MARCH 13, 2024

Vandegriff recognized for exceptional leadership of technology and teams, positively impacting Alchemer customers LOUISVILLE, COLORADO, March 13, 2024 – Alchemer, a global leader in experience management and enterprise feedback technology, today announced that Brandi Vandegriff has won the Colorado Technology Association’s CIO of the Year Award.

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Userpilot

AUGUST 6, 2023

How do you calculate marketing automation ROI? More importantly, how can marketing teams maximize it? On top of that, our article: Defines what marketing automation is. Identifies the areas of marketing that you can automate. Identifies the areas of marketing that you can automate. What is marketing automation?

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Analytic Tools Feedback Software Research Software Data Visualization 92

Alchemer Mobile

SEPTEMBER 28, 2023

Now you can schedule workflows and listen to virtually any enterprise system quickly and easily, creating an always-on feedback system By Justin Falk, Alchemer Product Manager, and Vanessa Bagnato, Alchemer Director of Product Marketing In September, we released updates to the library of Alchemer Workflow Initiators.

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Feedback Software User Testing Customer Feedback Product Research 241

Gainsight

JUNE 7, 2022

Enterprise organizations are leading many of these operational innovations. And that’s why we were excited to get enterprise CS leaders together to talk about new developments in CS and trends for the future. Add marketing, commerce, data integrations, analytics, and collaboration tools, and the burden becomes heavy.

Data Visualization 52

Data Visualization Enterprise Customer Feedback Analytic Tools 52

The Product Guy

JULY 17, 2017

Be it documents, photos, marketing, sales, or product, it’s all moving away from installing software on an operating system to just creating an account for a web-based service. Marketing). For users of Enterprise SaaS products, it is critical that they feel in control of achieving their goals.

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Analytic Tools Research Software Feedback Software Onboarding KPIs 100

Mind the Product

APRIL 9, 2018

I love building enterprise systems, because you get to work with your customers/users every day and literally see their lives change as you release new features. But building good enterprise systems is prone to failure, as author and product consultant Sam McAfee has recently pointed out.

Reporting Tools 103

Reporting Tools Systems Review Enterprise Technical Review 103

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. Establish data-oriented practices to optimize performance and continually improve the efficiency and impact of marketing channels.

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Userpilot

APRIL 17, 2024

TL;DR Customer insight platforms enable informed business decisions by analyzing customer behaviors and preferences to improve products and experiences. Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Read on to learn more.

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Reporting Tools 89

Alchemer Mobile

DECEMBER 1, 2023

Improve win rates with more effective customer feedback By Jasper Lipton, Alchemer Senior Product Marketing Manager, and Vanessa Bagnato, Alchemer Director of Product Marketing Sales leaders are being asked to deliver more revenue with fewer resources, and a strong win-loss analysis program can boost win rates by up to 50%.

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Customer Feedback User Testing Customer Experience Data Visualization 130

Userpilot

APRIL 8, 2022

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.

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Userpilot

FEBRUARY 14, 2024

In the article, we look at 12 solid contenders for this title, covering a few most common use cases: In-app user engagement Sales funnel management Customer support Analytics and reporting Marketing Collaboration and project management Let's dive right in! Use Salesforce data to create better user segments for more granular analysis.

Data Visualization 101

Data Visualization Analytic Tools Reporting Tools Feedback Software 101

Userpilot

NOVEMBER 16, 2022

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

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The Product Coalition

FEBRUARY 15, 2024

A recent study by Gartner revealed that more than 80% of enterprises will have used Generative AI APIs or deployed Generative AI-enabled applications by 2026, highlighting its potential to transform various functions. Generative AI enhances data quality by synthesizing missing information, cleaning messy datasets, and normalizing data.

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Generative AI Data Visualization Reporting Tools Research Software 107

Gainsight

OCTOBER 20, 2021

Leading a go-to-market strategy can feel like a hailstorm. And all the while, the pressure of launching a successful go-to-market strategy is forming all around. There are three pillars to support your product-led go-to-market strategy and lead your team to success. Why perfect your product-led go-to-market strategy?

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Analytic Tools Feedback Software Data Visualization Customer Experience 98

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview. Ready to dive in?

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Analytic Tools Feedback Software Research Software Data Visualization 98

Alchemer Mobile

NOVEMBER 28, 2023

Listen to events from CRM, marketing, HRIS, and project management software systems so you can collect feedback in context of your customer’s experience. Keep stakeholders informed about candidate feedback without having to log into another system, by setting up notifications to send via email or Slack.

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Reporting Tools Feedback Software Customer Satisfaction User Testing 130

Gainsight

AUGUST 29, 2021

When you think of customer success and marketing, you may be thinking that those two areas of the business—and their related strategies—aren’t very related. In fact, by making customer success an enterprise-wide priority, the entire company benefits—along with your customers, of course! Overall customer health.

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User Testing Customer Experience Research Software Marketing 52

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. What is a macro goal in product marketing?

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Product Marketing Feedback Software User Testing Marketing 95

Gainsight

AUGUST 4, 2022

The 2022 Gartner Market Guide for Customer Success Management Platforms reports that “customer success management (CSM) programs have progressed from an emerging discipline into an increasingly mature and evolving practice.”. We feel the Gartner research makes it clear that CSM platforms are here to stay, offering value across the enterprise.

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Reporting Tools Analytic Tools Research Software Data Visualization 105

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Signup to be a Mentor Today!

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Analytic Tools Research Software Enterprise Startups 60

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Let’s dive in!

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Alchemer Mobile

AUGUST 28, 2023

LOUISVILLE, COLORADO, August 29, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the hiring of Brandon Hodges as Chief Revenue Officer (CRO). Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies.

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Feedback Software Research Software User Testing Product Research 130

PMLesson's Ace the PM Interview

MAY 20, 2019

Although product managers at consumer and enterprise companies have a title in common, the jobs themselves can vary drastically. So, how is product management in enterprise different from consumer tech? Solving problems once they’ve been discovered is equally as different between the consumer and enterprise worlds.

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User Testing Enterprise Technical Review Feedback Software 45

The Product Manager Coach Blog

MAY 7, 2024

In this article, I will review the differences between the Staff Product Manager and the Senior Product Manager roles, helping you gain clarity and make an informed decision about your career path. Which one is right for you? What is a Senior Product Manager?

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Product Management Product Manager Data Visualization B2C 52

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Email marketing experiments. Analyze existing data.

Research Software 97

Research Software Feedback Software Analytic Tools Customer Experience 97

PMLesson's Ace the PM Interview

MAY 20, 2019

Although product managers at consumer and enterprise companies have a title in common, the jobs themselves can vary drastically. So, how is product management in enterprise different from consumer tech? Solving problems once they’ve been discovered is equally as different between the consumer and enterprise worlds.

User Testing 40

User Testing Enterprise Technical Review Feedback Software 40

Userpilot

FEBRUARY 29, 2024

As you’re researching customer analytics platforms, you’ve probably noticed how hard it is to find reliable information on the available solutions. Enterprise. You can take the information from a certain segment and create a customer analysis report. Let’s dive in! People search. Session recordings. Error tracking.

Data Visualization 98

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