Handbook Positioning Startups 
Mind the Product
SEPTEMBER 19, 2019
Plus, the whole Lean Startup thing is all the rage right now so it gives you a genuine reason to try it out and add those buzzwords to your LinkedIn profile. If you’re still not sure where to start, go get a copy of Pieter Levels’ Bootstrappers Handbook and follow the exercises at the end of each chapter.
Sachin Rekhi
MARCH 1, 2020
Having such focus has also enabled me to create a unique positioning within the minds of my readers. With every project I take on, I think about what I need to learn to be successful at it as well as once the project is done, what did I learn, either positive or negative, from the experience. All of this makes for great essay ideas.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Intercom, Inc.
SEPTEMBER 19, 2019
It’s a timely conversation for us, coming hot on the heels of the release of our book Intercom on Sales last month and Steli’s own book The 2020 Startup Sales Playbook this week. When not writing his sales handbook, he’s been overseeing the change from Close.io We’re not really a startup anymore. to Close.com.
Intercom, Inc.
OCTOBER 29, 2019
Download The Growth Handbook. Once you have these segments, you can build the right product, set the right distribution and positioning, and match the right sales motion to each customer, while also refining your segments over time. Authoritative, actionable strategies on how to grow your business. What is customer segmentation?
Intercom, Inc.
JULY 12, 2018
To help codify his learnings throughout those experiences and share the most repeatable frameworks, he’s published the High Growth Handbook , available from Stripe Press on Tuesday, July 17. Congratulations on the High Growth Handbook. I do think it’s been a net positive though. How do I buy a company for the first time?
Intercom, Inc.
JULY 25, 2018
Fun fact: do you know what one of the majors causes of startup failure is? Rare is the startup advice that survives first contact with reality. Startups do to the relationship between the founders what a dog does to a sock.” – Paul Graham. Startups, you see, love to reinvent things. Don’t do it alone,” they say.
Mind the Product
SEPTEMBER 19, 2019
Plus, the whole Lean Startup thing is all the rage right now so it gives you a genuine reason to try it out and add those buzzwords to your LinkedIn profile. If you’re still not sure where to start, go get a copy of Pieter Levels’ Bootstrappers Handbook and follow the exercises at the end of each chapter.
Expert insights. Personalized for you.
154 
Let's personalize your content