article thumbnail

What Exactly is a Product Strategy?

Roman Pichler

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?

article thumbnail

10 Product Strategy Mistakes to Avoid

Roman Pichler

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Building a Bespoke Prioritisation Framework: A Case Study

Mind the Product

In this case study, Katerina Suchkova, Group Product Manager at 15Five, explains how she and her team devised a prioritisation formula to get them through the challenge of 2020. The post Building a Bespoke Prioritisation Framework: A Case Study appeared first on Mind the Product.

Framework 161
article thumbnail

Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. I’m an engineer and I think like an engineer, so I’m looking for frameworks and patterns.

article thumbnail

Take Action: How to Align Product Strategy with Product Management

The Product Coalition

How I came to realize product strategy doesn’t exist in isolation “Two roads diverged in a wood and I?—?I So what exactly is product strategy? Why is it important if I have a solid product management team?” How I defined product strategy would define my professional career. your launch event.

article thumbnail

A Product Coaching Framework to Foster Product Thinking

Mind the Product

At Founders Factory we’ve created and implemented a framework for our product coaching practice based on the hypothesis I wrote about in Mind the Product last year for why product thinking needs to be the future of product management and why product coaching is how we get there.

Framework 177
article thumbnail

How to Be a Truly Great Head of Product: Strategy

The Product Coalition

In this series, I look at what I wish I had known when I started as Head of Product… Summary Understanding strategy allows you to effectively delegate, motivate and align so you can move from a nice boss to an effective leader. There’s no separate ‘product strategy’ from company strategy?—?strategy