Intercom, Inc.

JULY 11, 2019

In a company’s early days as a lean, mean, business machine, it’s fairly easy for leadership to stay in sync with their users. You might say it’s one of the strongest advantages a startup has. Michael: Most people listening probably think of HubSpot as this inbound marketing company.

Customer Experience 188

Customer Experience User Testing Research Software Customer Feedback 188

The Product Coalition

JULY 1, 2019

At its heart, the core mission of every org is to deliver value, ideally to a big market, and to capture value back. The more value you capture the more money, data and other resources you have to invest in delivering yet more value to the market. sales, marketing, business dev, finance etc. There’s another reason to track both.

KPI 92

KPI Data Visualization Workshop Analytic Tools 92

PMLesson's Ace the PM Interview

FEBRUARY 20, 2019

First off, product management is very communication and leadership oriented. In terms of demonstrating leadership, look to your extracurricular activities. It ended up being a great way to practice debate and leadership in many ways. You often see entrepreneurs move into a product management role after their startup.

Technical Advisors 40

Technical Advisors Feedback Software Product Management Product Manager 40

Intercom, Inc.

AUGUST 12, 2021

Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO. Prior to joining Dialpad, I was the CEO of a speech analytics startup called TalkIQ. Voice is this last offline dataset,” he tells us. We raised about 22 million in funding, backed by Salesforce ventures.

Analytic Tools 223

Analytic Tools Data Visualization Customer Experience User Testing 223

Oren Steinberg

MARCH 7, 2017

How can startups work with large corporations? B2B and B2B2C startups trying to sell into large corporations know this all too well: big companies like to work with other big companies. If you’re a startup or even a growth stage company trying to sell into large corporation, you lag behind larger players by sheer DNA.

Reporting Tools 40

Reporting Tools User Testing Customer Experience Feedback Software 40

Intercom, Inc.

FEBRUARY 5, 2019

You can delay it until you’ve acquired your first 100 or 1,000 customers, but at some point you’ll need to find sustainable traction in the market. When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. . Can you describe it for your startup?

Outbound 177

Outbound Strategy Inbound Customer Experience 177

Intercom, Inc.

APRIL 4, 2019

It’s become apparent that for hypergrowth SaaS startups today, there are two distinct phases. The second stage is treating growth as top of funnel marketing and layering on sales to open up profitable yet harder to reach segments. This is episode four of Scale , a brand new podcast series on moving from startup to scale up.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Intercom, Inc.

JANUARY 16, 2019

Excerpt from “ What is the optimal structure of a startup SaaS B2B sales team? ”. It’s perfect for mature startups trying to optimize existing sales resources to tap into new markets and verticals. Is your model primarily inbound or outbound? it all “works”. “Sales doesn’t need to be a cost center.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156

Intercom, Inc.

SEPTEMBER 8, 2021

When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott. “Give away your legos” and other commandments for scaling startups. I’m now Director of Sales, leading sales globally for Webflow, which is a really, really fast-growing startup.

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yes, my name is Marcus.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yes, my name is Marcus.

Product launches 70

Product launches Research Software User Testing Product Research 70

Business of Software Conference

JULY 26, 2016

Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Matt Wensing: 1 Startup In 10 Years vs 1,000 Startups in 10 Minutes. Matt Wensing: 1 Startup In 10 Years vs 1,000 Startups in 10 Minutes.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

ProductPlan

MARCH 5, 2019

You have a huge pile of leads based on inbound and outbound marketing, the pool is winnowed down based on their interest, ability to pay, etc., and then the most qualified leads are closed through sales tactics and drip marketing campaigns. The sales funnel is a pretty standard business concept these days.

Technical Review 60

Technical Review User Testing Product Management Product Manager 60

Business of Software Conference

NOVEMBER 19, 2019

Tim Barker has established three startups and has seen the ups and downs of the startup journey, from his first business being acquired by Salesforce – where he spent five years in the formative age of cloud computing – to his current company DataSift being acquired by Meltwater in 2018. Tim Barker, CEO, DataSift.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Intercom, Inc.

SEPTEMBER 20, 2018

Marketing and sales may employ different tactics, but their goal should be singular: help the company sell its product. They can be difficult to diagnose, and if sales and marketing don’t have a healthy relationship, things can devolve into pointing fingers instead of working together to find solutions.

Marketing 99

Marketing Weak Development Team Data Visualization Analytic Tools 99