Product Management University

FEBRUARY 1, 2024

Consumer product management is more like a series of proverbial sprints with new products where B2B product management is more analogous to a marathon of adding chunks of value to existing products with a new products peppered in to keep pace. Both components collectively form the vision for the product.

B2B 147

B2B Vision Roadmap Framework 147

Product Management University

AUGUST 2, 2023

Here are 10 things that would happen if product management, product marketing, sales and customer success all had a common view of your target customers. The backlogs that feed Product Development and design would have clearer direction than they’ve ever had, allowing more innovative solutions with superior usability.

User Testing 130

User Testing Research Software Market Research Roadmap 130

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

People-First Product Leadership

DECEMBER 20, 2023

Part 3 brings together the Product specific Vision, Roadmap and Goals. Product Vision puts a company’s Vision and Mission into action The Product Vision ensures the Roadmap reflects the priorities which matter the most to the company’s customers and to the company. You’ve met the people.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. He is a strategic practitioner, having spent 20 years leading product, marketing, and business functions for large international corporations. The product strategy is still at a big-picture level.

Product Strategy 121

Product Strategy Strategy Weak Development Team Framework 121

The Product Coalition

FEBRUARY 12, 2024

However, they are intended to guide and protect- to guide and protect the future of the product and the company. I’ve been a product leader for over a decade. I’ve reviewed roadmaps for hundreds of different products. I’ve participated in more roadmap review meetings than I can remember. Why share now?

Technical Review 121

Technical Review User Testing Product Research Customer Feedback 121

Bain Public

SEPTEMBER 17, 2020

Most companies don’t have a clear picture of their roadmap. Bain Public’s SOAP™ methodology and tool offers a full picture of your product strategy, tactics, metrics and roadmap all in one place. It breaks product innovation in 3 steps -- Product Mission, Product Blueprint and Roadmap Pillars.

Framework 52

Framework Leadership Customer Communications Definition 52

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. A product roadmap is a visual representation of those concepts. Roadmap template from Miro.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Research Software 103

Roman Pichler

MAY 11, 2021

As the product owner, then you should own the product on behalf of the company and be empowered to have the final say, particularly if no agreement can be reached. Myth #2: The product owner is a tactical role focused on managing the product backlog.

Weak Development Team 325

Weak Development Team Product Research User Testing Customer Experience 325

Sachin Rekhi

AUGUST 4, 2021

Take product roadmaps for example. And yet there is incredible divergence in the quality of product outcomes that result from those roadmaps. This is due to the very process by which the roadmap is developed. Some teams do a team brainstorm and voting exercise to develop their roadmap.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

BrainMates

MAY 28, 2019

SnapComms adopted Brainmates’ Product Management framework to facilitate a market-driven way of thinking company-wide, and to equip their Product Team with a repeatable process to take the most valuable ideas to market fast. The 10 steps we followed to embed the Product Management framework.

Framework 74

Framework Data Visualization Marketing Reporting Tools 74

ProductPlan

APRIL 29, 2020

Our job entails creating product roadmaps based on what’s doable and gives the product the most bang for its buck. But how can we be sure we’re making the right calls and roadmapping what matters most? In order to roadmap what matters, it means limiting what gets attention and energy. That’s what they pay us for.

Roadmap 53

Roadmap Weak Development Team User Testing Customer Experience 53

The Product Coalition

NOVEMBER 23, 2021

I have defined the below dimensions as a cohesive framework. Unlike tech apps, commodities & machinery don’t require building strategy around product usages rather look for tactical goals associated with the overall business objectives for go to market and product-market fit by simply choosing the options- “build”, “buy” and “ally”.

Startups 130

Startups Strategy Technical Review B2B 130

Product Innovation Educators

JUNE 3, 2019

Mapping current products, future ideas, and quick experiments as product managers. Product roadmaps are one of the best-known tools and also the most misused by product managers. This time we talk about the role of roadmaps in portfolio management. 28:44] What about from a marketing perspective?

Roadmap 93

Roadmap Customer Experience Construction Management 93

Product Management University

AUGUST 15, 2023

When you combine a simple portfolio SWOT analysis with market growth forecasts, the data paints a very clear and factual picture of your most lucrative market segments in pecking order. Those market segment priorities are just as valuable for product marketing and sales as they are product management.

Product Management 246

Product Management Product Manager White Paper Management 246

The Product Coalition

SEPTEMBER 29, 2022

Scale friendly Scale friendly is simply put — making a plan building a product, marketing it, and scaling up from there. With focus groups, the product is presented to users and they share feedback and suggest features that can make them enjoy the product more or give critiques on the product. I’ve done it as well.

Feedback Software 111

Feedback Software Research Software User Testing Technical Review 111

Product Management University

JANUARY 5, 2023

The 5 Ws and 1 H represent a clever technique for developing a holistic story about a particular subject and can be especially useful for product managers. This technique can not only help product managers develop detailed product roadmaps but also help them create thorough customer personas, set up relevant KPIs, and more.

