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A New Approach for Defining the Product Manager Role

BrainMates

Many organisations have no structured tools or frameworks for articulating the needs of the product management role and rely on informal conversations alone to set expectations. To find out more about defining and using capability frameworks, read our white paper on the subject.

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Java License Monitoring – Why you need to monitor your Java licenses and how to do so

eG Innovations

Once a free programming platform, Java now requires navigating a complex licensing framework, including employee-based models that tie costs to the size of a workforce. These changes significantly increase the risk of unbudgeted expenses for licensing violations.

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Using White Papers to Generate More Quality Leads

Product Management University

To this day, white papers are still largely viewed as more educational than propaganda. For all the white papers produced, many B2B organizations fail to get the maximum marketing value for their efforts. The Playbook: White Papers 101. White Papers as a Hook. Don’t stop there.

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The Biggest Difference Between Product Management and Portfolio Management

Product Management University

If you stick to the fact that agile is a development methodology and not a product management framework, it will have no impact whatsoever on your agile process. PPM Explained for B2B WHITE PAPER: Product Portfolio Strategy Does portfolio management impact our agile process?

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How To Package & Price Embedded Analytics

This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. How much value could you add?

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Insider Guide to Accelerating Product Investment Outcomes [Downloadable Ebook]

Dragonboat

Read the white paper to learn the basics and framework of responsive portfolio program management. What is portfolio management? How did innovative companies use Responsive Portfolio Management to step ahead of their competition?

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Precision in the Language of Messaging

Pragmatic Marketing

Manickam’s team at Boomi, which specializes in cloud-based integration, API management and master data management, starts all messaging and positioning with the same framework. ” Remember the audience—the customer—while building that messaging framework. See below.).