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The Marketing Imagination: Visually Decoded

The Product Coalition

Theodore Levitt’s ‘ Marketing Imagination ’ is a significant example of how to inspire innovation with a customer-centric mindset. The Marketing Imagination” serves as a classic guide for customer-centric and product-centric people striving for consistent and long-term success.

Marketing 100
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Digital Transformation Strategies for Enterprises: Key Elements

The Product Coalition

This comprehensive guide empowers you to harness the power of digital transformation strategies, propelling your business toward a thriving future. Think of digital transformation strategies as your roadmap to success in the digital age. Failure to meet these expectations can lead to customer churn and missed opportunities.

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AI in Business: A Complete Guide to the AI Revolution

The Product Coalition

Explore the transformative power of AI in business with our comprehensive guide. This comprehensive guide delves deep into the AI revolution, its impact on AI development, and how businesses can harness its power to gain a competitive edge. The Impact of AI in Business AI’s impact on business is profound and multifaceted.

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The Busy Product Manager’s Guide to The 2024 State of Product Management Report

ProductPlan

For the ninth edition of our State of Product Management Report this year, we asked product professionals to share their experiences with adapting to uncertainty, how they imagine the future of their solutions with their product vision, and how they are delivering on their vision despite budget constraints and smaller teams.

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485: How product managers can navigate “Big-Bet” transformations – with John Rossman

Product Innovation Educators

All of us need to know the principles that make transformations successful, and that is what we’ll takeaway from this discussion. Summary of some concepts discussed for product managers [2:41] What advice have you received that helped you think about how to have more successful influence in the organization? .”

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Product in Practice: Adopting the Discovery Habits is An Iterative Process

Product Talk

The idea was that her trio would test out the concepts from Continuous Discovery Habits and then guide the broader product organization at Going to adopt the habits. I really just love focusing on keeping the customer at the forefront of building great, impactful solutions,” says Kelsey.

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What is Marketing Research? Examples and Best Practices

Userpilot

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.