How to create product vision

Lead on Purpose

One of the key elements of a successful product management organization is creating the vision for your products—the ‘why’ that drives their purchase and the factors that make them successful in their markets. When you nail the product vision, you’re … Continue reading → Leadership Product Management execution product vision research strategic leadership

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A Rearview Mirror for Your Product Roadmap

bpma ProductHub

How the past can provide context for your future plans. For our recent book, Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty (O’Reilly), my co-authors C. Maybe you pounced on an opportunity to ace out a competitor or capture a large deal.

How to manage time effectively

Lead on Purpose

A common response—when you ask somebody for their help or their input—is “I don’t have enough time.” This is an interesting response given that we all have the same amount of time – 24 hours in a day. When someone … Continue reading → Purpose entrepreneur productivity time management

How to Use the Client Profile Report and Export

Revulytics

The Revulytics Usage Intelligence platform allows you to extract a data set of Client IDs along with the profile data, usage data, and ReachOut in-app message deliveries for each. You can click on a Client ID from the list to view the client’s data.

How to Package and Price Embedded Analytics

HOW TO PACKAGE & PRICE EMBEDDED ANALYTICS. Practical Frameworks to Monetize Embedded Analytics Table of Contents Embedding Analytics to Lift Value and Revenue. 1 Customize to Monetize: The Strategic Way to Create Tiered Offerings. According to the.

Your Passion is Your Greatest Asset, Learn How to Harness It

Lead on Purpose

Your passion is your greatest asset, learn how to share it Continue reading → Knowledge Purpose ambitions courage creativity entrepreneur experience grit passion

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How to ramp up your Customer Support team using Intercom

Inside Intercom

If you don’t have a process or tools in place to help scale your support team, you’ll be reinventing the wheel each time you onboard a teammate – redirecting precious time and resources away from the customers you should be helping.

Podcast: How to Think Like a Product Manager

Melissa Perri

I was very excited to be on Roadmunk's podcast talking about Product Institute and how we teach Product Managers to think. Good Product Managers know how to evaluate where they are, then choose the right tools and processes to act.

How to shift the competition

Lead on Purpose

Successful business leaders thrive on competition. They’re at their best when contending for the top customers in high-end markets. They may feel that if they’re not in the middle of a cut-throat battle with competitors, they must not be succeeding. … Continue reading → Innovation Knowledge Leadership Trust Blue Ocean business execution initiative market insight opportunities risk shift

How to lead with commitment

Lead on Purpose

He’s smart with a solid educational background, and he has the charisma to do great things. I recently became aware of a CEO who believes he’s a great leader. However, most of the people in his organization don’t see him … Continue reading → Leadership commitment decision focus

5 Early Indicators Your Embedded Analytics Will Fail

to Competitors.10 Leaders get to the top by looking past. day-to-day panics and thinking long term. to constantly fall behind the fire drill du jour. to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn— demands change.

How to Educate Stakeholders

Melissa Perri

There is one question I always get during every Product Management workshop: How do I convince/teach/educate stakeholders to work this way? They can see the value, but they are afraid they will return to work and get shot down.

How to Disassemble Robots

Lead on Purpose

Guest post by Amy Blankson Have you ever seen The Matrix, Terminator, Minority Report or Ex Machina? All of these movies have one thing in common: they focus on the concept of transhumanism—the idea that technological innovation can help us … Continue reading → Innovation Techology Communication employee morale information

How to Apply Machine Learning to Business Problems: Part 1

bpma ProductHub

It’s easy to see the massive rise in popularity for venture investment, conferences, and business-related queries for “machine learning” since 2012 – but most technology executives often… Product Strategy

How To Say “No” To A Feature Request

The Secret PM Handbook

Can you talk to me about a time when you had to say no to a customer? Why did you have to say no? How did you handle it? My goal is to be able to tell them that we won’t implement that feature, and have them thank me for that answer.

Why “Build or Buy?” Is the Wrong Question for Analytics

When to Build Your Own Analytics. 2 When to Buy a Bolt-On Solution. 6 When to Take a Combined Approach. moved from “Whether to?” toHow to?”—and applications, and they’re pushing for faster time to market. adds to the investment.

How to Educate Stakeholders

Melissa Perri

There is one question I always get during every Product Management workshop: How do I convince/teach/educate stakeholders to work this way? They can see the value, but they are afraid they will return to work and get shot down. They are there to do a job.

How to prepare your Think-Out-Loud Study in UserZoom

Userzoom

Helpful tips to start collecting think out loud feedback from participants. So you’ve decided that you’re going to collect think out loud feedback from your participants on your next UserZoom study. Click To Tweet. First things first, you’re going to need to create a study.

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How To Be More Creative: Simple Exercises For Your Team

UX Studio

When it comes to the design process, I follow all the steps in the book. Then, I wonder: how to be more creative in a UX setting, while still putting the user first? What lies behind a creative crisis and how to avoid it. This means that users prefer your site to work the same way as all the other sites they already know. Design for patterns to which users are accustomed.” How to be more creative while still putting user needs first.

How To Determine Market Definition and Sizing

bpma ProductHub

Your shiny new product is almost ready and the Chiefs want to know: How many people will buy it? To calculate expected revenues, you need to know how many buyers you’re likely to get and how much you’re able to charge them.

Selling Data and Decisions to your Team

Speaker: Cait Porte, SVP Product and Customer Experience, Zmags

Talking to customers, working with key stakeholders in the business and convincing development that a feature is necessary can be a daunting task. Join Product Management expert Cait Porte as she covers how to sell your ideas internally by leveraging data to drive decision making.

