article thumbnail

Deep dive: Enterprise product management

Mind the Product

If youve ever wondered why managing products for large enterprises feels like playing 3D chess while your friends in consumer tech are playing checkers, youre not alone. Enterprise product management is a different beast with its own challenges, strategies, and rewards.

article thumbnail

519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

TPG Live Recap: Bridging Enterprise Customer Gaps & Leading Hybrid Product Teams

The Product Guy

At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? How do hybrid product teams stay aligned and effective across time zones and work styles?

article thumbnail

Storyboarding for Influence: How Product Managers Can Drive Alignment Without Authority

Productside

Yet most product managers still rely on long documents, jargon-filled briefs, and clunky slide decks that dont land with the people who matter. Its a technique borrowed from the world of film and designbut it might just be the most underrated tool in a product managers toolbox. Its not about what looks good. Stories do.

article thumbnail

Product Analytics, Prioritization, and Decision-Making - What We Can Learn from Einstein and Drucker

Speaker: Nils Davis, Principal, NPD Associates

As a Product Manager, a big part of your job will always be to balance which features to develop, and which to scrap. What to do if your sample size isn’t big enough for statistical significance (a common situation in the early days of a product and for enterprise products in general). And much more!

article thumbnail

A guide to AI prototyping for product managers

Lenny Rachitsky

Colin Matthews was a longtime PM and now teaches my favorite AI prototyping course: AI Prototyping for Product Managers. He also wrote my 9th most popular post of all time ( Become a more technical product manager ). GitHub Copilot is more popular in enterprise environments, as it comes from a trusted vendor, Microsoft.

article thumbnail

Here’s What You Missed at TPG Live: Beyond IC & Introducing Product

The Product Guy

Product leaders know that career growth isn’t always linear—stepping into leadership or establishing a product management function can be as complex as it is rewarding. Here’s how to approach it: Tie Efforts to Business Goals : Ensure product management priorities align with what the business wants to achieve.

article thumbnail

Get Growth With Partner Integrations

Speaker: Mandy Howard, Product Manager, ServiceTitan

Join Mandy Howard, Product Manager at ServiceTitan, as she takes you through the three key questions that you need to answer to grow your product with the right partner integrations. Whether you're a start-up, or working on a new product in an enterprise environment, you'll learn how to push through to a new level of growth.

article thumbnail

Social Collaborative Management: Harnessing the Power of the Many

Speaker: Peter Taylor, Speaker & Author of The Lazy Project Manager

Social Collaborative Management is a non-traditional way of organising these endeavours and managing performance and progress. Social Collaborative Management aims at delivering, at the enterprise level, a common goal for the business while harnessing the performance advantages of a collaborative community.