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Can you imagine what the ideal SaaS customer onboarding process looks like? When done well, it can be the difference between a user becoming a loyal customer or churning after the first week. These will include: Userpilot Miro Slack Amplitude Mailchimp Airtable Loom Grammarly What is a SaaS onboarding process?
Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your useronboarding. But here’s the thing: getting users to say “wow” instead of “why?”
Tracking mobile app performance metrics can feel daunting. You aim to extract meaningful insights to improve app performance and user engagement. But you find yourself puzzled, overwhelmed, and uncertain about which metrics truly matter. Ive also included the key metrics I track and recommend for every product team.
So, how do you get started with product analytics ? In this article, we’ll talk about: What product analytics is and why you need a solid strategy. Key steps to build and improve your product analytics strategy. How to apply actionable metrics to different SaaS business stages. What is product analytics?
Without measuring and aggressively improving the right mobile app metrics, youll struggle to stay afloat. Most apps experience 89.3%-98.7% churn within 30 days, and in-app purchase conversion rates are often below 5% for the small number of users who remain. This article will cover 14 metrics to help you achieve just that.
For me, effective mobile app onboarding is the difference between new users looking around our app and disappearing right after, or understanding our app value and becoming engaged users. This is crucial as data reveals that the average mobile app loses 77% of users within its first 3 days, and about 90% within the first 30.
Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat. Effective onboarding is also necessary to set your users up to use your app successfully.
What is an interactive product demo? An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Why build interactive demos for your SaaS product? This results in faster Aha!
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Good onboarding isn’t just about introducing new signups to your product’sfeatures – it’s a continual process of guiding people towards success with your product. This means that it’s important to have a solid strategy in place that considers how users will find success not just in the moment, but over and over again.
To make this more concrete, let’s look at an example: Objective : Grow the product management team. Key result 1 : Three product managers are hired. Key result 2: The onboarding system is improved, and time-to-proficiency is reduced by 25%. What are Product Roadmaps? The fourth row lists the product’sfeatures.
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Youll hear the same generic list: improve onboarding, send push notifications, or show in-app messages. Did the user discover a core feature? In this post, Ill break down 8 strategies that move the needle, with real examples from apps that have figured it out. A contextual onboarding process does exactly that.
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Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Poor performance includes slow loading times, complex design, confusing navigation, and unresponsive features. Basically, anything that ruins the userexperience.
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Its not just the design, features, or marketing. I mean what happens after the download: how users navigate, what features they engage with, and where they drop off. Mobile app tracking captures data on how users interact with your app, including actions such as screen views, button taps, session length, and feature usage.
A step-by-step walkthrough of the mobile userexperience design process. Mobile UX design is the process of creating efficient and enjoyable userexperiences for mobile websites and apps. For example, a sidebar menu on a desktop might need to become a bottom navigation bar or a collapsible menu on mobile to stay usable.
And we think it applies just as well to productKPIs. ” Here are 14 essential product management KPIs you need to measure (tips for improving them + industry averages included!). TL;DR Product management KPIs are measurable values used to evaluate how well a product achieves its goals.
A Guide for Product Managers Photo by Duncan Meyer on Unsplash When it comes to digital healthcare apps, creating an effective onboarding flow is crucial. It can determine whether a user feels comfortable navigating the app, understands its purpose, and ultimately continues using it.
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This powerful tool allows you to see your website or web app through your users’ eyes. It reveals the “why” behind their actions and unlocks valuable insights to improve the userexperience. Conversely, session replays don’t actually record a user’s screen in the traditional sense.
When it comes to product management, you need to look at different SaaS dashboard examples to see what kind of product analytics you can measure, and how. New user activation dashboard focuses on converting new sign-ups to active users by monitoring and analyzing activation metrics and trends.
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Product-Led Growth (PLG) is a powerful strategy that has revolutionized the SaaS and tech industries. By placing the product at the center of the growth strategy, PLG drives customer acquisition, conversion, and retention through exceptional productexperiences.
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MarTech companies had the lowest onboarding c completion rates of all the industries we studied for our SaaS ProductMetrics Benchmark Report. Does it have any impact on new user activation, time-to-value, or other metrics? We also show you how you can improve the key success metrics for your MarTech SaaS.
By combining contextual insights from session replays , heatmaps, and behavior analytics, user session analysis helps you interpret metrics through the lens of real user journeys. Beyond the numbers: Understand why context matters Raw user behavioral data can be misleading without context.
At its very core, product-led design is all about creating a seamless customer experience that enables users to unlock value with your product quickly. The idea is that once users truly see your product’s benefits, they naturally want to upgrade to the paid plan. What’s in it for you?
Following UX best practices is essential to make the productexperience more intuitive and efficient. But which strategies are worth following to improve product engagement ? TL;DR UX design —short for UserExperience Design—focuses on creating products that offer meaningful and relevant experiences to users.
But to unlock such effective results, first, you need to know how to create impactful maps—which is what these 8 customer journey map examples are for. From Uber to Starbucks, all these examples share the same aim: to understand customer interactions, emotions, and pain points throughout their journey. Picking an appropriate template.
Ever wondered what makes the difference between a hit product and a missed opportunity? In this article, we'll explore various examples of quantitative data + how to collect them and make smarter decisions that keep users engaged. SaaS examples of quantitative data include: User activation rate. Interval data.
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Users are recruiting your product to reach a specific outcome in their lives — whether that’s catching a flight to reunite with their families or using a productivity app to meet a deadline and impress their boss. But despite how relevant the topic still is, we’re not just here to talk about the ideal onboardingexperience.
We covered actionable steps to build an effective system that converts users, drives product engagement , and leads to long-term growth. TL;DR A SaaS marketing funnel outlines the steps users take from their initial awareness of your product to becoming loyal users. Book a demo to get started today!
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