Product Management 130

Product Management Product Manager Customer Experience Customer Feedback 130

The Product Coalition

JANUARY 8, 2019

Eisenhower Why agile teams need a product roadmap There are many discussions out there on both the importance of, and lack of importance of agile product roadmaps. I am a firm believer that an agile product roadmap is an important document for all agile teams. Instead, we consider the idea of planning.”

Agile 60

Agile Roadmap Vision Customer Feedback 60

Product Innovation Educators

MAY 3, 2021

Jobs-to-be-Done (JTBD) is a valuable tool for product managers and innovators, and there are different thoughts on how to actually put it into optimal practice. Our guest, Jay Haynes, is helping that problem by creating the first and only JTBD software for product, marketing, and sales teams. Why are they struggling?

Framework 70

Framework Weak Development Team Travel Customer Experience 70

The Product Guy

MARCH 12, 2020

First we agreed framework for product decision making. At the time of working through this process, my product had just been ‘launched’ after 2 months of private beta testing. We agreed that our number one priority had to be achieving Product/Market Fit. Finally, share the roadmap far, and share it wide.

User Testing 162

User Testing Customer Experience Framework Product Research 162

Userpilot

JULY 23, 2023

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. How to build a team to implement your go-to-market plan: Set clear milestones for your team. Who is part of the GTM team?

Research Software 86

Research Software Data Visualization User Testing Marketing 86

Userpilot

SEPTEMBER 29, 2023

While product development describes the process of creating the product itself (i.e. designing screens, writing code, running tests), product management is a broader concept that encompasses strategy , vision, and product-market fit. Step four is building a minimum viable product.

User Testing 103

User Testing Feedback Software Research Software Product Research 103

Product Innovation Educators

JANUARY 20, 2020

To Commit, begin business modeling, make a financial model, do market validation research, and do resource allocation. [16:38] To Describe, plan the roadmap for the release. Again, product management is less involved than development. [17:41] Deliver and Connect are about now–the delivery of our current product.

Product Research 102

Product Research Framework Research Software Vision 102

ProductPlan

JANUARY 8, 2019

In today’s article, we’ll discuss the agile roadmapping process. We’ll start by reviewing the objectives of roadmaps and planning for agile teams, then share some special considerations for agile roadmaps. From there, we’ll walk you through the agile roadmapping process step by step.

Agile 64

Agile Roadmap Vision Software Review 64

PMLesson's Ace the PM Interview

MAY 12, 2020

In preparation for applying to Product Marketing Manager roles, the standard application suite applies: a resume, cover letter, and maybe some additional materials like references or transcripts. prior PMM experience like developing go-to-market strategy or developing messaging frameworks), that’s great!

Product Marketing 52

Product Marketing User Testing Marketing Research Software 52

Product Innovation Educators

MAY 3, 2021

Jobs-to-be-Done (JTBD) is a valuable tool for product managers and innovators, and there are different thoughts on how to actually put it into optimal practice. Our guest, Jay Haynes, is helping that problem by creating the first and only JTBD software for product, marketing, and sales teams. Why are they struggling?

Framework 62

Framework Weak Development Team Travel Customer Experience 62

Innovatemap

JULY 2, 2020

Your product is live, you have product market fit , and customers are seeing value. A roadmap will help strategically plan a future for your product that will guide you to meet your business goals. As with most products, you probably have 100 initiatives on your list, but the budget and time to only do 25.

Roadmap 40

Roadmap Automotive Customer Experience User Testing 40

Roman Pichler

MAY 11, 2021

As the product owner, then you should own the product on behalf of the company and be empowered to have the final say, particularly if no agreement can be reached. Myth #2: The product owner is a tactical role focused on managing the product backlog.

Weak Development Team 156

Weak Development Team Product Research User Testing Customer Experience 156

The Product Coalition

MARCH 19, 2023

Each such level requires a different skill level and different frameworks, and moving from one to another (at least to doing it well) might take time and practice. Even when I created a strategic roadmap, it refined the already existing product and extended it, but it didn’t create a whole new thing.

User Testing 149

User Testing Framework B2B Document 149

Product Innovation Educators

JULY 3, 2023

With us is David Rogers, an expert on digital transformation, a member of the faculty at Columbia Business School, and the author of five books, including The Digital Transformation Roadmap. Summary of some concepts discussed for product managers [1:38] What kind of problems are executives of organizations talking about now?

Artificial Inteligence 107

Artificial Inteligence Leadership User Testing Feedback Software 107

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator.

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator.

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator. Sign up for the webcast today !

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976. Underserved needs Product: 3.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

ProductPlan

AUGUST 10, 2023

That means doing your homework regarding market intelligence, product-market fit, technical feasibility, and the like. A clear product vision Every business and product needs a vision to guide everything that follows, from strategy to staffing to roadmaps. So you want to make those chances count.

Reporting Tools 98

Reporting Tools Feedback Software Product Research User Testing 98