How to improve employee performance

Lead on Purpose

How to improve employee performance Leaders often wrestle with how to best motivate their employees to rise above their current performance and execute at a higher level. One of the keys to helping employees in this regard is to have … Continue reading → Knowledge Learning collaboration employee performance performance productivity

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How to Give a Great Product Talk

Mind the Product

Have you ever watched a speaker and said to yourself, “I could do that!”? Are you interested in building your network to accelerate recruiting or to discover new opportunities? If your answer is “yes” to any of these questions, then I hope you enjoy this post.

How to effectively transition into a new role

Lead on Purpose

For most organizations, individuals starting a new job have 90 days to prove themselves. Your goal is to get as rapidly as possible to the break-even point. What happens during this critical time can make or break your career. This … Continue reading → Team Building balance preparation strategy success transition

[VIDEO] How to Use In-App Messaging to Promote Events

Revulytics

In-application messaging is an untapped channel to promote events that can help users get more out of your applications, like webinars, product training, user meetups, trade shows, and more. In this video, we’ll show you how to set up a ReachOut program to enable users to book at time to meet with you at an upcoming trade show. You’ll learn how to: Set up the basic details of the campaign. Choose an image to increase engagement.

The 5 Levels of Analytics Maturity

FROM BASIC BUSINESS INTELLIGENCE REQUIREMENTS TO. your offerings fall on the analytics maturity scale—and learn how sophisticated capabilities. the past decade by the transition to mobile, the emergence of the. freemium business model, and the move to SaaS. to information.

How to Apply Machine Learning to Business Problems: Part 2

bpma ProductHub

Pointers for Applying Machine Learning to Business Problems 1– Begin with a priority problem, not a toy problem In an off-mic conversation with Dr. Charles Martin (AI consultant in the Bay Area),… Product StrategyBy “Daniel Faggella – This article was originally listed on TechEmergence. This post breaks the original post into 2 Parts. Part 1 is here.

How to make product improvements

Inside Intercom

Similarly you can make undeniable improvements to parts of your product and get no response or appreciation for it. It all comes to down to type of improvements you’re making. The two most popular ways to improve a product are to add new features or improve existing ones.

How to Deal with “Sinatra” Stakeholders

Folding Burritos

No matter how much we’d like for our Product Management role to be solely focused around building great products and making customers happy, the reality is that we need to work inside organizations. A very common kind is what we may refer to as the ”Sinatra” stakeholder.

How to Find Competitors’ Prices

Pragmatic Marketing

Your buyer’s “willingness to pay” is equal to the competitor’s price plus positive differentiation value minus negative differentiation value. Simple formula, but not so simple to implement. There is no magic bullet, but here are several ideas to think about.

Using a Non-Revenue North Star Metric

Speaker: Ashley Carroll, Partner, Social Capital

What other metrics are applicable as your north-star, and how do you establish reliable data sources? By taking an experimental approach to your KPIs, you’ll establish more useful analytics that reduce churn in the long term. How to establish reliable data sources.

How To Talk To Your Executives About Agile

The Secret PM Handbook

People have asked me “How can I get my execs to support an agile transformation? This is never going to be an easy conversation, but I recommend reframing it from the outset. How can I motivate my teams and help them improve? How do you help them get better?

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How to Work with Developers

Under10 Playbook

A2A: How does a product manager work with product development? Prior to iteration or sprint planning, kick off a release with a team briefing that includes personas, problems, competitive products as well as KPIs and revenue targets. Which will likely lead to more stories.

How to improve your customer service

Lead on Purpose

Customer service continues to capture the attention and focus of companies, but many organizations still struggle to raise it to the level for which they are striving. What factors play in to good customer service? What do customers really expect? … Continue reading → Product Management Techology best practices customer service infographic

How to improve your customer service

Lead on Purpose

Customer service continues to capture the attention and focus of companies, but many organizations still struggle to raise it to the level for which they are striving. What factors play in to good customer service? What do customers really expect? … Continue reading → Product Management Techology best practices customer service infographic

How To Build Data-Informed Products

Speaker: Tim Herbig, Director, iridion

As a product manager, you probably know specific ways to gather data to inform your product decisions, like the ever-popular A/B test. What about the times when it doesn't make sense to A/B test, because you have too small a sample size?

How to Prioritize a Product Roadmap

Sachin Rekhi

Probably the most frequent question I get from product managers is around how to successfully prioritize a product roadmap. I instead wanted to share the three lenses we apply each time we put together a quarterly product roadmap at Notejoy.

[VIDEO] How to Survey Users with In-App Messaging and Usage Intelligence

Revulytics

We will set up an example campaign that aims to collect feedback on a new version we’ve released to see how it people like it. In this video, you’ll learn: How responses, both quantitative and qualitative, can be captured as Custom Properties and Custom Events, for future use within Usage Intelligence (including retargeting campaigns based on survey responses). How to follow up with any of the users that gave negative response to dig deeper into their feedback.

How to Deliver Impactful Customer References

Pragmatic Marketing

Every product manager eventually gets an urgent customer reference request from a sales rep looking to help them win that key deal. Knowing how important these can be, we often make it a priority to support them as quickly as possible. Issuing an RFP to the remaining vendors.

How to Break into Product Management

Under10 Playbook

At many of the meetups I attend around New York City, I meet aspiring product people, people in other functions that want to break into product management. I get asked how to become a product manager all the time. This brings me to my second piece of advice.

Build Actionable Dashboards to Drive Your Business

Speaker: Jim O'Leary, VP of Product Management, and Brian Elmi, Director of Product Management, NTENT

Most product dashboard review lagging indicators rather than leading indicator and focus on the wrong metrics to move the business forward. Join Jim O'Leary and Brian Elmi of NTENT as they share exactly what they've done to build successful dashboards.